The first table below looks at the demand for SEO skills in IT contracts advertised for the Bournemouth region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 16 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Bournemouth region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
16 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 20 - -
Rank change year-on-year
- 0
Contract jobs citing SEO 4 0 0
As % of all contract IT jobs located in Bournemouth 3.05% - -
As % of the Processes & Methodologies category 4.08% - -
Number of daily rates quoted 3 0 0
Average daily rate £200 - -
UK excluding London average daily rate £325 £268 £300
% change year-on-year
+21.49% -10.83%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £65.50 £13.50 £17.00
% change year-on-year
+385.18% -20.58%
Processes & Methodologies Category
Bournemouth
Contract IT job ads with a match in the
Processes & Methodologies category
98 70 96
As % of all contract IT jobs located in Bournemouth 74.81% 75.27% 65.75%
Number of daily rates quoted 56 46 68
Average daily rate £425 £360 £375
Average daily rate % change year-on-year
+18.05% -4.00%
90% offered a daily rate of more than £265 £275 £225
10% offered a daily rate of more than £525 £685 £525
UK excluding London average daily rate £375 £361 £370
% change year-on-year
+4.02% -2.56%
Number of hourly rates quoted 4 1 3
Average hourly rate £18.50 £32.50 £27.50
Average hourly rate % change year-on-year
-43.07% +18.18%
UK excluding London average hourly rate £30.00 £32.00 £27.00
% change year-on-year
-6.25% +18.51%
SEO
Dorset

SEO
Jobs Demand Trend in Bournemouth

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Bournemouth region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Bournemouth

SEO
Daily Rate Trend in Bournemouth

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Bournemouth region.

SEO Daily Rate Trend in Bournemouth

SEO
Daily Rate Histogram in Bournemouth

This chart provides a histogram of daily rates quoted in contract IT jobs citing SEO across the Bournemouth region over the 3 months to 16 April 2014.

SEO Daily Rate Histogram in Bournemouth

SEO
Hourly Rate Trend in Bournemouth

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Bournemouth region.

SEO Hourly Rate Trend in Bournemouth

SEO
Top 30 Related IT Skills in Bournemouth

For the 6 months to 16 April 2014, IT contractor jobs across the Bournemouth region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 4 (100.00%) Marketing
1 4 (100.00%) Analytics
2 3 (75.00%) Google Analytics
2 3 (75.00%) Google
2 3 (75.00%) HTML
3 2 (50.00%) CMS
3 2 (50.00%) Social Network
3 2 (50.00%) Search Engine Marketing
3 2 (50.00%) Digital Marketing
3 2 (50.00%) Online Marketing
3 2 (50.00%) Social Media
3 2 (50.00%) Campaign Management
3 2 (50.00%) Content Management
4 1 (25.00%) REST
4 1 (25.00%) WebSockets
4 1 (25.00%) Apple iOS
4 1 (25.00%) ASP.NET MVC
4 1 (25.00%) HTML5
4 1 (25.00%) Android
4 1 (25.00%) Sitecore
4 1 (25.00%) Amazon AWS
4 1 (25.00%) JSON
4 1 (25.00%) Information Security
4 1 (25.00%) .NET
4 1 (25.00%) SQL Server
4 1 (25.00%) IIS
4 1 (25.00%) ASP.NET
4 1 (25.00%) SOAP
4 1 (25.00%) Web Services
4 1 (25.00%) E-Commerce

SEO
Top Related IT Skills in Bournemouth by Category

For the 6 months to 16 April 2014, IT contractor jobs across the Bournemouth region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 2 (50.00%) CMS
2 1 (25.00%) IIS
Business Applications
1 3 (75.00%) Google Analytics
Cloud Services
1 1 (25.00%) Amazon AWS
Database & Business Intelligence
1 1 (25.00%) SQL Server
General
1 4 (100.00%) Marketing
2 1 (25.00%) Finance
Job Titles
1 2 (50.00%) Marketing Executive
1 2 (50.00%) Digital Marketing Executive
2 1 (25.00%) Architect
2 1 (25.00%) Solutions Architect
2 1 (25.00%) Web Architect
Libraries, Frameworks & Software Standards
1 3 (75.00%) HTML
2 1 (25.00%) .NET
2 1 (25.00%) ASP.NET
2 1 (25.00%) SOAP
2 1 (25.00%) Web Services
2 1 (25.00%) JMS
2 1 (25.00%) Middleware
2 1 (25.00%) JSON
2 1 (25.00%) ASP.NET MVC
2 1 (25.00%) HTML5
2 1 (25.00%) REST
2 1 (25.00%) WebSockets
Miscellaneous
1 2 (50.00%) Social Network
1 2 (50.00%) Social Media
Operating Systems
1 1 (25.00%) Android
1 1 (25.00%) Apple iOS
Processes & Methodologies
1 4 (100.00%) Analytics
2 2 (50.00%) Campaign Management
2 2 (50.00%) Content Management
2 2 (50.00%) Search Engine Marketing
2 2 (50.00%) Digital Marketing
2 2 (50.00%) Online Marketing
3 1 (25.00%) E-Commerce
3 1 (25.00%) MVC
3 1 (25.00%) Information Security
Vendors
1 3 (75.00%) Google
2 1 (25.00%) Sitecore
2 1 (25.00%) TIBCO