The table below looks at the prevalence of the term Copywriting in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Copywriting over the 3 months to 21 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
21 Oct 2014
Same period 2013 Same period 2012
Copywriting
Rank 554 497 513
Rank change year-on-year
-57 +16
Contract jobs citing Copywriting 46 74 54
As % of all contract IT jobs located in England 0.087% 0.15% 0.11%
As % of the Miscellaneous category 0.28% 0.48% 0.34%
Number of daily rates quoted 21 46 33
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£225 £216 £213
Average daily rate % change year-on-year
+4.16% +1.64%
90% offered a daily rate of more than £150 £150 £151
10% offered a daily rate of more than £400 £343 £453
UK excluding London average daily rate £210 £330 £225
% change year-on-year
-36.36% +46.66%
Number of hourly rates quoted 2 1 2
Average hourly rate £137.50 £15.00 £29.50
Average hourly rate % change year-on-year
+816.66% -49.15%
UK excluding London average hourly rate - £15.00 £15.00
Copywriting
UK

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the England region.

Miscellaneous Category
England
Contract IT job ads with a match in the
Miscellaneous category
16559 15425 15918
As % of all contract IT jobs located in England 31.18% 32.14% 31.05%
Number of daily rates quoted 10463 9852 9532
Average daily rate £423 £415 £425
Average daily rate % change year-on-year
+1.93% -2.47%
90% offered a daily rate of more than £242 £243 £250
10% offered a daily rate of more than £600 £600 £600
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 693 607 771
Average hourly rate £17.50 £19.00 £23.00
Average hourly rate % change year-on-year
-7.89% -17.39%
90% offered a hourly rate of more than £11.13 £12.00 £12.00
10% offered a hourly rate of more than £42.50 £42.50 £45.00
UK excluding London average hourly rate £17.50 £17.69 £22.50
% change year-on-year
-1.07% -21.37%

Copywriting
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Copywriting across the England region as a proportion of the total demand within the Miscellaneous category.

Copywriting Jobs Demand Trend in England

Copywriting
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Copywriting across the England region.

Copywriting Daily Rate Trend in England

Copywriting
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Copywriting across the England region over the 3 months to 21 October 2014.

Copywriting Daily Rate Histogram in England

Copywriting
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Copywriting across the England region.

Copywriting Hourly Rate Trend in England

Copywriting
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Copywriting within the England region over the 3 months to 21 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -34 24 £219 +4.16% 12
South West -30 6 £243 +86.53% 3
South East -37 6 £208 -50.29% 4
North West - 6 £225 - 5
West Midlands -14 1 £400 +33.33% 2
East of England - 1 £150 -
East Midlands - 1 - - 2
Yorkshire - - - - 1
Copywriting
UK

Copywriting
Top 30 Related IT Skills in England

For the 6 months to 21 October 2014, IT contractor jobs across the England region citing Copywriting also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting.

1 37 (36.63%) Marketing
2 30 (29.70%) Content Management
2 30 (29.70%) SEO
3 29 (28.71%) Retail
3 29 (28.71%) User Experience
4 28 (27.72%) CMS
5 27 (26.73%) Finance
6 22 (21.78%) E-Commerce
7 21 (20.79%) HTML
8 20 (19.80%) Banking
9 14 (13.86%) CSS
9 14 (13.86%) Benchmarking
9 14 (13.86%) Social Media
10 13 (12.87%) Analytics
10 13 (12.87%) Agile Software Development
11 12 (11.88%) Legal
12 11 (10.89%) Adobe
12 11 (10.89%) Retail Banking
13 10 (9.90%) Stakeholder Management
14 9 (8.91%) Publishing
14 9 (8.91%) Photoshop
14 9 (8.91%) Google
14 9 (8.91%) Data Analysis
14 9 (8.91%) Google Analytics
14 9 (8.91%) Email Marketing
14 9 (8.91%) Customer Insight
15 8 (7.92%) Blog
15 8 (7.92%) Internet
16 7 (6.93%) MS Office
16 7 (6.93%) Digital Marketing

Copywriting
Top Related IT Skills in England by Category

For the 6 months to 21 October 2014, IT contractor jobs across the England region citing Copywriting also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Copywriting. Up to 20 skills are shown per category.

