The first table below looks at the demand for Customer Analytics skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Customer Analytics over the 3 months to 23 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the England region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
23 Jul 2014
Same period 2013 Same period 2012
Customer Analytics
Rank 558 550 537
Rank change year-on-year
-8 -13
Contract jobs citing Customer Analytics 11 5 18
As % of all contract IT jobs located in England 0.023% 0.011% 0.034%
As % of the Processes & Methodologies category 0.030% 0.015% 0.048%
Number of daily rates quoted 6 5 9
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
£375 £850 £325
Average daily rate % change year-on-year
-55.88% +161.53%
90% offered a daily rate of more than £190 £520 £288
10% offered a daily rate of more than £450 £850 £415
UK excluding London average daily rate £190 £850 £330
% change year-on-year
-77.64% +157.57%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
36184 34070 37593
As % of all contract IT jobs located in England 74.46% 73.31% 71.02%
Number of daily rates quoted 22865 21114 22100
Average daily rate £405 £413 £400
Average daily rate % change year-on-year
-1.81% +3.12%
90% offered a daily rate of more than £275 £275 £270
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £375 £375 £363
% change year-on-year
- +3.44%
Number of hourly rates quoted 1063 1001 1360
Average hourly rate £24.00 £31.00 £32.00
Average hourly rate % change year-on-year
-22.58% -3.12%
90% offered a hourly rate of more than £12.50 £13.00 £14.00
10% offered a hourly rate of more than £45.00 £48.84 £47.50
UK excluding London average hourly rate £26.50 £31.00 £32.00
% change year-on-year
-14.51% -3.12%
Customer Analytics
UK

Customer Analytics
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Customer Analytics across the England region as a proportion of the total demand within the Processes & Methodologies category.

Customer Analytics Jobs Demand Trend in England

Customer Analytics
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Customer Analytics across the England region.

Customer Analytics Daily Rate Trend in England

Customer Analytics
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Customer Analytics across the England region over the 3 months to 23 July 2014.

Customer Analytics Daily Rate Histogram in England

Customer Analytics
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Customer Analytics within the England region over the 3 months to 23 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
South East -3 6 £190 -77.64%
London +4 3 £425 +41.66% 1
East Midlands - - - -
East of England - - - -
Customer Analytics
UK

Customer Analytics
Top 30 Related IT Skills in England

For the 6 months to 23 July 2014, IT contractor jobs across the England region citing Customer Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Analytics.

1 22 (100.00%) Analytics
2 12 (54.55%) SAS
2 12 (54.55%) Marketing
3 9 (40.91%) Data Mining
3 9 (40.91%) E-Commerce
4 8 (36.36%) Data Analysis
5 6 (27.27%) Web Analytics
5 6 (27.27%) Google
5 6 (27.27%) Degree
5 6 (27.27%) Google Analytics
5 6 (27.27%) Digital Marketing
5 6 (27.27%) HTML
5 6 (27.27%) SQL
5 6 (27.27%) EPoS
5 6 (27.27%) WebTrends
5 6 (27.27%) Base SAS
5 6 (27.27%) SiteCatalyst
5 6 (27.27%) Hitwise
6 5 (22.73%) Visualisation
6 5 (22.73%) Social Media
6 5 (22.73%) Data Modelling
7 4 (18.18%) SQL Server
7 4 (18.18%) Pharmaceutical
7 4 (18.18%) SPSS
8 3 (13.64%) CHAID
8 3 (13.64%) Data Warehouse
8 3 (13.64%) Finance
8 3 (13.64%) Hadoop
8 3 (13.64%) Customer Insight
8 3 (13.64%) Statistical Modelling

Customer Analytics
Top Related IT Skills in England by Category

For the 6 months to 23 July 2014, IT contractor jobs across the England region citing Customer Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Customer Analytics. Up to 20 skills are shown per category.

