The table below looks at the statistics for Direct Marketing skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Direct Marketing over the 3 months to 22 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
22 May 2015
Same period 2014 Same period 2013
Direct Marketing
Rank 562 532 498
Rank change year-on-year
-30 -34
Contract jobs citing Direct Marketing 17 21 26
As % of all contract IT jobs located in England 0.035% 0.044% 0.061%
As % of the Processes & Methodologies category 0.045% 0.058% 0.082%
Number of daily rates quoted 10 18 13
Average daily rate
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of your Daily Rate
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£325 £295 £265
Average daily rate % change year-on-year
+10.16% +11.32%
90% offered a daily rate of more than £298 £134 £122
10% offered a daily rate of more than £428 £465 £370
UK excluding London average daily rate £325 £281 £301
% change year-on-year
+15.55% -6.40%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Direct Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
37734 36043 31566
As % of all contract IT jobs located in England 76.70% 75.13% 74.37%
Number of daily rates quoted 24299 23133 19378
Average daily rate £418 £400 £420
Average daily rate % change year-on-year
+4.37% -4.76%
90% offered a daily rate of more than £288 £275 £275
10% offered a daily rate of more than £575 £575 £575
UK excluding London average daily rate £388 £375 £363
% change year-on-year
+3.33% +3.44%
Number of hourly rates quoted 1098 1110 988
Average hourly rate £27.50 £29.00 £32.50
Average hourly rate % change year-on-year
-5.17% -10.76%
90% offered a hourly rate of more than £12.00 £12.50 £14.00
10% offered a hourly rate of more than £47.50 £47.50 £50.00
UK excluding London average hourly rate £30.00 £30.00 £32.00
% change year-on-year
- -6.25%

Direct Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Direct Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Direct Marketing Jobs Demand Trend in England

Direct Marketing
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Direct Marketing across the England region.

Direct Marketing Daily Rate Trend in England

Direct Marketing
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Direct Marketing across the England region over the 3 months to 22 May 2015.

Direct Marketing Daily Rate Histogram in England

Direct Marketing
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Direct Marketing across the England region.

Direct Marketing Hourly Rate Trend in England

Direct Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Direct Marketing within the England region over the 3 months to 22 May 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -14 12 £300 +1.69% 14
West Midlands -8 2 £325 -13.33%
South East -15 1 £450 +140.00% 1
East of England - 1 £350 - 1
Yorkshire - 1 £325 -
Direct Marketing
UK

Direct Marketing
Top 30 Related IT Skills in England

For the 6 months to 22 May 2015, IT contractor jobs across the England region citing Direct Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Direct Marketing.

1 43 (100.00%) Marketing
2 26 (60.47%) SQL
3 20 (46.51%) CRM
3 20 (46.51%) Analytics
4 16 (37.21%) Campaign Management
5 15 (34.88%) SAS
6 12 (27.91%) Analytical Skills
7 7 (16.28%) Finance
7 7 (16.28%) Degree
8 6 (13.95%) Teradata
8 6 (13.95%) Retail
8 6 (13.95%) E-Commerce
8 6 (13.95%) SQL Server
8 6 (13.95%) Adobe
9 5 (11.63%) B2C
9 5 (11.63%) MS Office
9 5 (11.63%) Stakeholder Management
9 5 (11.63%) Line Management
9 5 (11.63%) QA
9 5 (11.63%) Customer Engagement
10 4 (9.30%) Data Protection
10 4 (9.30%) Marketing Analytics
10 4 (9.30%) ExactTarget
10 4 (9.30%) Aprimo
10 4 (9.30%) .NET
10 4 (9.30%) XML
10 4 (9.30%) UNIX
10 4 (9.30%) Project Management
11 3 (6.98%) SMS
11 3 (6.98%) Data Mining

Direct Marketing
Top Related IT Skills in England by Category

For the 6 months to 22 May 2015, IT contractor jobs across the England region citing Direct Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Direct Marketing. Up to 20 skills are shown per category.

