The table below looks at the statistics for Direct Marketing skills in IT contracts advertised for the Edinburgh region. Included is a guide to the contractor rates offered in IT contracts that have cited Direct Marketing over the 3 months to 6 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
6 Dec 2016
Same period 2015 Same period 2014
Direct Marketing
Rank - 92 -
Contract jobs citing Direct Marketing 0 1 0
As % of all contract IT jobs located in Edinburgh - 0.067% -
As % of the Processes & Methodologies category - 0.081% -
Number of daily rates quoted 0 0 0
Median daily rate - - -
UK excluding London median daily rate £325 £250 £350
% change year-on-year
+30.00% -28.57%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £28.50 - -
Direct Marketing
Scotland

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Edinburgh region.

Processes & Methodologies Category
Edinburgh
Contract IT job ads with a match in the
Processes & Methodologies category
743 1234 1101
As % of all contract IT jobs located in Edinburgh 80.24% 82.32% 76.30%
Number of daily rates quoted 435 610 612
Median daily rate £400 £386 £400
Median daily rate % change year-on-year
+3.55% -3.43%
90% offered a daily rate of more than £275 £275 £286
10% offered a daily rate of more than £550 £500 £513
UK excluding London median daily rate £413 £400 £385
% change year-on-year
+3.12% +3.89%
Number of hourly rates quoted 12 12 5
Median hourly rate £43.00 £19.51 £22.50
Median hourly rate % change year-on-year
+120.39% -13.28%
90% offered a hourly rate of more than £14.94 £12.35 £11.50
10% offered a hourly rate of more than £45.00 £40.38 £90.00
UK excluding London median hourly rate £31.00 £34.95 £25.00
% change year-on-year
-11.30% +39.80%

Direct Marketing
Jobs Demand Trend in Edinburgh

The demand trend of contract jobs across the Edinburgh region citing Direct Marketing as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in Edinburgh

Direct Marketing
Daily Rate Trend in Edinburgh

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Direct Marketing across the Edinburgh region.

Direct Marketing Daily Rate Trend in Edinburgh