The first table below looks at the demand for Email Marketing skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Email Marketing over the 3 months to 22 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the City of London region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 May 2013
Same period 2012 Same period 2011
Email Marketing
Rank 200 208 235
Rank change year-on-year
+8 +27
Contract jobs citing Email Marketing 5 7 6
As % of all contract IT jobs located in the City of London 0.078% 0.088% 0.062%
As % of the Processes & Methodologies category 0.106% 0.123% 0.086%
Number of daily rates quoted 1 3 4
Average daily rate £350 £250 £250
Average daily rate % change year-on-year
+40.00% -
UK excluding London average daily rate £250 £300 £235
% change year-on-year
-16.66% +27.65%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £16.50 £20.00
% change year-on-year
- -17.50%
All Processes & Methodologies
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
4709 5713 6944
As % of all contract IT jobs located in the City of London 73.25% 71.60% 71.85%
Number of daily rates quoted 3551 4136 5135
Average daily rate £450 £460 £500
Average daily rate % change year-on-year
-2.17% -8.00%
90% offered a daily rate of more than £313 £300 £325
10% offered a daily rate of more than £600 £625 £650
UK excluding London average daily rate £365 £365 £375
% change year-on-year
- -2.66%
Number of hourly rates quoted 80 96 98
Average hourly rate £41.50 £24.00 £25.00
Average hourly rate % change year-on-year
+72.91% -4.00%
90% offered a hourly rate of more than £18.00 £15.00 £14.70
10% offered a hourly rate of more than £135.00 £47.50 £50.80
UK excluding London average hourly rate £31.00 £25.00 £29.00
% change year-on-year
+24.00% -13.79%
Email Marketing
London

Email Marketing
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Email Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

City of London Email Marketing Jobs Demand Trend

Email Marketing
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Email Marketing across the City of London region.

City of London Email Marketing Daily Rate Trend

Email Marketing
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Email Marketing across the City of London region.

City of London Email Marketing Hourly Rate Trend

Email Marketing
Top 16 Related IT Skills

For the 6 months to 22 May 2013, IT contractor jobs across the City of London region citing Email Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Email Marketing.

1 7 (100.00%) Marketing
2 5 (71.43%) CRM
3 4 (57.14%) Analytics
4 3 (42.86%) Web Analytics
4 3 (42.86%) ISO 9001
4 3 (42.86%) SQL
5 2 (28.57%) Stakeholder Management
5 2 (28.57%) Data Management
5 2 (28.57%) Data Analysis
5 2 (28.57%) Data Protection
6 1 (14.29%) Social Media
6 1 (14.29%) Stakeholder Engagement
6 1 (14.29%) Business Analysis
6 1 (14.29%) Degree
6 1 (14.29%) Advertising
6 1 (14.29%) Flash

Email Marketing
Top Related IT Skills by Category

For the 6 months to 22 May 2013, IT contractor jobs across the City of London region citing Email Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Email Marketing. Up to 20 skills are shown per category.

Application Development
1 1 (14.29%) Flash
General
1 7 (100.00%) Marketing
2 1 (14.29%) Advertising
Job Titles
1 6 (85.71%) Analyst
2 4 (57.14%) Data Analyst
3 2 (28.57%) Database Analyst
3 2 (28.57%) Customer Analyst
4 1 (14.29%) Junior Project Manager
4 1 (14.29%) Change Analyst
4 1 (14.29%) Business Change Analyst
4 1 (14.29%) Project Manager
4 1 (14.29%) Business Analyst
4 1 (14.29%) Junior
Miscellaneous
1 1 (14.29%) Social Media
Processes & Methodologies
1 5 (71.43%) CRM
2 4 (57.14%) Analytics
3 3 (42.86%) Web Analytics
4 2 (28.57%) Stakeholder Management
4 2 (28.57%) Data Management
4 2 (28.57%) Data Analysis
4 2 (28.57%) Data Protection
5 1 (14.29%) Stakeholder Engagement
5 1 (14.29%) Business Analysis
Programming Languages
1 3 (42.86%) SQL
Qualifications
1 1 (14.29%) Degree
Quality Assurance & Compliance
1 3 (42.86%) ISO 9001
City of London
Key skills: * SQL * Good analytical skills Desirable: * Previously worked with a large portfolio of consumer websites in a CRM/DM role * Media or Travel industry * Knowledge of web...
Deerfoot IT Resources Ltd
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Posted: 27 April 2013