Application Platforms
1 15 (34.88%) SAS
2 1 (2.33%) SharePoint
2 1 (2.33%) IIS
2 1 (2.33%) Confluence
Applications
1 5 (11.63%) MS Office
2 2 (4.65%) Adobe Illustrator
2 2 (4.65%) InDesign
2 2 (4.65%) Photoshop
2 2 (4.65%) MS Excel
2 2 (4.65%) SPSS
3 1 (2.33%) PowerPivot
3 1 (2.33%) FastStats
Business Applications
1 3 (6.98%) Unica
1 3 (6.98%) Adobe Campaign
2 1 (2.33%) Unica Affinium
2 1 (2.33%) SAP CRM
Cloud Services
1 2 (4.65%) Responsys
2 1 (2.33%) Google Analytics
2 1 (2.33%) Rackspace Cloud
2 1 (2.33%) Amazon AWS
Communications & Networking
1 3 (6.98%) SMS
2 1 (2.33%) Intranet
Database & Business Intelligence
1 6 (13.95%) SQL Server
2 3 (6.98%) Data Mining
3 2 (4.65%) SQL Server 2008
3 2 (4.65%) Relational Database
3 2 (4.65%) SQL Server Reporting Services
3 2 (4.65%) Data Mart
3 2 (4.65%) SQL Server 2005
3 2 (4.65%) SQL Server Integration Services
3 2 (4.65%) DTS
3 2 (4.65%) SQL Server 2000
4 1 (2.33%) RDBMS
4 1 (2.33%) DataStage
4 1 (2.33%) Data Warehouse
4 1 (2.33%) PostgreSQL
4 1 (2.33%) Oracle Database
Development Applications
1 2 (4.65%) Dreamweaver
2 1 (2.33%) JIRA
2 1 (2.33%) NUnit
2 1 (2.33%) Subversion
2 1 (2.33%) Git (software)
General
1 43 (100.00%) Marketing
2 7 (16.28%) Finance
3 6 (13.95%) Retail
4 2 (4.65%) French Language
4 2 (4.65%) Italian Language
5 1 (2.33%) Telecoms
5 1 (2.33%) Banking
5 1 (2.33%) Games
Job Titles
1 21 (48.84%) Analyst
2 9 (20.93%) Campaign Analyst
2 9 (20.93%) Data Analyst
3 4 (9.30%) CRM Analyst
3 4 (9.30%) Marketing Manager
3 4 (9.30%) Developer
3 4 (9.30%) Consultant
4 3 (6.98%) Marketing Analyst
4 3 (6.98%) Senior Analyst
4 3 (6.98%) Insight Analyst
5 2 (4.65%) Senior Consultant
5 2 (4.65%) Relationships Manager
5 2 (4.65%) SQL Developer
5 2 (4.65%) Architect
6 1 (2.33%) Technical Architect
6 1 (2.33%) Project Manager
6 1 (2.33%) Business Analyst
6 1 (2.33%) Solutions Architect
6 1 (2.33%) Senior Developer
6 1 (2.33%) Project Leader
Libraries, Frameworks & Software Standards
1 4 (9.30%) .NET
1 4 (9.30%) XML
2 3 (6.98%) HTML
2 3 (6.98%) CSS
3 1 (2.33%) ODBC
3 1 (2.33%) SOAP
3 1 (2.33%) Web Services
3 1 (2.33%) ASP.NET
3 1 (2.33%) ATL
3 1 (2.33%) jQuery
Miscellaneous
1 12 (27.91%) Analytical Skills
2 3 (6.98%) Social Media
3 1 (2.33%) Mathematics
3 1 (2.33%) Clustering
3 1 (2.33%) Hybrid Cloud
3 1 (2.33%) Digital Media
3 1 (2.33%) Enterprise Software
3 1 (2.33%) Copywriting
3 1 (2.33%) FMCG
Operating Systems
1 4 (9.30%) UNIX
2 2 (4.65%) Linux
3 1 (2.33%) Windows
Processes & Methodologies
1 20 (46.51%) CRM
1 20 (46.51%) Analytics
2 16 (37.21%) Campaign Management
3 6 (13.95%) E-Commerce
4 5 (11.63%) B2C
4 5 (11.63%) Stakeholder Management
4 5 (11.63%) Line Management
4 5 (11.63%) Customer Engagement
5 4 (9.30%) Data Protection
5 4 (9.30%) Marketing Analytics
5 4 (9.30%) Project Management
6 3 (6.98%) Business Intelligence
6 3 (6.98%) Digital Marketing
6 3 (6.98%) Mobile Marketing
7 2 (4.65%) Database Marketing
7 2 (4.65%) Multivariate Testing
7 2 (4.65%) Campaign Analysis
7 2 (4.65%) Continuous Improvement
7 2 (4.65%) Data Management
7 2 (4.65%) Agile Software Development
Programming Languages
1 26 (60.47%) SQL
2 3 (6.98%) T-SQL
2 3 (6.98%) JavaScript
3 1 (2.33%) Shell Script
3 1 (2.33%) C#
3 1 (2.33%) Java
Qualifications
1 7 (16.28%) Degree
2 1 (2.33%) ISEB
Quality Assurance & Compliance
1 5 (11.63%) QA
Vendors
1 6 (13.95%) Teradata
1 6 (13.95%) Adobe
2 4 (9.30%) ExactTarget
2 4 (9.30%) Aprimo
3 3 (6.98%) Salesforce.com
3 3 (6.98%) Oracle
3 3 (6.98%) Omniture
4 2 (4.65%) Epiphany
4 2 (4.65%) Alterian
4 2 (4.65%) Chordiant
5 1 (2.33%) IBM
5 1 (2.33%) Microsoft
5 1 (2.33%) Siebel
5 1 (2.33%) SAP
5 1 (2.33%) EPiServer
5 1 (2.33%) Google
5 1 (2.33%) Eloqua
5 1 (2.33%) Rackspace
5 1 (2.33%) Tableau
London
Progressive Recruitment
Rate: £200 - £250 per day
Posted: 2 days ago
London
Real Staffing
Rate: competitive
Posted: 11 days ago
England
Interquest - IQ Tech
Rate: £250 - £500 per day
Posted: 16 days ago