Permanent IT Jobs Contract IT Jobs
Job Type
Source

This section looks at the demand for Direct Marketing skills within the England region with a comparison to our Processes & Methodologies category. Included is a guide to the contractor rates offered in IT jobs that have cited Direct Marketing over the 3 months to 29 August 2008 with a comparison to the same period last year.

LinkDirect Marketing
Location
3 months to
29 Aug 2008
Same period last year
Rank501535
Rank change on same period last yearUp+34
Matching contract IT job ads59103
As % of all UK contract IT job ads sampled0.079 %0.103 %
As % of the category below0.154 %0.218 %
Daily rates quoted3127
Average minimum daily rate£308£259
Average daily rate£318£279
% change on same period last year+13.97 %
Average maximum daily rate£327£299
UK excluding London average daily rate£296£266
% change on same period last year+11.01 %
Hourly rates quoted12
Average minimum hourly rate£16.50£22.50
Average hourly rate£16.50£24.50
% change on same period last year-32.65 %
Average maximum hourly rate£16.50£26.50
UK excluding London average hourly rate£16.50£22.00
% change on same period last year-25.00 %
England IT Contractor Job Market, Processes & MethodologiesProcesses & Methodologies
England
Matching contract IT job ads3838747195
As % of all UK contract IT job ads sampled51.16 %47.08 %
Daily rates quoted1436716004
Average minimum daily rate£389£390
Average daily rate£417£415
% change on same period last year+0.61 %
Average maximum daily rate£445£439
UK excluding London average daily rate£379£376
% change on same period last year+0.60 %
Hourly rates quoted23183059
Average minimum hourly rate£28.07£28.51
Average hourly rate£29.91£30.38
% change on same period last year-1.54 %
Average maximum hourly rate£31.74£32.24
UK excluding London average hourly rate£30.35£30.32
% change on same period last year+0.10 %
Direct Marketing UKDirect Marketing
UK

We calculate average IT contractor rates directly from the figures quoted and do not attempt to derive hourly rates from daily rates or vice versa.

Direct Marketing
Demand Trend

The chart provides a 3-month moving total beginning in 2004 of IT contractor jobs citing Direct Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

England Direct Marketing Demand Trend

Direct Marketing
Daily Rate Trend

The chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Direct Marketing across the England region.

England Direct Marketing Daily Rate Trend

Direct Marketing
Daily Rate Histogram

The chart provides a histogram of daily rates quoted in contract IT jobs citing Direct Marketing across the England region over the 3 months to 29 August 2008.

England Direct Marketing Daily Rate Histogram

Direct Marketing
Hourly Rate Trend

The chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Direct Marketing across the England region.

England Direct Marketing Hourly Rate Trend

Direct Marketing
Contract Locations

This section looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Direct Marketing within the England region over the 3 months to 29 August 2008. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year. A positive number indicates a relative increase in demand.

LocationRank Change
on Same Period
Last Last
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
South EastUp+5718£309-2.52 %
South WestUp+2018£230-29.23 %
LondonUp+2615£372+26.83 %
North WestUp+84--
West MidlandsNew entry-2--
Direct Marketing UKDirect Marketing
UK

Direct Marketing
Top 30 Related IT Skills

For the 6 months to 29 August 2008, IT contractor jobs across the England region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Direct Marketing.

1103 (100.00 %)Marketing
228 (27.18 %)SQL
327 (26.21 %)SAS
417 (16.50 %)Data Management
515 (14.56 %)Finance
614 (13.59 %)Siebel
614 (13.59 %)CRM
713 (12.62 %)SPSS
713 (12.62 %)Project Management
812 (11.65 %)C
911 (10.68 %)SQL Server
911 (10.68 %)Chordiant
911 (10.68 %)Epiphany
911 (10.68 %)Unica
911 (10.68 %)Unica Affinium
911 (10.68 %)Data Cleansing
1010 (9.709 %)Statistical Analysis
118 (7.767 %)Mapinfo
118 (7.767 %)B2B
127 (6.796 %)CSS
127 (6.796 %)Banking
136 (5.825 %)Retail
136 (5.825 %)Database Marketing
136 (5.825 %)CHAID
136 (5.825 %)E-Commerce
145 (4.854 %)Flash
145 (4.854 %)XHTML
154 (3.883 %)Photoshop
154 (3.883 %)HTML
154 (3.883 %)JavaScript

Direct Marketing
Top Related IT Skills by Category

For the 6 months to 29 August 2008, IT contractor jobs across the England region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

