The first table below looks at the demand for the Marketing Analyst role in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing Analyst in their job title over the 3 months to 28 July 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all Job Titles advertised for the England region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
28 Jul 2014
Same period 2013 Same period 2012
Marketing Analyst
Rank 542 541 547
Rank change year-on-year
-1 +6
Contract jobs requiring a Marketing Analyst 15 9 27
As % of all contract IT jobs located in England 0.030% 0.019% 0.051%
As % of the Job Titles category 0.033% 0.021% 0.055%
Number of daily rates quoted 8 4 18
Average daily rate
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£206 £275 £308
Average daily rate % change year-on-year
-25.00% -10.56%
90% offered a daily rate of more than £125 £171 £217
10% offered a daily rate of more than £358 £440 £358
UK excluding London average daily rate £363 - £303
Number of hourly rates quoted 1 1 0
Average hourly rate £11.00 £22.50 -
Average hourly rate % change year-on-year
-51.11% -
UK excluding London average hourly rate £11.00 - -
Job Titles Category
England
Contract IT job ads with a match in the
Job Titles category
45662 43138 49058
As % of all contract IT jobs located in England 92.47% 92.59% 92.55%
Number of daily rates quoted 28238 25865 28004
Average daily rate £400 £400 £398
Average daily rate % change year-on-year
- +0.62%
90% offered a daily rate of more than £225 £238 £240
10% offered a daily rate of more than £550 £575 £575
UK excluding London average daily rate £350 £350 £350
Number of hourly rates quoted 1849 1986 2544
Average hourly rate £16.50 £18.00 £19.50
Average hourly rate % change year-on-year
-8.33% -7.69%
90% offered a hourly rate of more than £10.50 £11.15 £11.50
10% offered a hourly rate of more than £37.50 £41.50 £40.50
UK excluding London average hourly rate £16.50 £17.00 £18.50
% change year-on-year
-2.94% -8.10%
Marketing Analyst
UK

Marketing Analyst
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Marketing Analyst in the job title across the England region as a proportion of the total demand within the Job Titles category.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Analyst across the England region.

Marketing Analyst Daily Rate Trend in England

Marketing Analyst
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Analyst across the England region over the 3 months to 28 July 2014.

Marketing Analyst Daily Rate Histogram in England

Marketing Analyst
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Analyst across the England region.

Marketing Analyst Hourly Rate Trend in England

Marketing Analyst
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 28 July 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +13 9 £131 -52.27% 11
South West - 2 £350 - 1
East of England - 2 £375 - 1
South East - 1 - - 2
West Midlands - - - -
North West - - - - 2
Marketing Analyst
UK

Marketing Analyst
Top 30 Related IT Skills in England

For the 6 months to 28 July 2014, IT contractor jobs across the England region that cited Marketing Analyst in their job title mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled with Marketing Analyst in their job title.

1 31 (100.00%) Marketing
2 21 (67.74%) SQL
3 11 (35.48%) SAS
3 11 (35.48%) Direct Marketing
3 11 (35.48%) Relational Database
4 9 (29.03%) Analytics
5 7 (22.58%) Data Analysis
5 7 (22.58%) Finance
6 5 (16.13%) Base SAS
6 5 (16.13%) CRM
6 5 (16.13%) SPSS
6 5 (16.13%) Oracle
6 5 (16.13%) Marketing Analytics
7 4 (12.90%) Propensity Modelling
7 4 (12.90%) Business Objects
7 4 (12.90%) PL/SQL
7 4 (12.90%) Data Mapping
7 4 (12.90%) Email Marketing
7 4 (12.90%) Database Marketing
7 4 (12.90%) Data Mining
8 3 (9.68%) Alterian
8 3 (9.68%) Degree
8 3 (9.68%) Google
8 3 (9.68%) MS Excel
8 3 (9.68%) Customer Intelligence
8 3 (9.68%) Data Warehouse
8 3 (9.68%) E-Commerce
8 3 (9.68%) FastStats
8 3 (9.68%) Google Analytics
9 2 (6.45%) R

Marketing Analyst
Top Related IT Skills in England by Category

For the 6 months to 28 July 2014, IT contractor jobs across the England region that cited Marketing Analyst in their job title mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled with Marketing Analyst in their job title. Up to 20 skills are shown per category.

Application Platforms
1 11 (35.48%) SAS
Applications
1 5 (16.13%) SPSS
2 3 (9.68%) MS Excel
2 3 (9.68%) FastStats
3 2 (6.45%) Spreadsheet
4 1 (3.23%) MS Office
Business Applications
1 3 (9.68%) Google Analytics
2 1 (3.23%) Magento
2 1 (3.23%) Oracle CRM
Database & Business Intelligence
1 11 (35.48%) Relational Database
2 5 (16.13%) Base SAS
3 4 (12.90%) Data Mining
4 3 (9.68%) Data Warehouse
5 2 (6.45%) DB2
5 2 (6.45%) Hadoop
6 1 (3.23%) Big Data
6 1 (3.23%) RDBMS
General
1 31 (100.00%) Marketing
2 7 (22.58%) Finance
3 2 (6.45%) Advertising
3 2 (6.45%) Publishing
3 2 (6.45%) Retail
4 1 (3.23%) Financial Institution
4 1 (3.23%) Banking
4 1 (3.23%) Legal
Libraries, Frameworks & Software Standards
1 1 (3.23%) .NET
Miscellaneous
1 2 (6.45%) Mathematics
2 1 (3.23%) Wiki
2 1 (3.23%) Data Integration
2 1 (3.23%) FMCG
2 1 (3.23%) Social Media
2 1 (3.23%) Economics
Operating Systems
1 1 (3.23%) Apple iOS
Processes & Methodologies
1 11 (35.48%) Direct Marketing
2 9 (29.03%) Analytics
3 7 (22.58%) Data Analysis
4 5 (16.13%) CRM
4 5 (16.13%) Marketing Analytics
5 4 (12.90%) Propensity Modelling
5 4 (12.90%) Database Marketing
5 4 (12.90%) Email Marketing
5 4 (12.90%) Data Mapping
6 3 (9.68%) E-Commerce
6 3 (9.68%) Customer Intelligence
7 2 (6.45%) B2B
7 2 (6.45%) Campaign Analysis
7 2 (6.45%) Mobile Marketing
7 2 (6.45%) Statistical Analysis
7 2 (6.45%) Customer Insight
8 1 (3.23%) Statistical Modelling
8 1 (3.23%) OO
8 1 (3.23%) Campaign Management
8 1 (3.23%) Customer Segmentation
Programming Languages
1 21 (67.74%) SQL
2 4 (12.90%) PL/SQL
3 2 (6.45%) R
4 1 (3.23%) VBA
4 1 (3.23%) Java
4 1 (3.23%) PHP
Qualifications
1 3 (9.68%) Degree
Vendors
1 5 (16.13%) Oracle
2 4 (12.90%) Business Objects
3 3 (9.68%) Alterian
3 3 (9.68%) Google
4 2 (6.45%) Tableau
4 2 (6.45%) Omniture
4 2 (6.45%) SAP
5 1 (3.23%) JD Edwards
5 1 (3.23%) Eloqua
London
Volt
Rate: £475.00 - £500.00 per day
Posted: 4 days ago
Bristol
Orgtel
Rate: £250 - £450 per day + competitive
Posted: 21 days ago