The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Chester region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 1 May 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
1 May 2016
Same period 2015 Same period 2014
Marketing
Rank 30 33 40
Rank change year-on-year
+3 +7
Contract jobs citing Marketing 5 3 2
As % of all contract IT jobs located in Chester 2.63% 1.21% 0.81%
As % of the General category 5.21% 2.97% 3.08%
Number of daily rates quoted 3 1 1
Average daily rate £425 £335 £190
Average daily rate % change year-on-year
+26.86% +76.31%
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £17.25 £16.25 £21.50
% change year-on-year
+6.15% -24.41%
Marketing
Cheshire

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Chester region.

General Category
Chester
Contract IT job ads with a match in the
General category
96 101 65
As % of all contract IT jobs located in Chester 50.53% 40.89% 26.32%
Number of daily rates quoted 70 60 21
Average daily rate £373 £388 £350
Average daily rate % change year-on-year
-3.87% +10.71%
90% offered a daily rate of more than £250 £328 £282
10% offered a daily rate of more than £500 £500 £400
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 9 17 29
Average hourly rate £14.00 £14.81 £35.00
Average hourly rate % change year-on-year
-5.43% -57.70%
90% offered a hourly rate of more than £13.85 £14.00 £25.00
10% offered a hourly rate of more than £29.00 £37.00 £45.00
UK excluding London average hourly rate £28.00 £24.25 £25.75
% change year-on-year
+15.46% -5.82%

Marketing
Jobs Demand Trend in Chester

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Chester region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Chester

Marketing
Daily Rate Trend in Chester

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Chester region.

Marketing Daily Rate Trend in Chester

Marketing
Daily Rate Histogram in Chester

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing across the Chester region over the 3 months to 1 May 2016.

Marketing Daily Rate Histogram in Chester

Marketing
Hourly Rate Trend in Chester

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing across the Chester region.

Marketing Hourly Rate Trend in Chester

Marketing
Top 30 Related IT Skills in Chester

For the 6 months to 1 May 2016, IT contractor jobs across the Chester region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 4 (50.00%) Finance
1 4 (50.00%) Analytical Skills
2 3 (37.50%) SAS
3 2 (25.00%) SQL
3 2 (25.00%) VBA
3 2 (25.00%) CRM
3 2 (25.00%) Risk Management
3 2 (25.00%) Retail
3 2 (25.00%) Degree
3 2 (25.00%) Direct Marketing
3 2 (25.00%) Credit Risk
4 1 (12.50%) Predictive Modelling
4 1 (12.50%) Enterprise Modelling
4 1 (12.50%) User Stories
4 1 (12.50%) Mobile App
4 1 (12.50%) Campaign Management
4 1 (12.50%) Coaching
4 1 (12.50%) Data Structures
4 1 (12.50%) Linear Regression
4 1 (12.50%) Online Marketing
4 1 (12.50%) Use Case
4 1 (12.50%) Time Management
4 1 (12.50%) Performance Management
4 1 (12.50%) Reference Data
4 1 (12.50%) Spreadsheet
4 1 (12.50%) Logistic Regression
4 1 (12.50%) QA
4 1 (12.50%) Statistics
4 1 (12.50%) UML
4 1 (12.50%) SMS

Marketing
Top Related IT Skills in Chester by Category

For the 6 months to 1 May 2016, IT contractor jobs across the Chester region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (37.50%) SAS
Applications
1 1 (12.50%) Spreadsheet
Communications & Networking
1 1 (12.50%) Internet
1 1 (12.50%) SMS
General
1 4 (50.00%) Finance
2 2 (25.00%) Retail
3 1 (12.50%) Back Office
3 1 (12.50%) Banking
3 1 (12.50%) Financial Institution
3 1 (12.50%) Legal
Job Titles
1 3 (37.50%) Analyst
1 3 (37.50%) Project Manager
2 2 (25.00%) Digital Project Manager
2 2 (25.00%) Financial Services Project Manager
2 2 (25.00%) Insight Analyst
3 1 (12.50%) Agile Business Analyst
3 1 (12.50%) Business Analyst
3 1 (12.50%) Campaign Manager
3 1 (12.50%) Email Campaign Manager
3 1 (12.50%) Marketing Manager
3 1 (12.50%) Marketing Project Manager
3 1 (12.50%) Risk Manager
3 1 (12.50%) Software Analyst
3 1 (12.50%) Systems Analyst
Miscellaneous
1 4 (50.00%) Analytical Skills
2 2 (25.00%) Credit Risk
3 1 (12.50%) Data Structures
3 1 (12.50%) Mobile App
3 1 (12.50%) Reference Data
3 1 (12.50%) Statistics
Processes & Methodologies
1 2 (25.00%) CRM
1 2 (25.00%) Direct Marketing
1 2 (25.00%) Risk Management
2 1 (12.50%) Agile Software Development
2 1 (12.50%) Benchmarking
2 1 (12.50%) Campaign Management
2 1 (12.50%) CHAID
2 1 (12.50%) Coaching
2 1 (12.50%) Enterprise Modelling
2 1 (12.50%) Linear Regression
2 1 (12.50%) Logistic Regression
2 1 (12.50%) Online Marketing
2 1 (12.50%) Performance Management
2 1 (12.50%) Predictive Modelling
2 1 (12.50%) Quality Management
2 1 (12.50%) Stakeholder Management
2 1 (12.50%) Time Management
2 1 (12.50%) Use Case
2 1 (12.50%) User Stories
2 1 (12.50%) Validation
Programming Languages
1 2 (25.00%) SQL
1 2 (25.00%) VBA
Qualifications
1 2 (25.00%) Degree
Quality Assurance & Compliance
1 1 (12.50%) QA