England IT Contractor Job Market, Application DevelopmentApplication Development
17 (6.796 %)CSS
25 (4.854 %)XHTML
34 (3.883 %)HTML
42 (1.942 %)jQuery
42 (1.942 %)XSL
England IT Contractor Job Market, Application PlatformsApplication Platforms
127 (26.21 %)SAS
England IT Contractor Job Market, ApplicationsApplications
113 (12.62 %)SPSS
24 (3.883 %)Adobe Illustrator
24 (3.883 %)Photoshop
31 (0.971 %)MS PowerPoint
31 (0.971 %)Spreadsheet
England IT Contractor Job Market, Business ApplicationsBusiness Applications
111 (10.68 %)Unica Affinium
England IT Contractor Job Market, Communications & NetworkingCommunications & Networking
13 (2.913 %)Broadband
13 (2.913 %)Internet
13 (2.913 %)Wireless
21 (0.971 %)Intranet
England IT Contractor Job Market, Database & Business IntelligenceDatabase & Business Intelligence
111 (10.68 %)SQL Server
111 (10.68 %)Data Cleansing
26 (5.825 %)Database Marketing
34 (3.883 %)Base SAS
42 (1.942 %)OLAP
42 (1.942 %)Data Mining
42 (1.942 %)BusinessObjects
51 (0.971 %)Clementine
51 (0.971 %)Data Mart
England IT Contractor Job Market, Development ApplicationsDevelopment Applications
15 (4.854 %)Flash
England IT Contractor Job Market, GeneralGeneral
1103 (100.00 %)Marketing
215 (14.56 %)Finance
37 (6.796 %)Banking
46 (5.825 %)Retail
54 (3.883 %)Insurance
54 (3.883 %)Electric
63 (2.913 %)Telemarketing
63 (2.913 %)Multimedia
72 (1.942 %)FMCG
72 (1.942 %)Retail Banking
72 (1.942 %)Advertising
72 (1.942 %)Automotive
72 (1.942 %)Telecoms
81 (0.971 %)Financial Institution
81 (0.971 %)Publishing
81 (0.971 %)Legal
81 (0.971 %)International Banking
England IT Contractor Job Market, Job TitlesJob Titles
133 (32.04 %)Analyst
213 (12.62 %)Data Analyst
310 (9.709 %)SAS Analyst
310 (9.709 %)Project Manager
49 (8.738 %)Marketing Analyst
58 (7.767 %)Marketing Manager
58 (7.767 %)Data Manager
67 (6.796 %)Consultant
67 (6.796 %)Operations Manager
76 (5.825 %)Marketing Executive
84 (3.883 %)Statistical Analyst
84 (3.883 %)Developer
84 (3.883 %)Web Designer
93 (2.913 %)Data Modeller
93 (2.913 %)Senior Analyst
93 (2.913 %)Senior SAS Analyst
93 (2.913 %)Marketing Campaign Manager
102 (1.942 %)JavaScript Developer
102 (1.942 %)Campaign Analyst
102 (1.942 %)Siebel Analyst
England IT Contractor Job Market, MiscellaneousMiscellaneous
14 (3.883 %)EPoS
23 (2.913 %)Statistics
31 (0.971 %)Data Protection Act
31 (0.971 %)Credit Risk
England IT Contractor Job Market, Processes & MethodologiesProcesses & Methodologies
117 (16.50 %)Data Management
214 (13.59 %)CRM
313 (12.62 %)Project Management
410 (9.709 %)Statistical Analysis
58 (7.767 %)B2B
66 (5.825 %)CHAID
66 (5.825 %)E-Commerce
74 (3.883 %)Data Modelling
74 (3.883 %)B2C
74 (3.883 %)Internet Marketing
83 (2.913 %)Project Planning
83 (2.913 %)Strategic Planning
83 (2.913 %)BPR
83 (2.913 %)Change Management
83 (2.913 %)Workflow
83 (2.913 %)Stakeholder Management
92 (1.942 %)GAP Analysis
92 (1.942 %)Requirements Management
92 (1.942 %)Data Analysis
92 (1.942 %)Logistics
England IT Contractor Job Market, Programming LanguagesProgramming Languages
128 (27.18 %)SQL
212 (11.65 %)C
34 (3.883 %)JavaScript
43 (2.913 %)SAS Macro
51 (0.971 %)PHP
51 (0.971 %)ActionScript
England IT Contractor Job Market, QualificationsQualifications
13 (2.913 %)Degree
21 (0.971 %)PRINCE2 Practitioner
England IT Contractor Job Market, VendorsVendors
114 (13.59 %)Siebel
211 (10.68 %)Chordiant
211 (10.68 %)Epiphany
211 (10.68 %)Unica
38 (7.767 %)Mapinfo
42 (1.942 %)Teradata
42 (1.942 %)Alterian
42 (1.942 %)Oracle
42 (1.942 %)Business Objects
42 (1.942 %)Cognos
51 (0.971 %)Adobe
51 (0.971 %)salesforce.com