The first table below looks at the demand for Online Marketing skills in IT contracts advertised for the East of England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 31 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the East of England region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
31 Jul 2014
Same period 2013 Same period 2012
Online Marketing
Rank 144 122 138
Rank change year-on-year
-22 +16
Contract jobs citing Online Marketing 3 4 1
As % of all contract IT jobs located in the East of England 0.099% 0.17% 0.033%
As % of the Processes & Methodologies category 0.13% 0.24% 0.049%
Number of daily rates quoted 1 2 1
Average daily rate
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£400 £438 £450
Average daily rate % change year-on-year
-8.57% -2.77%
UK excluding London average daily rate £165 £165 £255
% change year-on-year
- -35.29%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £14.40
Processes & Methodologies Category
East of England
Contract IT job ads with a match in the
Processes & Methodologies category
2242 1664 2051
As % of all contract IT jobs located in the East of England 73.63% 70.06% 67.58%
Number of daily rates quoted 1310 870 1021
Average daily rate £400 £375 £375
Average daily rate % change year-on-year
+6.66% -
90% offered a daily rate of more than £250 £225 £225
10% offered a daily rate of more than £500 £500 £460
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 159 123 229
Average hourly rate £29.50 £35.00 £33.00
Average hourly rate % change year-on-year
-15.71% +6.06%
90% offered a hourly rate of more than £13.00 £16.00 £15.80
10% offered a hourly rate of more than £41.95 £42.50 £42.50
UK excluding London average hourly rate £26.00 £31.00 £31.00
% change year-on-year
-16.12% -
Online Marketing
England

Online Marketing
Jobs Demand Trend in the East of England

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the East of England region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in the East of England

Online Marketing
Daily Rate Trend in the East of England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the East of England region.

Online Marketing Daily Rate Trend in the East of England

Online Marketing
Hourly Rate Trend in the East of England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the East of England region.

Online Marketing Hourly Rate Trend in the East of England

Online Marketing
Contract Job Locations in the East of England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the East of England region over the 3 months to 31 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Cambridgeshire - 2 - - 2
Hertfordshire -3 1 £400 -8.57% 1
Essex - - - - 2
Online Marketing
England

Online Marketing
Top 30 Related IT Skills in the East of England

For the 6 months to 31 July 2014, IT contractor jobs across the East of England region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 7 (100.00%) Marketing
2 3 (42.86%) WebSphere
2 3 (42.86%) QA
2 3 (42.86%) EPiServer
2 3 (42.86%) Unica
2 3 (42.86%) Waterfall
2 3 (42.86%) CRM
2 3 (42.86%) E-Commerce
2 3 (42.86%) Project Management
2 3 (42.86%) SEO
2 3 (42.86%) Agile Software Development
2 3 (42.86%) Web Analytics
2 3 (42.86%) Endeca
2 3 (42.86%) Capacity Planning
2 3 (42.86%) Analytics
2 3 (42.86%) Mobile App
3 2 (28.57%) Social Media
3 2 (28.57%) Retail
3 2 (28.57%) Multivariate Testing
3 2 (28.57%) Degree
3 2 (28.57%) Pay per click
4 1 (14.29%) Statistics
4 1 (14.29%) FMCG
4 1 (14.29%) Predictive Analytics
4 1 (14.29%) Mathematics
4 1 (14.29%) R
4 1 (14.29%) SiteCatalyst
4 1 (14.29%) Statistical Modelling
4 1 (14.29%) Publishing
4 1 (14.29%) SAS

Online Marketing
Top Related IT Skills in the East of England by Category

For the 6 months to 31 July 2014, IT contractor jobs across the East of England region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 3 (42.86%) WebSphere
2 1 (14.29%) SAS
Applications
1 1 (14.29%) MS Office
1 1 (14.29%) MS Excel
Business Applications
1 1 (14.29%) SiteCatalyst
General
1 7 (100.00%) Marketing
2 2 (28.57%) Retail
3 1 (14.29%) Publishing
Job Titles
1 3 (42.86%) Project Manager
2 2 (28.57%) Senior Manager
2 2 (28.57%) Senior Project Manager
2 2 (28.57%) Social Media Manager
3 1 (14.29%) E-Commerce Manager
3 1 (14.29%) Web Manager
3 1 (14.29%) Digital Project Manager
Miscellaneous
1 3 (42.86%) Mobile App
2 2 (28.57%) Social Media
3 1 (14.29%) Statistics
3 1 (14.29%) Mathematics
3 1 (14.29%) FMCG
Processes & Methodologies
1 3 (42.86%) CRM
1 3 (42.86%) E-Commerce
1 3 (42.86%) Project Management
1 3 (42.86%) SEO
1 3 (42.86%) Agile Software Development
1 3 (42.86%) Web Analytics
1 3 (42.86%) Capacity Planning
1 3 (42.86%) Waterfall
1 3 (42.86%) Analytics
2 2 (28.57%) Multivariate Testing
2 2 (28.57%) Pay per click
3 1 (14.29%) Predictive Analytics
3 1 (14.29%) Statistical Modelling
Programming Languages
1 1 (14.29%) JavaScript
1 1 (14.29%) R
Qualifications
1 2 (28.57%) Degree
Quality Assurance & Compliance
1 3 (42.86%) QA
Vendors
1 3 (42.86%) Endeca
1 3 (42.86%) Unica
1 3 (42.86%) EPiServer
2 1 (14.29%) Business Objects
2 1 (14.29%) Adobe