The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 24 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 Oct 2014
Same period 2013 Same period 2012
Online Marketing
Rank 120 - 138
Rank change year-on-year
- 0
Contract jobs citing Online Marketing 3 0 3
As % of all contract IT jobs located in Berkshire 0.12% - 0.10%
As % of the Processes & Methodologies category 0.17% - 0.15%
Number of daily rates quoted 0 0 2
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
- - £263
UK excluding London average daily rate £175 £168 £263
% change year-on-year
+4.47% -36.19%
Number of hourly rates quoted 1 0 1
Average hourly rate £12.00 - £12.50
UK excluding London average hourly rate £12.00 - £12.50
Online Marketing
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Berkshire region.

Processes & Methodologies Category
Berkshire
Contract IT job ads with a match in the
Processes & Methodologies category
1815 1792 2002
As % of all contract IT jobs located in Berkshire 72.48% 68.45% 68.21%
Number of daily rates quoted 923 903 726
Average daily rate £400 £375 £375
Average daily rate % change year-on-year
+6.66% -
90% offered a daily rate of more than £263 £240 £250
10% offered a daily rate of more than £550 £513 £500
UK excluding London average daily rate £375 £363 £370
% change year-on-year
+3.44% -2.02%
Number of hourly rates quoted 25 48 49
Average hourly rate £27.83 £20.00 £20.00
Average hourly rate % change year-on-year
+39.15% -
90% offered a hourly rate of more than £12.00 £13.00 £12.00
10% offered a hourly rate of more than £42.50 £39.50 £38.55
UK excluding London average hourly rate £25.38 £29.00 £26.90
% change year-on-year
-12.50% +7.80%

Online Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Berkshire

Online Marketing
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the Berkshire region.

Online Marketing Daily Rate Trend in Berkshire

Online Marketing
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the Berkshire region.

Online Marketing Hourly Rate Trend in Berkshire

Online Marketing
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the Berkshire region over the 3 months to 24 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Bracknell - 1 - -
Maidenhead - - - -
Reading - - - -
Slough - - - - 1
Online Marketing
South East

Online Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 24 October 2014, IT contractor jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 11 (100.00%) Marketing
2 8 (72.73%) Social Media
3 7 (63.64%) Digital Marketing
4 4 (36.36%) HTML
4 4 (36.36%) SEO
5 3 (27.27%) Finance
5 3 (27.27%) Degree
5 3 (27.27%) Direct Marketing
5 3 (27.27%) Analytics
5 3 (27.27%) Campaign Management
6 2 (18.18%) Search Engine Marketing
6 2 (18.18%) Email Marketing
6 2 (18.18%) Social Media Marketing
6 2 (18.18%) CMS
6 2 (18.18%) Retail
6 2 (18.18%) Web Analytics
6 2 (18.18%) Statistical Analysis
6 2 (18.18%) Pay per click
6 2 (18.18%) JavaScript
6 2 (18.18%) CSS
6 2 (18.18%) E-Commerce
6 2 (18.18%) Project Management
7 1 (9.09%) FTP
7 1 (9.09%) Lotus
7 1 (9.09%) IBM Notes
7 1 (9.09%) Photoshop
7 1 (9.09%) Google
7 1 (9.09%) Data Management
7 1 (9.09%) Migration
7 1 (9.09%) Continuous Improvement

Online Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 24 October 2014, IT contractor jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (18.18%) CMS
2 1 (9.09%) IBM Notes
Applications
1 1 (9.09%) Photoshop
Communications & Networking
1 1 (9.09%) FTP
General
1 11 (100.00%) Marketing
2 3 (27.27%) Finance
3 2 (18.18%) Retail
4 1 (9.09%) German Language
Job Titles
1 6 (54.55%) Social Media Manager
2 2 (18.18%) Marketing Manager
3 1 (9.09%) PPC Specialist
3 1 (9.09%) Content Manager
3 1 (9.09%) PPC Manager
3 1 (9.09%) PPC Analyst
3 1 (9.09%) PPC Executive
3 1 (9.09%) Coordinator
3 1 (9.09%) Account Manager
Libraries, Frameworks & Software Standards
1 4 (36.36%) HTML
2 2 (18.18%) CSS
Miscellaneous
1 8 (72.73%) Social Media
2 1 (9.09%) Mobile App
2 1 (9.09%) Analytical Skills
Processes & Methodologies
1 7 (63.64%) Digital Marketing
2 4 (36.36%) SEO
3 3 (27.27%) Direct Marketing
3 3 (27.27%) Analytics
3 3 (27.27%) Campaign Management
4 2 (18.18%) Social Media Marketing
4 2 (18.18%) Search Engine Marketing
4 2 (18.18%) Email Marketing
4 2 (18.18%) Web Analytics
4 2 (18.18%) Statistical Analysis
4 2 (18.18%) Pay per click
4 2 (18.18%) E-Commerce
4 2 (18.18%) Project Management
5 1 (9.09%) Migration
5 1 (9.09%) Data Management
5 1 (9.09%) User Acceptance Testing
5 1 (9.09%) Multivariate Testing
5 1 (9.09%) Customer Engagement
5 1 (9.09%) Continuous Improvement
Programming Languages
1 2 (18.18%) JavaScript
Qualifications
1 3 (27.27%) Degree
Vendors
1 1 (9.09%) Lotus
1 1 (9.09%) Google