The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the Edinburgh region. Included is a guide to the contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 28 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Jul 2016
Same period 2015 Same period 2014
Digital Marketing
Rank 88 85 81
Rank change year-on-year
-3 -4
Contract jobs citing Digital Marketing 1 6 2
As % of all contract IT jobs located in Edinburgh 0.080% 0.37% 0.16%
As % of the Processes & Methodologies category 0.096% 0.45% 0.20%
Number of daily rates quoted 1 3 1
Median daily rate £350 £300 £325
Median daily rate % change year-on-year
+16.66% -7.69%
UK excluding London median daily rate £390 £365 £350
% change year-on-year
+6.84% +4.28%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £20.00 £20.00 £35.98
% change year-on-year
- -44.40%
Digital Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Edinburgh region.

Processes & Methodologies Category
Edinburgh
Contract IT job ads with a match in the
Processes & Methodologies category
1038 1322 1011
As % of all contract IT jobs located in Edinburgh 82.84% 82.32% 78.74%
Number of daily rates quoted 561 685 589
Median daily rate £390 £375 £400
Median daily rate % change year-on-year
+4.00% -6.25%
90% offered a daily rate of more than £280 £280 £265
10% offered a daily rate of more than £500 £500 £525
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 8 9 13
Median hourly rate £42.50 £16.00 £18.00
Median hourly rate % change year-on-year
+165.62% -11.11%
90% offered a hourly rate of more than £11.03 £12.35 £12.00
10% offered a hourly rate of more than £47.25 £42.50 £24.00
UK excluding London median hourly rate £30.00 £30.00 £26.98
% change year-on-year
- +11.21%

Digital Marketing
Jobs Demand Trend in Edinburgh

The demand trend of contract jobs across the Edinburgh region citing Digital Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Edinburgh

Digital Marketing
Daily Rate Trend in Edinburgh

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the Edinburgh region.

Digital Marketing Daily Rate Trend in Edinburgh

Digital Marketing
Top 4 Related IT Skills in Edinburgh

For the 6 months to 28 July 2016, IT contractor jobs citing Digital Marketing also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Edinburgh region with a requirement for Digital Marketing.

1 1 (100.00%) Finance
1 1 (100.00%) Marketing
1 1 (100.00%) Social Media
1 1 (100.00%) Social Media Marketing

Digital Marketing
Top Related IT Skills in Edinburgh by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Marketing Manager
1 1 (100.00%) Social Media Manager
Miscellaneous
1 1 (100.00%) Social Media
Processes & Methodologies
1 1 (100.00%) Social Media Marketing