The table below looks at the prevalence of the term New Media in IT contracts advertised for the City of London region. Included is a guide to the average contractor rates offered in IT contracts that have cited New Media over the 3 months to 24 December 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
24 Dec 2014
Same period 2013 Same period 2012
New Media
Rank 191 197 192
Rank change year-on-year
+6 -5
Contract jobs citing New Media 5 5 8
As % of all contract IT jobs located in the City of London 0.089% 0.075% 0.13%
As % of the Miscellaneous category 0.24% 0.20% 0.36%
Number of daily rates quoted 3 3 6
Average daily rate
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£425 £425 £345
Average daily rate % change year-on-year
- +23.18%
90% offered a daily rate of more than £377 £345 £320
10% offered a daily rate of more than £439 £745 £493
UK excluding London average daily rate £350 £306 £300
% change year-on-year
+14.28% +2.08%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £45.00
UK excluding London average hourly rate - - £10.00
New Media
London

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the City of London region.

Miscellaneous Category
City of London
Contract IT job ads with a match in the
Miscellaneous category
2049 2527 2192
As % of all contract IT jobs located in the City of London 36.65% 38.00% 36.55%
Number of daily rates quoted 1633 1869 1683
Average daily rate £470 £488 £488
Average daily rate % change year-on-year
-3.58% -
90% offered a daily rate of more than £288 £275 £276
10% offered a daily rate of more than £650 £650 £638
UK excluding London average daily rate £375 £350 £340
% change year-on-year
+7.14% +2.94%
Number of hourly rates quoted 25 38 59
Average hourly rate £16.25 £20.00 £21.50
Average hourly rate % change year-on-year
-18.75% -6.97%
90% offered a hourly rate of more than £13.09 £13.50 £13.30
10% offered a hourly rate of more than £22.03 £43.62 £72.20
UK excluding London average hourly rate £17.50 £19.00 £19.94
% change year-on-year
-7.89% -4.71%

New Media
Jobs Demand Trend in the City of London

This chart provides a 3-month moving total of IT contractor jobs citing New Media across the City of London region as a proportion of the total demand within the Miscellaneous category.

New Media Jobs Demand Trend in the City of London

New Media
Daily Rate Trend in the City of London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing New Media across the City of London region.

New Media Daily Rate Trend in the City of London

New Media
Hourly Rate Trend in the City of London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing New Media across the City of London region.

New Media Hourly Rate Trend in the City of London

New Media
Top 30 Related IT Skills in the City of London

For the 6 months to 24 December 2014, IT contractor jobs across the City of London region citing New Media also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media.

1 6 (42.86%) CRM
1 6 (42.86%) Microsoft
1 6 (42.86%) Agile Software Development
1 6 (42.86%) Marketing
1 6 (42.86%) Social Media
2 5 (35.71%) Marketing Strategy
2 5 (35.71%) Analytics
2 5 (35.71%) Online Marketing
2 5 (35.71%) Analytical Skills
2 5 (35.71%) IBM Notes
2 5 (35.71%) Games
2 5 (35.71%) Danish Language
2 5 (35.71%) QA
2 5 (35.71%) Blog
2 5 (35.71%) QlikView
2 5 (35.71%) Online Games
2 5 (35.71%) User Acceptance Testing
2 5 (35.71%) Lotus
2 5 (35.71%) WebTrends
2 5 (35.71%) BMC PATROL
2 5 (35.71%) Project Management
3 4 (28.57%) Java
3 4 (28.57%) Cucumber
4 3 (21.43%) JSON
4 3 (21.43%) RESTful
4 3 (21.43%) BDD
4 3 (21.43%) XML
4 3 (21.43%) Scrum
5 2 (14.29%) Technical Architecture
6 1 (7.14%) Apple iOS

New Media
Top Related IT Skills in the City of London by Category

For the 6 months to 24 December 2014, IT contractor jobs across the City of London region citing New Media also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited New Media. Up to 20 skills are shown per category.

Application Platforms
1 5 (35.71%) IBM Notes
Applications
1 1 (7.14%) MS Office
1 1 (7.14%) MS Excel
Business Applications
1 5 (35.71%) WebTrends
Database & Business Intelligence
1 5 (35.71%) QlikView
2 1 (7.14%) MySQL
Development Applications
1 4 (28.57%) Cucumber
2 1 (7.14%) Hudson
General
1 6 (42.86%) Marketing
2 5 (35.71%) Danish Language
2 5 (35.71%) Games
3 1 (7.14%) Publishing
Job Titles
1 4 (28.57%) Test Engineer
2 2 (14.29%) Architect
2 2 (14.29%) Technical Architect
3 1 (7.14%) Account Manager
3 1 (7.14%) Senior Manager
3 1 (7.14%) Senior Project Manager
3 1 (7.14%) Project Manager
3 1 (7.14%) Developer
3 1 (7.14%) Automation Engineer
Libraries, Frameworks & Software Standards
1 3 (21.43%) XML
1 3 (21.43%) JSON
1 3 (21.43%) RESTful
2 1 (7.14%) HTML
Miscellaneous
1 6 (42.86%) Social Media
2 5 (35.71%) Blog
2 5 (35.71%) Online Games
2 5 (35.71%) Analytical Skills
3 1 (7.14%) Mobile App
3 1 (7.14%) User Experience
Operating Systems
1 1 (7.14%) Android
1 1 (7.14%) Apple iOS
Processes & Methodologies
1 6 (42.86%) CRM
1 6 (42.86%) Agile Software Development
2 5 (35.71%) Project Management
2 5 (35.71%) User Acceptance Testing
2 5 (35.71%) Online Marketing
2 5 (35.71%) Marketing Strategy
2 5 (35.71%) Analytics
3 3 (21.43%) BDD
3 3 (21.43%) Scrum
4 2 (14.29%) Technical Architecture
5 1 (7.14%) Web Testing
5 1 (7.14%) Continuous Integration
5 1 (7.14%) UX Design
5 1 (7.14%) Test Automation
5 1 (7.14%) Migration
5 1 (7.14%) Project Planning
Programming Languages
1 4 (28.57%) Java
2 1 (7.14%) Ruby
Quality Assurance & Compliance
1 5 (35.71%) QA
Systems Management
1 5 (35.71%) BMC PATROL
Vendors
1 6 (42.86%) Microsoft
2 5 (35.71%) Lotus