Application Platforms
1 12 (54.55%) SAS
Applications
1 4 (18.18%) SPSS
2 1 (4.55%) MS Excel
Business Applications
1 6 (27.27%) WebTrends
1 6 (27.27%) Google Analytics
1 6 (27.27%) SiteCatalyst
2 1 (4.55%) SAP CRM
Database & Business Intelligence
1 9 (40.91%) Data Mining
2 6 (27.27%) Base SAS
3 4 (18.18%) SQL Server
4 3 (13.64%) Hadoop
4 3 (13.64%) Data Warehouse
5 2 (9.09%) Big Data
5 2 (9.09%) MongoDB
6 1 (4.55%) Apache Cassandra
6 1 (4.55%) NoSQL
6 1 (4.55%) Apache Hive
6 1 (4.55%) DB2
6 1 (4.55%) OLAP
6 1 (4.55%) SAP BI
6 1 (4.55%) SQL Server Integration Services
6 1 (4.55%) SAS Data Integration Studio
Development Applications
1 1 (4.55%) ProC
General
1 12 (54.55%) Marketing
2 4 (18.18%) Pharmaceutical
3 3 (13.64%) Finance
4 2 (9.09%) Automotive
4 2 (9.09%) Retail
5 1 (4.55%) Telecoms
5 1 (4.55%) Publishing
5 1 (4.55%) Banking
Job Titles
1 12 (54.55%) Analyst
2 3 (13.64%) Developer
2 3 (13.64%) Insight Analyst
3 2 (9.09%) Senior Analyst
3 2 (9.09%) Data Analyst
3 2 (9.09%) Data Analytics Manager
3 2 (9.09%) Data Scientist
3 2 (9.09%) SAS Developer
3 2 (9.09%) Data Manager
4 1 (4.55%) SAS Analyst
4 1 (4.55%) Customer Analyst
4 1 (4.55%) CRM Analyst
4 1 (4.55%) SAS Insight Analyst
4 1 (4.55%) Project Manager
4 1 (4.55%) Operations Manager
4 1 (4.55%) Data Warehouse Developer
4 1 (4.55%) Senior Insight Analyst
Libraries, Frameworks & Software Standards
1 6 (27.27%) HTML
Miscellaneous
1 6 (27.27%) EPoS
2 5 (22.73%) Visualisation
2 5 (22.73%) Social Media
3 2 (9.09%) Credit Risk
4 1 (4.55%) Management Information System
4 1 (4.55%) Economics
4 1 (4.55%) Statistics
4 1 (4.55%) Mathematics
4 1 (4.55%) Physics
Operating Systems
1 1 (4.55%) Windows
Processes & Methodologies
1 22 (100.00%) Analytics
2 9 (40.91%) E-Commerce
3 8 (36.36%) Data Analysis
4 6 (27.27%) Web Analytics
4 6 (27.27%) Digital Marketing
5 5 (22.73%) Data Modelling
6 3 (13.64%) CHAID
6 3 (13.64%) Customer Insight
6 3 (13.64%) Statistical Modelling
6 3 (13.64%) Customer Segmentation
7 2 (9.09%) Data Analytics
7 2 (9.09%) Business Intelligence
7 2 (9.09%) Propensity Modelling
7 2 (9.09%) CRM
7 2 (9.09%) Migration
8 1 (4.55%) Stakeholder Management
8 1 (4.55%) Data Management
8 1 (4.55%) Predictive Modelling
8 1 (4.55%) Cluster Analysis
8 1 (4.55%) Use Case
Programming Languages
1 6 (27.27%) SQL
2 2 (9.09%) Java
2 2 (9.09%) Python
2 2 (9.09%) R
3 1 (4.55%) MATLAB
3 1 (4.55%) SAS Macro
3 1 (4.55%) C++
3 1 (4.55%) T-SQL
3 1 (4.55%) VBA
Qualifications
1 6 (27.27%) Degree
Quality Assurance & Compliance
1 1 (4.55%) SLA
Vendors
1 6 (27.27%) Google
1 6 (27.27%) Hitwise
2 1 (4.55%) Oracle
2 1 (4.55%) SAP
2 1 (4.55%) Microsoft
2 1 (4.55%) CA
2 1 (4.55%) Teradata