The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Bournemouth region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 26 November 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
26 Nov 2014
Same period 2013 Same period 2012
Google Analytics
Rank - - 22
Contract jobs citing Google Analytics 0 0 1
As % of all contract IT jobs located in Bournemouth - - 1.01%
As % of the Business Applications category - - 11.11%
Number of daily rates quoted 0 0 0
Average daily rate
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of your Daily Rate
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- - -
UK excluding London average daily rate £300 £420 £325
% change year-on-year
-28.57% +29.23%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £9.00
UK excluding London average hourly rate £37.50 £14.02 £11.00
% change year-on-year
+167.47% +27.45%
Google Analytics
Dorset

The following table is for comparison with the above and provides statistics for the entire Business Applications category in contract jobs advertised in the Bournemouth region.

Business Applications Category
Bournemouth
Contract IT job ads with a match in the
Business Applications category
2 6 9
As % of all contract IT jobs located in Bournemouth 2.22% 7.59% 9.09%
Number of daily rates quoted 1 4 5
Average daily rate £325 £465 £420
Average daily rate % change year-on-year
-30.10% +10.71%
UK excluding London average daily rate £425 £425 £425
Number of hourly rates quoted 0 0 1
Average hourly rate - - £9.00
UK excluding London average hourly rate £22.75 £35.43 £36.00
% change year-on-year
-35.77% -1.59%

Google Analytics
Jobs Demand Trend in Bournemouth

This chart provides a 3-month moving total of IT contractor jobs citing Google Analytics across the Bournemouth region as a proportion of the total demand within the Business Applications category.

Google Analytics Jobs Demand Trend in Bournemouth

Google Analytics
Daily Rate Trend in Bournemouth

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Bournemouth region.

Google Analytics Daily Rate Trend in Bournemouth

Google Analytics
Top 9 Related IT Skills in Bournemouth

For the 6 months to 26 November 2014, IT contractor jobs across the Bournemouth region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics.

1 1 (100.00%) MS Excel
1 1 (100.00%) Microsoft
1 1 (100.00%) SEO
1 1 (100.00%) MS PowerPoint
1 1 (100.00%) Google
1 1 (100.00%) Marketing
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Analytics
1 1 (100.00%) Analytical Skills

Google Analytics
Top Related IT Skills in Bournemouth by Category

For the 6 months to 26 November 2014, IT contractor jobs across the Bournemouth region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Applications
1 1 (100.00%) MS Excel
1 1 (100.00%) MS PowerPoint
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Contracts Manager
1 1 (100.00%) SEO Manager
Miscellaneous
1 1 (100.00%) Analytical Skills
Processes & Methodologies
1 1 (100.00%) SEO
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Analytics
Vendors
1 1 (100.00%) Microsoft
1 1 (100.00%) Google