Application Platforms
1 28 (27.72%) CMS
2 6 (5.94%) Adobe CQ
3 4 (3.96%) SharePoint
4 1 (0.99%) TeamSite
4 1 (0.99%) Magnolia
4 1 (0.99%) Apache
Applications
1 9 (8.91%) Photoshop
2 7 (6.93%) MS Office
3 3 (2.97%) MS Visio
4 2 (1.98%) MS Excel
4 2 (1.98%) Adobe Premiere
4 2 (1.98%) MS PowerPoint
5 1 (0.99%) Adobe Creative Suite
5 1 (0.99%) Adobe Illustrator
5 1 (0.99%) InDesign
Business Applications
1 9 (8.91%) Google Analytics
Communications & Networking
1 8 (7.92%) Internet
2 5 (4.95%) Intranet
3 3 (2.97%) VPN
3 3 (2.97%) HTTPS
4 2 (1.98%) Extranet
5 1 (0.99%) HTTP
Database & Business Intelligence
1 4 (3.96%) Oracle Database 11g
1 4 (3.96%) Oracle Database
2 3 (2.97%) MS Access
3 1 (0.99%) Relational Database
Development Applications
1 3 (2.97%) JIRA
1 3 (2.97%) Axure RP
2 1 (0.99%) Git (software)
General
1 37 (36.63%) Marketing
2 29 (28.71%) Retail
3 27 (26.73%) Finance
4 20 (19.80%) Banking
5 12 (11.88%) Legal
6 11 (10.89%) Retail Banking
7 9 (8.91%) Publishing
8 4 (3.96%) Advertising
9 3 (2.97%) Pharmaceutical
10 2 (1.98%) Financial Institution
10 2 (1.98%) Telecoms
10 2 (1.98%) Automotive
10 2 (1.98%) Manufacturing
10 2 (1.98%) French Language
11 1 (0.99%) German Language
11 1 (0.99%) Italian Language
11 1 (0.99%) Spanish Language
11 1 (0.99%) Multimedia
11 1 (0.99%) Games
11 1 (0.99%) Dutch Language
Job Titles
1 25 (24.75%) Copywriter
2 14 (13.86%) Designer
3 10 (9.90%) Content Editor
4 9 (8.91%) UX Designer
5 7 (6.93%) Analyst
6 6 (5.94%) Business Analyst
6 6 (5.94%) Content Manager
7 4 (3.96%) Author
7 4 (3.96%) Technical Author
7 4 (3.96%) Technical Writer
8 3 (2.97%) Administrator
8 3 (2.97%) Communications Manager
8 3 (2.97%) Web Designer
9 2 (1.98%) Marketing Manager
9 2 (1.98%) Web Editor
9 2 (1.98%) Developer
10 1 (0.99%) Project Manager
10 1 (0.99%) PHP Developer
10 1 (0.99%) Configuration Analyst
10 1 (0.99%) Project Leader
Libraries, Frameworks & Software Standards
1 21 (20.79%) HTML
2 14 (13.86%) CSS
3 4 (3.96%) XML
4 3 (2.97%) Flash
4 3 (2.97%) .NET
5 2 (1.98%) HTML5
6 1 (0.99%) CSS3
6 1 (0.99%) AngularJS
6 1 (0.99%) Ajax
6 1 (0.99%) jQuery
Miscellaneous
1 29 (28.71%) User Experience
2 14 (13.86%) Social Media
3 8 (7.92%) Blog
4 5 (4.95%) Analytical Skills
4 5 (4.95%) Mobile App
5 3 (2.97%) NHS
5 3 (2.97%) BBC
5 3 (2.97%) Online Banking
6 2 (1.98%) Tandem
6 2 (1.98%) Mobile Banking
6 2 (1.98%) Social Network
6 2 (1.98%) Digital Media
7 1 (0.99%) Management Information System
7 1 (0.99%) Graphic Design
7 1 (0.99%) Photography
7 1 (0.99%) Computer Science
Operating Systems
1 2 (1.98%) Linux
Processes & Methodologies
1 30 (29.70%) SEO
1 30 (29.70%) Content Management
2 22 (21.78%) E-Commerce
3 14 (13.86%) Benchmarking
4 13 (12.87%) Agile Software Development
4 13 (12.87%) Analytics
5 10 (9.90%) Stakeholder Management
6 9 (8.91%) Data Analysis
6 9 (8.91%) Email Marketing
6 9 (8.91%) Customer Insight
7 7 (6.93%) Digital Marketing
8 6 (5.94%) Pay per click
8 6 (5.94%) Workflow
9 4 (3.96%) Scrum
9 4 (3.96%) Project Management
9 4 (3.96%) Waterfall
10 3 (2.97%) User Acceptance Testing
11 2 (1.98%) Market Research
11 2 (1.98%) Direct Marketing
11 2 (1.98%) Business Analysis
Programming Languages
1 5 (4.95%) JavaScript
2 2 (1.98%) ActionScript
3 1 (0.99%) VBA
3 1 (0.99%) PHP
3 1 (0.99%) SQL
Qualifications
1 5 (4.95%) Security Cleared
2 3 (2.97%) Degree
2 3 (2.97%) BC Cleared
3 1 (0.99%) CTC Cleared
3 1 (0.99%) DV Cleared
3 1 (0.99%) Six Sigma Black Belt
3 1 (0.99%) SC Cleared
Systems Management
1 1 (0.99%) HP Quality Center
Vendors
1 11 (10.89%) Adobe
2 9 (8.91%) Google
3 6 (5.94%) Facebook
3 6 (5.94%) Twitter
4 4 (3.96%) Coremetrics
4 4 (3.96%) Oracle
4 4 (3.96%) Microsoft
5 2 (1.98%) ExactTarget
6 1 (0.99%) HP
6 1 (0.99%) Omniture
Birmingham, West Midlands (County)
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Rate: £150 - £180 per day
Posted: 4 days ago
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Rate: £500 - £575 per day + competitive
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