The table below looks at the statistics for Email Marketing skills in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Email Marketing over the 3 months to 18 September 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Sep 2014
Same period 2013 Same period 2012
Email Marketing
Rank 199 224 212
Rank change year-on-year
+25 -12
Contract jobs citing Email Marketing 4 3 10
As % of all contract IT jobs located in the City of London 0.068% 0.042% 0.13%
As % of the Processes & Methodologies category 0.089% 0.055% 0.17%
Number of daily rates quoted 1 2 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£160 £166 -
Average daily rate % change year-on-year
-3.75% -
UK excluding London average daily rate £275 £350 £200
% change year-on-year
-21.42% +75.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £12.00 £17.69 £17.50
% change year-on-year
-32.16% +1.08%
Email Marketing
London

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the City of London region.

Processes & Methodologies Category
City of London
Contract IT job ads with a match in the
Processes & Methodologies category
4484 5416 5854
As % of all contract IT jobs located in the City of London 76.03% 76.54% 75.44%
Number of daily rates quoted 3371 4004 4310
Average daily rate £450 £450 £450
90% offered a daily rate of more than £320 £315 £300
10% offered a daily rate of more than £625 £600 £618
UK excluding London average daily rate £375 £370 £363
% change year-on-year
+1.35% +2.06%
Number of hourly rates quoted 43 70 93
Average hourly rate £21.69 £21.50 £31.50
Average hourly rate % change year-on-year
+0.86% -31.74%
90% offered a hourly rate of more than £13.47 £13.00 £16.00
10% offered a hourly rate of more than £35.00 £55.00 £51.50
UK excluding London average hourly rate £26.00 £30.00 £30.00
% change year-on-year
-13.33% -

Email Marketing
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing Email Marketing across the City of London region as a proportion of the total demand within the Processes & Methodologies category.

Email Marketing Jobs Demand Trend in the City of London

Email Marketing
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Email Marketing across the City of London region.

Email Marketing Daily Rate Trend in the City of London

Email Marketing
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Email Marketing across the City of London region.

Email Marketing Hourly Rate Trend in the City of London

Email Marketing
Top 30 Related IT Skills in the City of London

For the 6 months to 18 September 2014, IT contractor jobs across the City of London region citing Email Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Email Marketing.

1 10 (100.00%) Marketing
2 6 (60.00%) HTML
3 4 (40.00%) User Experience
4 3 (30.00%) Pay per click
4 3 (30.00%) ExactTarget
4 3 (30.00%) Digital Marketing
4 3 (30.00%) Dreamweaver
4 3 (30.00%) CRM
5 2 (20.00%) Extranet
5 2 (20.00%) Adobe
5 2 (20.00%) ActionScript
5 2 (20.00%) .NET
5 2 (20.00%) Photoshop
5 2 (20.00%) CSS
5 2 (20.00%) Flash
5 2 (20.00%) CMS
5 2 (20.00%) Finance
5 2 (20.00%) Content Management
5 2 (20.00%) Banking
5 2 (20.00%) Copywriting
5 2 (20.00%) Analytics
6 1 (10.00%) User Stories
6 1 (10.00%) Campaign Management
6 1 (10.00%) Search Engine Marketing
6 1 (10.00%) Social Media
6 1 (10.00%) Marketing Strategy
6 1 (10.00%) Responsive Web Design
6 1 (10.00%) Degree
6 1 (10.00%) Data Cleansing
6 1 (10.00%) Data Mapping

Email Marketing
Top Related IT Skills in the City of London by Category

For the 6 months to 18 September 2014, IT contractor jobs across the City of London region citing Email Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Email Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (20.00%) CMS
Applications
1 2 (20.00%) Photoshop
2 1 (10.00%) MS Office
2 1 (10.00%) MS Excel
2 1 (10.00%) Fireworks
2 1 (10.00%) Adobe Illustrator
2 1 (10.00%) InDesign
2 1 (10.00%) MS PowerPoint
Cloud Services
1 1 (10.00%) Responsys
Communications & Networking
1 2 (20.00%) Extranet
2 1 (10.00%) Internet
Database & Business Intelligence
1 1 (10.00%) MySQL
Development Applications
1 3 (30.00%) Dreamweaver
General
1 10 (100.00%) Marketing
2 2 (20.00%) Banking
2 2 (20.00%) Finance
3 1 (10.00%) Advertising
3 1 (10.00%) Games
Job Titles
1 2 (20.00%) Web Designer
1 2 (20.00%) Developer
1 2 (20.00%) Analyst
1 2 (20.00%) Designer
2 1 (10.00%) Campaign Manager
2 1 (10.00%) Consultant
2 1 (10.00%) Marketing Manager
2 1 (10.00%) Web Analyst
2 1 (10.00%) Digital Marketing Manager
2 1 (10.00%) Marketing Consultant
2 1 (10.00%) Business Analyst
Libraries, Frameworks & Software Standards
1 6 (60.00%) HTML
2 2 (20.00%) .NET
2 2 (20.00%) CSS
2 2 (20.00%) Flash
Miscellaneous
1 4 (40.00%) User Experience
2 2 (20.00%) Copywriting
3 1 (10.00%) Social Media
Processes & Methodologies
1 3 (30.00%) CRM
1 3 (30.00%) Digital Marketing
1 3 (30.00%) Pay per click
2 2 (20.00%) Analytics
2 2 (20.00%) Content Management
3 1 (10.00%) Information Management
3 1 (10.00%) Data Analysis
3 1 (10.00%) Web Analytics
3 1 (10.00%) E-Commerce
3 1 (10.00%) Project Management
3 1 (10.00%) SEO
3 1 (10.00%) Migration
3 1 (10.00%) Agile Software Development
3 1 (10.00%) User Stories
3 1 (10.00%) Campaign Management
3 1 (10.00%) Search Engine Marketing
3 1 (10.00%) Data Cleansing
3 1 (10.00%) Data Mapping
3 1 (10.00%) User Experience Design
3 1 (10.00%) Marketing Strategy
Programming Languages
1 2 (20.00%) ActionScript
Qualifications
1 1 (10.00%) Degree
Vendors
1 3 (30.00%) ExactTarget
2 2 (20.00%) Adobe
3 1 (10.00%) Salesforce.com