The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Cardiff region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 10 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
10 Feb 2016
Same period 2015 Same period 2014
Advertising
Rank 52 46 -
Rank change year-on-year
-6 -
Contract jobs citing Advertising 4 1 0
As % of all contract IT jobs located in Cardiff 0.94% 0.32% -
As % of the General category 3.92% 1.04% -
Number of daily rates quoted 3 1 0
Average daily rate £250 £400 -
Average daily rate % change year-on-year
-37.50% -
UK excluding London average daily rate £375 £375 £375
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £15.00 £14.50 £26.50
% change year-on-year
+3.44% -45.28%
Advertising
South Wales

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Cardiff region.

General Category
Cardiff
Contract IT job ads with a match in the
General category
102 96 118
As % of all contract IT jobs located in Cardiff 24.06% 30.87% 48.56%
Number of daily rates quoted 91 77 87
Average daily rate £375 £375 £381
Average daily rate % change year-on-year
- -1.63%
90% offered a daily rate of more than £229 £225 £275
10% offered a daily rate of more than £425 £481 £443
UK excluding London average daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 0 4 1
Average hourly rate - £20.00 £13.87
Average hourly rate % change year-on-year
- +44.19%
UK excluding London average hourly rate £33.66 £25.50 £23.00
% change year-on-year
+31.98% +10.86%

Advertising
Jobs Demand Trend in Cardiff

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the Cardiff region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Cardiff

Advertising
Daily Rate Trend in Cardiff

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Cardiff region.

Advertising Daily Rate Trend in Cardiff

Advertising
Daily Rate Histogram in Cardiff

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising across the Cardiff region over the 3 months to 10 February 2016.

Advertising Daily Rate Histogram in Cardiff

Advertising
Hourly Rate Trend in Cardiff

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Cardiff region.

Advertising Hourly Rate Trend in Cardiff

Advertising
Top 27 Related IT Skills in Cardiff

For the 6 months to 10 February 2016, IT contractor jobs across the Cardiff region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 5 (71.43%) Microsoft
2 3 (42.86%) Data Integration
2 3 (42.86%) ETL
2 3 (42.86%) Business Intelligence
3 2 (28.57%) CRM
3 2 (28.57%) SQL
3 2 (28.57%) SQL Server
3 2 (28.57%) Agile Software Development
3 2 (28.57%) SQL Server Reporting Services
3 2 (28.57%) SQL Server Analysis Services
3 2 (28.57%) Dynamics CRM
3 2 (28.57%) SQL Server Integration Services
3 2 (28.57%) Project Management
4 1 (14.29%) MDX
4 1 (14.29%) SAS Macro
4 1 (14.29%) Base SAS
4 1 (14.29%) Analytical Skills
4 1 (14.29%) Power BI
4 1 (14.29%) UML
4 1 (14.29%) T-SQL
4 1 (14.29%) .NET
4 1 (14.29%) Data Warehouse
4 1 (14.29%) Data Modelling
4 1 (14.29%) SAS
4 1 (14.29%) Finance
4 1 (14.29%) Stakeholder Management
4 1 (14.29%) Scrum

Advertising
Top Related IT Skills in Cardiff by Category

For the 6 months to 10 February 2016, IT contractor jobs across the Cardiff region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Application Platforms
1 1 (14.29%) SAS
Business Applications
1 2 (28.57%) Dynamics CRM
Database & Business Intelligence
1 2 (28.57%) SQL Server
1 2 (28.57%) SQL Server Analysis Services
1 2 (28.57%) SQL Server Integration Services
1 2 (28.57%) SQL Server Reporting Services
2 1 (14.29%) Base SAS
2 1 (14.29%) Data Warehouse
2 1 (14.29%) Power BI
General
1 1 (14.29%) Finance
Job Titles
1 3 (42.86%) Business Intelligence Developer
1 3 (42.86%) Developer
2 2 (28.57%) Analyst
2 2 (28.57%) CRM Manager
2 2 (28.57%) CRM Project Manager
2 2 (28.57%) Dynamics CRM Project Manager
2 2 (28.57%) Project Manager
3 1 (14.29%) Business Developer
3 1 (14.29%) Data Analyst
3 1 (14.29%) SAS Analyst
3 1 (14.29%) SAS Data Analyst
3 1 (14.29%) Systems Analyst
Libraries, Frameworks & Software Standards
1 1 (14.29%) .NET
1 1 (14.29%) MDX
Miscellaneous
1 3 (42.86%) Data Integration
2 1 (14.29%) Analytical Skills
Processes & Methodologies
1 3 (42.86%) Business Intelligence
1 3 (42.86%) ETL
2 2 (28.57%) Agile Software Development
2 2 (28.57%) CRM
2 2 (28.57%) Project Management
3 1 (14.29%) Data Modelling
3 1 (14.29%) Scrum
3 1 (14.29%) Stakeholder Management
3 1 (14.29%) UML
Programming Languages
1 2 (28.57%) SQL
2 1 (14.29%) SAS Macro
2 1 (14.29%) T-SQL
Vendors
1 5 (71.43%) Microsoft