The first table below looks at the prevalence of the term New Media in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited New Media over the 3 months to 1 August 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our Miscellaneous category for the Berkshire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
1 Aug 2014
Same period 2013 Same period 2012
New Media
Rank - 119 129
Contract jobs citing New Media 0 3 7
As % of all contract IT jobs located in Berkshire - 0.13% 0.22%
As % of the Miscellaneous category - 0.58% 1.12%
Number of daily rates quoted 0 0 0
Average daily rate
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- - -
UK excluding London average daily rate £400 £450 £313
% change year-on-year
-11.11% +44.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £17.58
Miscellaneous Category
Berkshire
Contract IT job ads with a match in the
Miscellaneous category
529 517 624
As % of all contract IT jobs located in Berkshire 21.02% 21.54% 19.94%
Number of daily rates quoted 262 225 259
Average daily rate £350 £370 £350
Average daily rate % change year-on-year
-5.40% +5.71%
90% offered a daily rate of more than £215 £200 £214
10% offered a daily rate of more than £501 £500 £500
UK excluding London average daily rate £350 £350 £338
% change year-on-year
- +3.70%
Number of hourly rates quoted 10 27 26
Average hourly rate £18.36 £16.86 £33.50
Average hourly rate % change year-on-year
+8.89% -49.67%
90% offered a hourly rate of more than £15.25 £9.25 £14.50
10% offered a hourly rate of more than £44.50 £36.75 £47.50
UK excluding London average hourly rate £20.50 £20.50 £25.73
% change year-on-year
- -20.32%
New Media
South East

New Media
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing New Media across the Berkshire region as a proportion of the total demand within the Miscellaneous category.

New Media Jobs Demand Trend in Berkshire

New Media
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing New Media across the Berkshire region.

New Media Daily Rate Trend in Berkshire

New Media
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing New Media across the Berkshire region.

New Media Hourly Rate Trend in Berkshire

New Media
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing New Media within the Berkshire region over the 3 months to 1 August 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bracknell - - - -
Slough - - - -
New Media
South East

New Media
Top 30 Related IT Skills in Berkshire

For the 6 months to 1 August 2014, IT contractor jobs across the Berkshire region citing New Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media.

1 4 (100.00%) Project Management
2 3 (75.00%) Business Intelligence
2 3 (75.00%) Publishing
2 3 (75.00%) Games
3 2 (50.00%) CMS
3 2 (50.00%) Content Management
3 2 (50.00%) Risk Management
3 2 (50.00%) Product Marketing
3 2 (50.00%) Time Management
3 2 (50.00%) Marketing
4 1 (25.00%) Electronic Design Automation
4 1 (25.00%) Mathematics
4 1 (25.00%) Computer Science
4 1 (25.00%) Product Management
4 1 (25.00%) Customer Engagement
4 1 (25.00%) Hadoop
4 1 (25.00%) R
4 1 (25.00%) Big Data
4 1 (25.00%) Statistical Modelling
4 1 (25.00%) Business Analytics
4 1 (25.00%) Analytics
4 1 (25.00%) C#
4 1 (25.00%) Perl
4 1 (25.00%) SQL
4 1 (25.00%) .NET
4 1 (25.00%) PhD
4 1 (25.00%) Data Mining
4 1 (25.00%) Statistical Analysis
4 1 (25.00%) Statistics
4 1 (25.00%) Operations Research

New Media
Top Related IT Skills in Berkshire by Category

For the 6 months to 1 August 2014, IT contractor jobs across the Berkshire region citing New Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media. Up to 20 skills are shown per category.

Application Platforms
1 2 (50.00%) CMS
Database & Business Intelligence
1 1 (25.00%) Hadoop
1 1 (25.00%) Big Data
1 1 (25.00%) Data Mining
General
1 3 (75.00%) Publishing
1 3 (75.00%) Games
2 2 (50.00%) Marketing
Job Titles
1 1 (25.00%) Analyst
1 1 (25.00%) Data Analyst
Libraries, Frameworks & Software Standards
1 1 (25.00%) .NET
Miscellaneous
1 1 (25.00%) Mathematics
1 1 (25.00%) Computer Science
1 1 (25.00%) Statistics
Processes & Methodologies
1 4 (100.00%) Project Management
2 3 (75.00%) Business Intelligence
3 2 (50.00%) Content Management
3 2 (50.00%) Risk Management
3 2 (50.00%) Product Marketing
3 2 (50.00%) Time Management
4 1 (25.00%) Electronic Design Automation
4 1 (25.00%) Product Management
4 1 (25.00%) Customer Engagement
4 1 (25.00%) Statistical Modelling
4 1 (25.00%) Business Analytics
4 1 (25.00%) Analytics
4 1 (25.00%) Statistical Analysis
4 1 (25.00%) Operations Research
4 1 (25.00%) Data Management
Programming Languages
1 1 (25.00%) R
1 1 (25.00%) C#
1 1 (25.00%) Perl
1 1 (25.00%) SQL
Qualifications
1 1 (25.00%) PhD