The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Aberdeen region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 24 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 Oct 2014
Same period 2013 Same period 2012
Advertising
Rank 24 29 25
Rank change year-on-year
+5 -4
Contract jobs citing Advertising 1 5 4
As % of all contract IT jobs located in Aberdeen 0.90% 2.13% 2.00%
As % of the General category 8.33% 9.80% 7.14%
Number of daily rates quoted 1 4 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£275 £438 -
Average daily rate % change year-on-year
-37.14% -
UK excluding London average daily rate £400 £414 £375
% change year-on-year
-3.32% +10.33%
Number of hourly rates quoted 0 0 3
Average hourly rate - - £15.64
UK excluding London average hourly rate £24.85 £19.50 £15.64
% change year-on-year
+27.43% +24.72%
Advertising
Scotland

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Aberdeen region.

General Category
Aberdeen
Contract IT job ads with a match in the
General category
12 51 56
As % of all contract IT jobs located in Aberdeen 10.81% 21.70% 28.00%
Number of daily rates quoted 8 27 24
Average daily rate £310 £400 £250
Average daily rate % change year-on-year
-22.50% +60.00%
90% offered a daily rate of more than £275 £291 £240
10% offered a daily rate of more than £364 £500 £476
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 0 3 8
Average hourly rate - £25.00 £27.00
Average hourly rate % change year-on-year
- -7.40%
UK excluding London average hourly rate £24.00 £22.50 £26.00
% change year-on-year
+6.66% -13.46%

Advertising
Jobs Demand Trend in Aberdeen

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the Aberdeen region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Aberdeen

Advertising
Daily Rate Trend in Aberdeen

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Aberdeen region.

Advertising Daily Rate Trend in Aberdeen

Advertising
Hourly Rate Trend in Aberdeen

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Aberdeen region.

Advertising Hourly Rate Trend in Aberdeen

Advertising
Top 27 Related IT Skills in Aberdeen

For the 6 months to 24 October 2014, IT contractor jobs across the Aberdeen region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 6 (100.00%) Microsoft
1 6 (100.00%) Dynamics AX
2 3 (50.00%) PRINCE2
2 3 (50.00%) Finance
3 2 (33.33%) Project Management
3 2 (33.33%) ERP
3 2 (33.33%) MS Project
3 2 (33.33%) MS Office
3 2 (33.33%) PMP
3 2 (33.33%) PMI Certification
3 2 (33.33%) Resource Management
3 2 (33.33%) Business Transformation
4 1 (16.67%) Black-Box Testing
4 1 (16.67%) Test Planning
4 1 (16.67%) Analytical Skills
4 1 (16.67%) User Acceptance Testing
4 1 (16.67%) Performance Testing
4 1 (16.67%) Test Management
4 1 (16.67%) Data Migration
4 1 (16.67%) ISTQB
4 1 (16.67%) TestDirector
4 1 (16.67%) ISEB
4 1 (16.67%) Business Intelligence
4 1 (16.67%) Automated Testing
4 1 (16.67%) Supplier Management
4 1 (16.67%) Software Testing
4 1 (16.67%) Migration

Advertising
Top Related IT Skills in Aberdeen by Category

For the 6 months to 24 October 2014, IT contractor jobs across the Aberdeen region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Applications
1 2 (33.33%) MS Project
1 2 (33.33%) MS Office
Business Applications
1 6 (100.00%) Dynamics AX
Development Applications
1 1 (16.67%) TestDirector
General
1 3 (50.00%) Finance
Job Titles
1 2 (33.33%) Coordinator
1 2 (33.33%) Project Coordinator
2 1 (16.67%) Systems Accountant
2 1 (16.67%) Test Manager
Miscellaneous
1 1 (16.67%) Analytical Skills
Processes & Methodologies
1 3 (50.00%) PRINCE2
2 2 (33.33%) ERP
2 2 (33.33%) Business Transformation
2 2 (33.33%) Project Management
2 2 (33.33%) Resource Management
3 1 (16.67%) User Acceptance Testing
3 1 (16.67%) Performance Testing
3 1 (16.67%) Test Management
3 1 (16.67%) Data Migration
3 1 (16.67%) Migration
3 1 (16.67%) Automated Testing
3 1 (16.67%) Supplier Management
3 1 (16.67%) Software Testing
3 1 (16.67%) Black-Box Testing
3 1 (16.67%) Test Planning
3 1 (16.67%) Business Intelligence
Qualifications
1 2 (33.33%) PMP
1 2 (33.33%) PMI Certification
2 1 (16.67%) ISTQB
2 1 (16.67%) ISEB
Vendors
1 6 (100.00%) Microsoft