The table below looks at the statistics for Marketing Management skills in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing Management over the 3 months to 22 December 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 Dec 2014
Same period 2013 Same period 2012
Marketing Management
Rank 122 - -
Rank change year-on-year
- 0
Contract jobs citing Marketing Management 5 0 0
As % of all contract IT jobs located in Berkshire 0.19% - -
As % of the Processes & Methodologies category 0.27% - -
Number of daily rates quoted 2 0 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£300 - -
UK excluding London average daily rate £300 - -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Marketing Management
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Contract IT job ads with a match in the
Processes & Methodologies category
1822 1859 1695
As % of all contract IT jobs located in Berkshire 68.88% 71.01% 69.01%
Number of daily rates quoted 994 928 685
Average daily rate £400 £388 £375
Average daily rate % change year-on-year
+3.22% +3.33%
90% offered a daily rate of more than £275 £250 £250
10% offered a daily rate of more than £545 £507 £500
UK excluding London average daily rate £388 £365 £365
% change year-on-year
+6.16% -
Number of hourly rates quoted 25 57 76
Average hourly rate £21.00 £17.50 £17.50
Average hourly rate % change year-on-year
+20.00% -
90% offered a hourly rate of more than £15.50 £12.50 £11.50
10% offered a hourly rate of more than £42.50 £46.00 £35.00
UK excluding London average hourly rate £25.00 £27.00 £30.00
% change year-on-year
-7.40% -10.00%

Marketing Management
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing Management across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Management Jobs Demand Trend in Berkshire

Marketing Management
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Management across the Berkshire region.

Marketing Management Daily Rate Trend in Berkshire

Marketing Management
Top 15 Related IT Skills in Berkshire

For the 6 months to 22 December 2014, IT contractor jobs across the Berkshire region citing Marketing Management also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Management.

1 6 (100.00%) Adobe
1 6 (100.00%) WebTrends
1 6 (100.00%) Web Analytics
1 6 (100.00%) Omniture
1 6 (100.00%) Google
1 6 (100.00%) Marketing
1 6 (100.00%) Google Analytics
1 6 (100.00%) Optimost
1 6 (100.00%) Analytics
2 4 (66.67%) Coremetrics
2 4 (66.67%) Digital Marketing
3 2 (33.33%) E-Commerce
3 2 (33.33%) Direct Marketing
3 2 (33.33%) Multivariate Testing
3 2 (33.33%) Marketing Analytics

Marketing Management
Top Related IT Skills in Berkshire by Category

For the 6 months to 22 December 2014, IT contractor jobs across the Berkshire region citing Marketing Management also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Management. Up to 20 skills are shown per category.

Business Applications
1 6 (100.00%) WebTrends
1 6 (100.00%) Google Analytics
1 6 (100.00%) Optimost
General
1 6 (100.00%) Marketing
Job Titles
1 2 (33.33%) Web Manager
1 2 (33.33%) Web Analytics Manager
Processes & Methodologies
1 6 (100.00%) Web Analytics
1 6 (100.00%) Analytics
2 4 (66.67%) Digital Marketing
3 2 (33.33%) Multivariate Testing
3 2 (33.33%) Direct Marketing
3 2 (33.33%) Marketing Analytics
3 2 (33.33%) E-Commerce
Vendors
1 6 (100.00%) Adobe
1 6 (100.00%) Omniture
1 6 (100.00%) Google
2 4 (66.67%) Coremetrics