The table below looks at the statistics for Market Research skills in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Market Research over the 3 months to 28 November 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Nov 2014
Same period 2013 Same period 2012
Market Research
Rank 122 128 118
Rank change year-on-year
+6 -10
Contract jobs citing Market Research 3 2 8
As % of all contract IT jobs located in Berkshire 0.11% 0.080% 0.30%
As % of the Processes & Methodologies category 0.16% 0.12% 0.44%
Number of daily rates quoted 1 2 2
Average daily rate
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£490 £413 £400
Average daily rate % change year-on-year
+18.78% +3.12%
UK excluding London average daily rate £485 £375 £375
% change year-on-year
+29.33% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £19.00 £21.50
% change year-on-year
- -11.62%
Market Research
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Contract IT job ads with a match in the
Processes & Methodologies category
1868 1716 1816
As % of all contract IT jobs located in Berkshire 70.41% 68.37% 68.25%
Number of daily rates quoted 987 874 712
Average daily rate £400 £388 £375
Average daily rate % change year-on-year
+3.22% +3.33%
90% offered a daily rate of more than £263 £242 £248
10% offered a daily rate of more than £550 £538 £500
UK excluding London average daily rate £388 £363 £370
% change year-on-year
+6.89% -2.02%
Number of hourly rates quoted 24 49 62
Average hourly rate £21.00 £18.70 £17.50
Average hourly rate % change year-on-year
+12.29% +6.85%
90% offered a hourly rate of more than £15.50 £12.50 £11.50
10% offered a hourly rate of more than £42.50 £39.00 £35.00
UK excluding London average hourly rate £25.00 £27.50 £29.75
% change year-on-year
-9.09% -7.56%

Market Research
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Market Research across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Market Research Jobs Demand Trend in Berkshire

Market Research
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Market Research across the Berkshire region.

Market Research Daily Rate Trend in Berkshire

Market Research
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Market Research within the Berkshire region over the 3 months to 28 November 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Windsor - 2 £490 -
Maidenhead - - - -
Market Research
South East

Market Research
Top 19 Related IT Skills in Berkshire

For the 6 months to 28 November 2014, IT contractor jobs across the Berkshire region citing Market Research also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Market Research.

1 2 (66.67%) SharePoint
1 2 (66.67%) Business Intelligence
1 2 (66.67%) Office 365
1 2 (66.67%) SharePoint 2013
1 2 (66.67%) Mobile App
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) CRM
2 1 (33.33%) Analytics
2 1 (33.33%) Project Management
2 1 (33.33%) FMCG
2 1 (33.33%) Brand Management
2 1 (33.33%) Information Architecture
2 1 (33.33%) SEO
2 1 (33.33%) Google
2 1 (33.33%) Pay per click
2 1 (33.33%) Marketing
2 1 (33.33%) Blog
2 1 (33.33%) Google Analytics
2 1 (33.33%) Usability Testing

Market Research
Top Related IT Skills in Berkshire by Category

For the 6 months to 28 November 2014, IT contractor jobs across the Berkshire region citing Market Research also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Market Research. Up to 20 skills are shown per category.

Application Platforms
1 2 (66.67%) SharePoint
1 2 (66.67%) SharePoint 2013
Business Applications
1 1 (33.33%) Google Analytics
Cloud Services
1 2 (66.67%) Office 365
General
1 1 (33.33%) Marketing
Job Titles
1 2 (66.67%) Architect
1 2 (66.67%) SharePoint Architect
Miscellaneous
1 2 (66.67%) Mobile App
2 1 (33.33%) FMCG
2 1 (33.33%) Blog
Processes & Methodologies
1 2 (66.67%) Business Intelligence
2 1 (33.33%) Data-Driven Marketing
2 1 (33.33%) CRM
2 1 (33.33%) Analytics
2 1 (33.33%) Project Management
2 1 (33.33%) Brand Management
2 1 (33.33%) Information Architecture
2 1 (33.33%) SEO
2 1 (33.33%) Pay per click
2 1 (33.33%) Usability Testing
Vendors
1 1 (33.33%) Google