The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Canary Wharf region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 19 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Sep 2014
Same period 2013 Same period 2012
Marketing
Rank 16 - 39
Rank change year-on-year
- 0
Contract jobs citing Marketing 6 0 11
As % of all contract IT jobs located in Canary Wharf 5.31% - 2.85%
As % of the General category 7.06% - 3.96%
Number of daily rates quoted 2 0 11
Average daily rate
Keep up to 90%
of your Daily Rate
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£294 - £550
UK excluding London average daily rate £354 £350 £350
% change year-on-year
+1.14% -
Number of hourly rates quoted 2 0 0
Average hourly rate £26.50 - -
UK excluding London average hourly rate £22.50 £19.00 £15.50
% change year-on-year
+18.42% +22.58%
Marketing
London

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Canary Wharf region.

General Category
Canary Wharf
Contract IT job ads with a match in the
General category
85 152 278
As % of all contract IT jobs located in Canary Wharf 75.22% 69.72% 72.02%
Number of daily rates quoted 36 112 220
Average daily rate £450 £572 £550
Average daily rate % change year-on-year
-21.32% +4.00%
90% offered a daily rate of more than £300 £303 £400
10% offered a daily rate of more than £603 £700 £650
UK excluding London average daily rate £400 £380 £375
% change year-on-year
+5.26% +1.33%
Number of hourly rates quoted 3 2 1
Average hourly rate £35.00 £22.50 £23.50
Average hourly rate % change year-on-year
+55.55% -4.25%
UK excluding London average hourly rate £23.00 £20.50 £28.50
% change year-on-year
+12.19% -28.07%

Marketing
Jobs Demand Trend in Canary Wharf

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Canary Wharf region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Canary Wharf

Marketing
Daily Rate Trend in Canary Wharf

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Canary Wharf region.

Marketing Daily Rate Trend in Canary Wharf

Marketing
Hourly Rate Trend in Canary Wharf

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Canary Wharf region.

Marketing Hourly Rate Trend in Canary Wharf

Marketing
Hourly Rate Histogram in Canary Wharf

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Marketing across the Canary Wharf region over the 3 months to 19 September 2014.

Marketing Hourly Rate Histogram in Canary Wharf

Marketing
Top 30 Related IT Skills in Canary Wharf

For the 6 months to 19 September 2014, IT contractor jobs across the Canary Wharf region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 14 (63.64%) Finance
2 13 (59.09%) Content Management
3 12 (54.55%) Internet
3 12 (54.55%) Social Media
4 10 (45.45%) SharePoint
4 10 (45.45%) HTML
4 10 (45.45%) Photoshop
5 9 (40.91%) Degree
6 8 (36.36%) Graphic Design
6 8 (36.36%) Knowledge Management
6 8 (36.36%) MS PowerPoint
6 8 (36.36%) Wiki
6 8 (36.36%) MS Office
6 8 (36.36%) MS Excel
6 8 (36.36%) Microsoft
6 8 (36.36%) Publishing
6 8 (36.36%) Stakeholder Management
6 8 (36.36%) CMS
6 8 (36.36%) Intranet
7 5 (22.73%) Analytical Skills
8 4 (18.18%) Coaching
8 4 (18.18%) Customer Engagement
8 4 (18.18%) Project Management
8 4 (18.18%) SEO
9 3 (13.64%) Adobe
9 3 (13.64%) Adobe CQ
10 2 (9.09%) Continuous Improvement
10 2 (9.09%) Product Marketing
10 2 (9.09%) Blog
10 2 (9.09%) Statistics

Marketing
Top Related IT Skills in Canary Wharf by Category

For the 6 months to 19 September 2014, IT contractor jobs across the Canary Wharf region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 10 (45.45%) SharePoint
2 8 (36.36%) CMS
3 3 (13.64%) Adobe CQ
4 2 (9.09%) SAS
Applications
1 10 (45.45%) Photoshop
2 8 (36.36%) MS PowerPoint
2 8 (36.36%) MS Office
2 8 (36.36%) MS Excel
3 2 (9.09%) Adobe Illustrator
Communications & Networking
1 12 (54.55%) Internet
2 8 (36.36%) Intranet
Database & Business Intelligence
1 1 (4.55%) SQL Server
1 1 (4.55%) Data Warehouse
1 1 (4.55%) SAS Data Integration Studio
1 1 (4.55%) Base SAS
Development Applications
1 2 (9.09%) Dreamweaver
General
1 14 (63.64%) Finance
2 8 (36.36%) Publishing
3 1 (4.55%) Arabic Language
3 1 (4.55%) Czech Language
3 1 (4.55%) Polish Language
3 1 (4.55%) Turkish Language
Job Titles
1 8 (36.36%) Coordinator
2 3 (13.64%) Portfolio Manager
2 3 (13.64%) Content Manager
3 2 (9.09%) Consultant
4 1 (4.55%) SAS Consultant
4 1 (4.55%) Programme Manager
4 1 (4.55%) Analyst
4 1 (4.55%) Website Manager
4 1 (4.55%) Customer Analyst
4 1 (4.55%) Product Specialist
Libraries, Frameworks & Software Standards
1 10 (45.45%) HTML
2 1 (4.55%) Web Services
2 1 (4.55%) Middleware
Miscellaneous
1 12 (54.55%) Social Media
2 8 (36.36%) Graphic Design
2 8 (36.36%) Wiki
3 5 (22.73%) Analytical Skills
4 2 (9.09%) Blog
4 2 (9.09%) Statistics
4 2 (9.09%) Mobile App
Processes & Methodologies
1 13 (59.09%) Content Management
2 8 (36.36%) Knowledge Management
2 8 (36.36%) Stakeholder Management
3 4 (18.18%) Coaching
3 4 (18.18%) Customer Engagement
3 4 (18.18%) Project Management
3 4 (18.18%) SEO
4 2 (9.09%) Continuous Improvement
4 2 (9.09%) Product Marketing
4 2 (9.09%) Analytics
4 2 (9.09%) B2B
4 2 (9.09%) Change Management
5 1 (4.55%) CRM
5 1 (4.55%) ETL
5 1 (4.55%) User Acceptance Testing
5 1 (4.55%) Risk Analytics
Programming Languages
1 2 (9.09%) SQL
2 1 (4.55%) VBA
Qualifications
1 9 (40.91%) Degree
Vendors
1 8 (36.36%) Microsoft
2 3 (13.64%) Adobe
3 1 (4.55%) Teradata