The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Cardiff region. Included is a guide to the contractor rates offered in IT contracts that have cited Marketing over the 3 months to 3 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
3 May 2016
Same period 2015 Same period 2014
Marketing
Rank 55 34 47
Rank change year-on-year
-21 +13
Contract jobs citing Marketing 1 5 3
As % of all contract IT jobs located in Cardiff 0.29% 1.86% 0.78%
As % of the General category 0.88% 8.33% 1.89%
Number of daily rates quoted 0 5 2
Median daily rate - £525 £450
Median daily rate % change year-on-year
- +16.66%
UK excluding London median daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £18.50 £16.25 £21.50
% change year-on-year
+13.84% -24.41%
Marketing
South Wales

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Cardiff region.

General Category
Cardiff
Contract IT job ads with a match in the
General category
114 60 159
As % of all contract IT jobs located in Cardiff 32.95% 22.30% 41.30%
Number of daily rates quoted 83 49 106
Median daily rate £384 £375 £375
Median daily rate % change year-on-year
+2.33% -
90% offered a daily rate of more than £300 £203 £200
10% offered a daily rate of more than £450 £503 £493
UK excluding London median daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 4 2 1
Median hourly rate £13.50 £10.25 £27.50
Median hourly rate % change year-on-year
+31.70% -62.72%
UK excluding London median hourly rate £27.50 £24.50 £26.00
% change year-on-year
+12.24% -5.76%

Marketing
Jobs Demand Trend in Cardiff

The demand trend of contract jobs across the Cardiff region citing Marketing as a proportion of all IT contracts with a match in the General category.

Marketing Jobs Demand Trend in Cardiff

Marketing
Daily Rate Trend in Cardiff

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Cardiff region.

Marketing Daily Rate Trend in Cardiff

Marketing
Hourly Rate Trend in Cardiff

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Cardiff region.

Marketing Hourly Rate Trend in Cardiff

Marketing
Top 30 Related IT Skills in Cardiff

For the 6 months to 3 May 2016, IT contractor jobs citing Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Cardiff region with a requirement for Marketing.

1 3 (42.86%) Analytical Skills
1 3 (42.86%) Analytics
2 2 (28.57%) Digital Analytics
2 2 (28.57%) Statistics
2 2 (28.57%) Direct Marketing
2 2 (28.57%) Social Media
2 2 (28.57%) comScore
3 1 (14.29%) CSS3
3 1 (14.29%) Change Control
3 1 (14.29%) Backbone.js
3 1 (14.29%) Facebook
3 1 (14.29%) Twitter
3 1 (14.29%) Responsive Web Design
3 1 (14.29%) Ember.js
3 1 (14.29%) AngularJS
3 1 (14.29%) jQuery
3 1 (14.29%) Product Management
3 1 (14.29%) HTML5
3 1 (14.29%) Unica
3 1 (14.29%) HTML
3 1 (14.29%) JavaScript
3 1 (14.29%) SQL
3 1 (14.29%) CSS
3 1 (14.29%) CRM
3 1 (14.29%) Siebel
3 1 (14.29%) Finance
3 1 (14.29%) Stakeholder Management
3 1 (14.29%) Games
3 1 (14.29%) Web Design
3 1 (14.29%) Risk Assessment

Marketing
Top Related IT Skills in Cardiff by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Business Applications
1 1 (14.29%) Unica
General
1 1 (14.29%) Finance
1 1 (14.29%) Games
Job Titles
1 4 (57.14%) Analyst
2 3 (42.86%) Business Analyst
3 1 (14.29%) Campaign Analyst
3 1 (14.29%) Coordinator
3 1 (14.29%) Data Analyst
3 1 (14.29%) Data Business Analyst
3 1 (14.29%) Data Scientist
3 1 (14.29%) Developer
3 1 (14.29%) Excel Analyst
3 1 (14.29%) Front End Developer (Client-Side Developer)
3 1 (14.29%) JavaScript Developer
3 1 (14.29%) Marketing Manager
3 1 (14.29%) Online Business Analyst
3 1 (14.29%) Product Marketing Manager
3 1 (14.29%) Siebel Analyst
3 1 (14.29%) SQL Analyst
3 1 (14.29%) SQL Data Analyst
Libraries, Frameworks & Software Standards
1 1 (14.29%) AngularJS
1 1 (14.29%) Backbone.js
1 1 (14.29%) CSS
1 1 (14.29%) CSS3
1 1 (14.29%) Ember.js
1 1 (14.29%) HTML
1 1 (14.29%) HTML5
1 1 (14.29%) jQuery
1 1 (14.29%) Twitter Bootstrap
Miscellaneous
1 3 (42.86%) Analytical Skills
2 2 (28.57%) Social Media
2 2 (28.57%) Statistics
Processes & Methodologies
1 3 (42.86%) Analytics
2 2 (28.57%) Digital Analytics
2 2 (28.57%) Direct Marketing
3 1 (14.29%) Agile Software Development
3 1 (14.29%) Campaign Management
3 1 (14.29%) Change Control
3 1 (14.29%) CRM
3 1 (14.29%) Front End Development
3 1 (14.29%) Product Management
3 1 (14.29%) Responsive Web Design
3 1 (14.29%) Risk Assessment
3 1 (14.29%) Stakeholder Management
3 1 (14.29%) Web Design
Programming Languages
1 1 (14.29%) JavaScript
1 1 (14.29%) SQL
Vendors
1 2 (28.57%) comScore
2 1 (14.29%) Alterian
2 1 (14.29%) Facebook
2 1 (14.29%) Siebel
2 1 (14.29%) Twitter