The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the Bracknell region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Online Marketing
Rank 33 30 -
Rank change year-on-year
-3 -
Contract jobs citing Online Marketing 3 4 0
As % of all contract IT jobs located in Bracknell 1.02% 1.45% -
As % of the Processes & Methodologies category 1.20% 1.87% -
Number of daily rates quoted 3 0 0
Average daily rate £256 - -
UK excluding London average daily rate £256 £365 £300
% change year-on-year
-30.00% +21.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £16.00 - -
Online Marketing
Berkshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Bracknell region.

Processes & Methodologies Category
Bracknell
Contract IT job ads with a match in the
Processes & Methodologies category
250 214 207
As % of all contract IT jobs located in Bracknell 85.32% 77.54% 69.93%
Number of daily rates quoted 121 90 108
Average daily rate £400 £390 £375
Average daily rate % change year-on-year
+2.56% +4.00%
90% offered a daily rate of more than £230 £180 £225
10% offered a daily rate of more than £525 £500 £479
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 31 21 19
Average hourly rate £13.50 £20.25 £14.36
Average hourly rate % change year-on-year
-33.33% +41.01%
90% offered a hourly rate of more than £7.68 £13.65 £11.90
10% offered a hourly rate of more than £19.60 £125.00 £41.40
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Online Marketing
Jobs Demand Trend in Bracknell

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the Bracknell region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in Bracknell

Online Marketing
Daily Rate Trend in Bracknell

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the Bracknell region.

Online Marketing Daily Rate Trend in Bracknell

Online Marketing
Hourly Rate Trend in Bracknell

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the Bracknell region.

Online Marketing Hourly Rate Trend in Bracknell

Online Marketing
Top 28 Related IT Skills in Bracknell

For the 6 months to 12 February 2016, IT contractor jobs across the Bracknell region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 5 (100.00%) Marketing
1 5 (100.00%) Digital Marketing
1 5 (100.00%) Social Media
2 4 (80.00%) Analytics
3 3 (60.00%) Pay per click
3 3 (60.00%) SEO
4 2 (40.00%) CMS
4 2 (40.00%) Content Management
4 2 (40.00%) Strategic Planning
4 2 (40.00%) Google
4 2 (40.00%) HTML
4 2 (40.00%) CSS
4 2 (40.00%) MS Excel
4 2 (40.00%) CRM
4 2 (40.00%) E-Commerce
4 2 (40.00%) Systems Management Server (SMS)
4 2 (40.00%) Project Management
4 2 (40.00%) Spanish Language
4 2 (40.00%) Google Analytics
4 2 (40.00%) Email Marketing
4 2 (40.00%) Customer Insight
4 2 (40.00%) Line Management
4 2 (40.00%) Analytical Skills
5 1 (20.00%) Magnolia
5 1 (20.00%) Marketing Strategy
5 1 (20.00%) Italian Language
5 1 (20.00%) Portuguese Language
5 1 (20.00%) User Acceptance Testing

Online Marketing
Top Related IT Skills in Bracknell by Category

For the 6 months to 12 February 2016, IT contractor jobs across the Bracknell region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (40.00%) CMS
2 1 (20.00%) Magnolia
Applications
1 2 (40.00%) MS Excel
Cloud Services
1 2 (40.00%) Google Analytics
General
1 5 (100.00%) Marketing
2 2 (40.00%) Spanish Language
3 1 (20.00%) Italian Language
3 1 (20.00%) Portuguese Language
Job Titles
1 2 (40.00%) Email Marketing Specialist
1 2 (40.00%) Email Specialist
1 2 (40.00%) Marketing Specialist
2 1 (20.00%) Digital Executive
2 1 (20.00%) Digital Marketing Executive
2 1 (20.00%) Digital Marketing Manager
2 1 (20.00%) Marketing Executive
2 1 (20.00%) Marketing Manager
Libraries, Frameworks & Software Standards
1 2 (40.00%) CSS
1 2 (40.00%) HTML
Miscellaneous
1 5 (100.00%) Social Media
2 2 (40.00%) Analytical Skills
Processes & Methodologies
1 5 (100.00%) Digital Marketing
2 4 (80.00%) Analytics
3 3 (60.00%) Pay per click
3 3 (60.00%) SEO
4 2 (40.00%) Content Management
4 2 (40.00%) CRM
4 2 (40.00%) Customer Insight
4 2 (40.00%) E-Commerce
4 2 (40.00%) Email Marketing
4 2 (40.00%) Line Management
4 2 (40.00%) Project Management
4 2 (40.00%) Strategic Planning
5 1 (20.00%) Marketing Strategy
5 1 (20.00%) User Acceptance Testing
Systems Management
1 2 (40.00%) Systems Management Server (SMS)
Vendors
1 2 (40.00%) Google