The first table below looks at the demand for Online Marketing skills in IT contracts advertised for the Berkshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 23 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Berkshire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
23 Jul 2014
Same period 2013 Same period 2012
Online Marketing
Rank 109 118 125
Rank change year-on-year
+9 +7
Contract jobs citing Online Marketing 8 2 14
As % of all contract IT jobs located in Berkshire 0.32% 0.082% 0.44%
As % of the Processes & Methodologies category 0.44% 0.12% 0.67%
Number of daily rates quoted 4 0 2
Average daily rate
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of your Daily Rate
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£350 - £216
UK excluding London average daily rate £173 £295 £255
% change year-on-year
-41.52% +15.68%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £14.40
UK excluding London average hourly rate - - £14.40
Processes & Methodologies Category
Berkshire
Contract IT job ads with a match in the
Processes & Methodologies category
1817 1659 2090
As % of all contract IT jobs located in Berkshire 73.56% 68.38% 66.06%
Number of daily rates quoted 867 722 811
Average daily rate £375 £400 £375
Average daily rate % change year-on-year
-6.25% +6.66%
90% offered a daily rate of more than £240 £220 £235
10% offered a daily rate of more than £500 £520 £525
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 21 31 45
Average hourly rate £17.07 £30.00 £37.50
Average hourly rate % change year-on-year
-43.10% -20.00%
90% offered a hourly rate of more than £13.40 £14.50 £14.43
10% offered a hourly rate of more than £44.50 £37.50 £53.00
UK excluding London average hourly rate £26.50 £31.00 £32.00
% change year-on-year
-14.51% -3.12%
Online Marketing
South East

Online Marketing
Jobs Demand Trend in Berkshire

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the Berkshire region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Berkshire

Online Marketing
Daily Rate Trend in Berkshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the Berkshire region.

Online Marketing Daily Rate Trend in Berkshire

Online Marketing
Hourly Rate Trend in Berkshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the Berkshire region.

Online Marketing Hourly Rate Trend in Berkshire

Online Marketing
Contract Job Locations in Berkshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the Berkshire region over the 3 months to 23 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Reading - 2 - - 1
Slough - - - -
Maidenhead - - - - 1
Online Marketing
South East

Online Marketing
Top 30 Related IT Skills in Berkshire

For the 6 months to 23 July 2014, IT contractor jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 9 (100.00%) Marketing
2 7 (77.78%) Digital Marketing
3 6 (66.67%) Social Media
4 4 (44.44%) SEO
5 3 (33.33%) HTML
5 3 (33.33%) Direct Marketing
6 2 (22.22%) Search Engine Marketing
6 2 (22.22%) Campaign Management
6 2 (22.22%) Social Media Marketing
6 2 (22.22%) Analytics
6 2 (22.22%) Web Analytics
6 2 (22.22%) Statistical Analysis
6 2 (22.22%) Degree
6 2 (22.22%) Project Management
6 2 (22.22%) Retail
6 2 (22.22%) JavaScript
6 2 (22.22%) CSS
6 2 (22.22%) Finance
7 1 (11.11%) Advertising
7 1 (11.11%) Migration
7 1 (11.11%) CMS
7 1 (11.11%) IBM Notes
7 1 (11.11%) E-Commerce
7 1 (11.11%) Lotus
7 1 (11.11%) Pay per click
7 1 (11.11%) Mobile App
7 1 (11.11%) Digital Media
7 1 (11.11%) Email Marketing
7 1 (11.11%) German Language
7 1 (11.11%) User Acceptance Testing

Online Marketing
Top Related IT Skills in Berkshire by Category

For the 6 months to 23 July 2014, IT contractor jobs across the Berkshire region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (11.11%) IBM Notes
1 1 (11.11%) CMS
General
1 9 (100.00%) Marketing
2 2 (22.22%) Finance
2 2 (22.22%) Retail
3 1 (11.11%) Advertising
3 1 (11.11%) German Language
Job Titles
1 5 (55.56%) Social Media Manager
2 3 (33.33%) Marketing Manager
3 1 (11.11%) Digital Marketing Manager
3 1 (11.11%) Content Manager
Libraries, Frameworks & Software Standards
1 3 (33.33%) HTML
2 2 (22.22%) CSS
Miscellaneous
1 6 (66.67%) Social Media
2 1 (11.11%) Digital Media
2 1 (11.11%) Mobile App
2 1 (11.11%) FMCG
Processes & Methodologies
1 7 (77.78%) Digital Marketing
2 4 (44.44%) SEO
3 3 (33.33%) Direct Marketing
4 2 (22.22%) Search Engine Marketing
4 2 (22.22%) Web Analytics
4 2 (22.22%) Statistical Analysis
4 2 (22.22%) Project Management
4 2 (22.22%) Social Media Marketing
4 2 (22.22%) Analytics
4 2 (22.22%) Campaign Management
5 1 (11.11%) User Acceptance Testing
5 1 (11.11%) Multivariate Testing
5 1 (11.11%) E-Commerce
5 1 (11.11%) Migration
5 1 (11.11%) Pay per click
5 1 (11.11%) Email Marketing
Programming Languages
1 2 (22.22%) JavaScript
Qualifications
1 2 (22.22%) Degree
Vendors
1 1 (11.11%) Lotus
Berkshire
Roc Search
Posted: 6 days ago