The first table below looks at the demand for SEO skills in IT contracts advertised for the Cheshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Cheshire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Search Engine Optimisation (SEO)
Rank 71 60 50
Rank change year-on-year
-11 -10
Contract jobs citing SEO 3 2 6
As % of all contract IT jobs located in Cheshire 0.35% 0.27% 0.86%
As % of the Processes & Methodologies category 0.46% 0.36% 1.40%
Number of daily rates quoted 0 0 0
Average daily rate - - -
UK excluding London average daily rate £325 £264 £300
% change year-on-year
+23.22% -12.08%
Number of hourly rates quoted 0 1 1
Average hourly rate - £15.00 £13.50
Average hourly rate % change year-on-year
- +11.11%
UK excluding London average hourly rate £65.50 £13.50 £16.50
% change year-on-year
+385.18% -18.18%
Processes & Methodologies Category
Cheshire
Contract IT job ads with a match in the
Processes & Methodologies category
655 552 430
As % of all contract IT jobs located in Cheshire 77.42% 73.50% 61.96%
Number of daily rates quoted 302 250 220
Average daily rate £395 £355 £363
Average daily rate % change year-on-year
+11.26% -2.06%
90% offered a daily rate of more than £285 £230 £275
10% offered a daily rate of more than £537 £475 £455
UK excluding London average daily rate £375 £360 £370
% change year-on-year
+4.16% -2.70%
Number of hourly rates quoted 50 26 13
Average hourly rate £35.00 £37.50 £37.50
Average hourly rate % change year-on-year
-6.66% -
90% offered a hourly rate of more than £12.49 £14.25 £13.60
10% offered a hourly rate of more than £45.00 £55.75 £45.00
UK excluding London average hourly rate £30.00 £32.00 £27.50
% change year-on-year
-6.25% +16.36%
SEO
North West

SEO
Jobs Demand Trend in Cheshire

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Cheshire region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Cheshire

SEO
Daily Rate Trend in Cheshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Cheshire region.

SEO Daily Rate Trend in Cheshire

SEO
Hourly Rate Trend in Cheshire

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Cheshire region.

SEO Hourly Rate Trend in Cheshire

SEO
Contract Job Locations in Cheshire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing SEO within the Cheshire region over the 3 months to 18 April 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
Chester -14 2 - - 2
Warrington - 1 - - 1
Crewe - - - -
Ellesmere Port - - - -
Knutsford - - - - 1
Macclesfield - - - - 2
SEO
North West

SEO
Top 30 Related IT Skills in Cheshire

For the 6 months to 18 April 2014, IT contractor jobs across the Cheshire region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 4 (80.00%) CSS
1 4 (80.00%) HTML
2 2 (40.00%) JavaScript
2 2 (40.00%) PHP
2 2 (40.00%) Photoshop
2 2 (40.00%) jQuery
3 1 (20.00%) WordPress
3 1 (20.00%) HTML5
3 1 (20.00%) Social Media
3 1 (20.00%) CSS3
3 1 (20.00%) Responsive Web Design
3 1 (20.00%) Twitter Bootstrap
3 1 (20.00%) Visual Studio
3 1 (20.00%) MySQL
3 1 (20.00%) Java
3 1 (20.00%) Regression Testing
3 1 (20.00%) Adobe Illustrator
3 1 (20.00%) Agile Software Development
3 1 (20.00%) Retail
3 1 (20.00%) Subversion
3 1 (20.00%) Content Management
3 1 (20.00%) Software Testing
3 1 (20.00%) Web Development
3 1 (20.00%) JSP
3 1 (20.00%) Apache
3 1 (20.00%) XHTML
3 1 (20.00%) E-Commerce
3 1 (20.00%) Eclipse
3 1 (20.00%) ISO 9001
3 1 (20.00%) Dreamweaver

SEO
Top Related IT Skills in Cheshire by Category

For the 6 months to 18 April 2014, IT contractor jobs across the Cheshire region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 1 (20.00%) WordPress
1 1 (20.00%) Apache
Applications
1 2 (40.00%) Photoshop
2 1 (20.00%) Adobe Illustrator
2 1 (20.00%) Fireworks
Database & Business Intelligence
1 1 (20.00%) MySQL
Development Applications
1 1 (20.00%) Visual Studio
1 1 (20.00%) Subversion
1 1 (20.00%) Eclipse
1 1 (20.00%) Dreamweaver
General
1 1 (20.00%) Retail
Job Titles
1 3 (60.00%) Developer
2 1 (20.00%) Creative Designer
2 1 (20.00%) Designer
2 1 (20.00%) User Experience Developer
2 1 (20.00%) Web Developer
2 1 (20.00%) JavaScript Developer
Libraries, Frameworks & Software Standards
1 4 (80.00%) CSS
1 4 (80.00%) HTML
2 2 (40.00%) jQuery
3 1 (20.00%) HTML5
3 1 (20.00%) CSS3
3 1 (20.00%) Twitter Bootstrap
3 1 (20.00%) JSP
3 1 (20.00%) XHTML
Miscellaneous
1 1 (20.00%) Social Media
1 1 (20.00%) W3C
Processes & Methodologies
1 1 (20.00%) Responsive Web Design
1 1 (20.00%) Regression Testing
1 1 (20.00%) Agile Software Development
1 1 (20.00%) Content Management
1 1 (20.00%) Software Testing
1 1 (20.00%) Web Development
1 1 (20.00%) E-Commerce
Programming Languages
1 2 (40.00%) JavaScript
1 2 (40.00%) PHP
2 1 (20.00%) Java
Quality Assurance & Compliance
1 1 (20.00%) ISO 9001