The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Bristol region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Google Analytics
Rank 69 71 -
Rank change year-on-year
+2 -
Contract jobs citing Google Analytics 6 1 0
As % of all contract IT jobs located in Bristol 0.67% 0.13% -
As % of the Cloud Services category 8.57% 3.03% -
Number of daily rates quoted 0 0 0
Average daily rate
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- - -
UK excluding London average daily rate £363 £300 £288
% change year-on-year
+20.83% +4.34%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £24.00 £11.00 -
% change year-on-year
+118.18% -
Google Analytics
South West

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in contract jobs advertised in the Bristol region.

Cloud Services Category
Bristol
Contract IT job ads with a match in the
Cloud Services category
70 33 12
As % of all contract IT jobs located in Bristol 7.78% 4.13% 2.22%
Number of daily rates quoted 54 22 10
Average daily rate £350 £375 £350
Average daily rate % change year-on-year
-6.66% +7.14%
90% offered a daily rate of more than £137 £306 £340
10% offered a daily rate of more than £525 £525 £453
UK excluding London average daily rate £400 £376 £300
% change year-on-year
+6.31% +25.41%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £45.00
UK excluding London average hourly rate £22.00 £16.50 £33.00
% change year-on-year
+33.33% -50.00%

Google Analytics
Jobs Demand Trend in Bristol

This chart provides a 3-month moving total of IT contractor jobs citing Google Analytics across the Bristol region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in Bristol

Google Analytics
Daily Rate Trend in Bristol

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Bristol region.

Google Analytics Daily Rate Trend in Bristol

Google Analytics
Top 9 Related IT Skills in Bristol

For the 6 months to 31 July 2015, IT contractor jobs across the Bristol region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics.

1 6 (100.00%) Finance
1 6 (100.00%) Data Analysis
1 6 (100.00%) Google
1 6 (100.00%) Marketing
1 6 (100.00%) User Acceptance Testing
1 6 (100.00%) Axure RP
1 6 (100.00%) Tableau
1 6 (100.00%) Analytics
1 6 (100.00%) User Experience

Google Analytics
Top Related IT Skills in Bristol by Category

For the 6 months to 31 July 2015, IT contractor jobs across the Bristol region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Development Applications
1 6 (100.00%) Axure RP
General
1 6 (100.00%) Finance
1 6 (100.00%) Marketing
Job Titles
1 6 (100.00%) Consultant
2 4 (66.67%) User Experience Consultant
3 2 (33.33%) Performance Consultant
Miscellaneous
1 6 (100.00%) User Experience
Processes & Methodologies
1 6 (100.00%) Data Analysis
1 6 (100.00%) User Acceptance Testing
1 6 (100.00%) Analytics
Vendors
1 6 (100.00%) Google
1 6 (100.00%) Tableau