The table below looks at the statistics for SEO skills in IT contracts advertised for the Canary Wharf region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 24 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
24 Aug 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank - 28 20
Contract jobs citing SEO 0 2 2
As % of all contract IT jobs located in Canary Wharf - 1.05% 1.74%
As % of the Processes & Methodologies category - 1.21% 1.89%
Number of daily rates quoted 0 2 1
Median daily rate - £250 £288
Median daily rate % change year-on-year
- -13.04%
UK excluding London median daily rate £300 £345 £275
% change year-on-year
-13.04% +25.45%
Number of hourly rates quoted 0 0 1
Median hourly rate - - £35.00
UK excluding London median hourly rate £23.68 £38.34 £15.50
% change year-on-year
-38.22% +147.32%
SEO
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Canary Wharf region.

Processes & Methodologies Category
Canary Wharf
Contract IT job ads with a match in the
Processes & Methodologies category
130 165 106
As % of all contract IT jobs located in Canary Wharf 87.25% 86.39% 92.17%
Number of daily rates quoted 94 113 50
Median daily rate £425 £475 £450
Median daily rate % change year-on-year
-10.63% +5.55%
90% offered a daily rate of more than £300 £350 £324
10% offered a daily rate of more than £525 £575 £575
UK excluding London median daily rate £400 £395 £375
% change year-on-year
+1.26% +5.33%
Number of hourly rates quoted 0 0 8
Median hourly rate - - £18.00
UK excluding London median hourly rate £30.50 £32.50 £25.75
% change year-on-year
-6.15% +26.21%

SEO
Jobs Demand Trend in Canary Wharf

The demand trend of contract jobs across the Canary Wharf region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Canary Wharf

SEO
Daily Rate Trend in Canary Wharf

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Canary Wharf region.

SEO Daily Rate Trend in Canary Wharf