The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Cheltenham region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 14 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
14 Feb 2016
Same period 2015 Same period 2014
Marketing
Rank 20 30 14
Rank change year-on-year
+10 -16
Contract jobs citing Marketing 3 1 1
As % of all contract IT jobs located in Cheltenham 3.09% 0.67% 1.56%
As % of the General category 16.67% 2.38% 4.17%
Number of daily rates quoted 2 1 1
Average daily rate £434 £400 £400
Average daily rate % change year-on-year
+8.43% -
UK excluding London average daily rate £365 £365 £350
% change year-on-year
- +4.28%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £19.00 £17.13 £16.50
% change year-on-year
+10.94% +3.78%
Marketing
Gloucestershire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Cheltenham region.

General Category
Cheltenham
Contract IT job ads with a match in the
General category
18 42 24
As % of all contract IT jobs located in Cheltenham 18.56% 28.19% 37.50%
Number of daily rates quoted 4 21 11
Average daily rate £421 £450 £400
Average daily rate % change year-on-year
-6.38% +12.50%
90% offered a daily rate of more than £353 £353 £315
10% offered a daily rate of more than £443 £490 £450
UK excluding London average daily rate £400 £400 £388
% change year-on-year
- +3.22%
Number of hourly rates quoted 6 9 4
Average hourly rate £42.50 £40.00 £37.00
Average hourly rate % change year-on-year
+6.25% +8.10%
UK excluding London average hourly rate £32.75 £25.00 £21.50
% change year-on-year
+31.00% +16.27%

Marketing
Jobs Demand Trend in Cheltenham

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Cheltenham region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Cheltenham

Marketing
Daily Rate Trend in Cheltenham

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Cheltenham region.

Marketing Daily Rate Trend in Cheltenham

Marketing
Hourly Rate Trend in Cheltenham

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Cheltenham region.

Marketing Hourly Rate Trend in Cheltenham

Marketing
Top 27 Related IT Skills in Cheltenham

For the 6 months to 14 February 2016, IT contractor jobs across the Cheltenham region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 2 (50.00%) Agile Software Development
2 1 (25.00%) Enterprise Architecture
2 1 (25.00%) Degree
2 1 (25.00%) JIRA
2 1 (25.00%) Copywriting
2 1 (25.00%) Digital Marketing
2 1 (25.00%) Atlassian Bamboo
2 1 (25.00%) WordPress
2 1 (25.00%) Data Architecture
2 1 (25.00%) Product Management
2 1 (25.00%) Social Media
2 1 (25.00%) Apple iOS
2 1 (25.00%) Marketing Strategy
2 1 (25.00%) Salesforce Marketing Cloud
2 1 (25.00%) Mentoring
2 1 (25.00%) User Experience
2 1 (25.00%) Data Structures
2 1 (25.00%) Skype
2 1 (25.00%) MuleSoft
2 1 (25.00%) Brand Awareness
2 1 (25.00%) Issue Tracking
2 1 (25.00%) Fintech
2 1 (25.00%) Marketing Automation
2 1 (25.00%) PHP
2 1 (25.00%) Salesforce.com
2 1 (25.00%) Finance
2 1 (25.00%) Advertising

Marketing
Top Related IT Skills in Cheltenham by Category

For the 6 months to 14 February 2016, IT contractor jobs across the Cheltenham region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 1 (25.00%) WordPress
Communications & Networking
1 1 (25.00%) Skype
Development Applications
1 1 (25.00%) Atlassian Bamboo
1 1 (25.00%) JIRA
General
1 1 (25.00%) Advertising
1 1 (25.00%) Brand Awareness
1 1 (25.00%) Finance
Job Titles
1 1 (25.00%) Applications Manager
1 1 (25.00%) Applications Project Manager
1 1 (25.00%) Developer
1 1 (25.00%) Marketing Executive
1 1 (25.00%) PHP Developer
1 1 (25.00%) Project Manager
1 1 (25.00%) Senior Marketing Executive
1 1 (25.00%) Technical Leader
1 1 (25.00%) WordPress Developer
Miscellaneous
1 1 (25.00%) Copywriting
1 1 (25.00%) Data Structures
1 1 (25.00%) Fintech
1 1 (25.00%) Social Media
1 1 (25.00%) User Experience
Operating Systems
1 1 (25.00%) Apple iOS
Processes & Methodologies
1 2 (50.00%) Agile Software Development
2 1 (25.00%) Data Architecture
2 1 (25.00%) Digital Marketing
2 1 (25.00%) Enterprise Architecture
2 1 (25.00%) Issue Tracking
2 1 (25.00%) Marketing Automation
2 1 (25.00%) Marketing Strategy
2 1 (25.00%) Mentoring
2 1 (25.00%) Product Management
Programming Languages
1 1 (25.00%) PHP
Qualifications
1 1 (25.00%) Degree
Vendors
1 1 (25.00%) MuleSoft
1 1 (25.00%) Salesforce Marketing Cloud
1 1 (25.00%) Salesforce.com