The statistics below represent IT contracts advertised across the England region that had Marketing Analyst featuring in the job title. Included is a guide to the contractor rates offered over the 3 months to 2 May 2016 with a comparison to same period over 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
2 May 2016
Same period 2015 Same period 2014
Marketing Analyst
Rank 585 587 559
Rank change year-on-year
+2 -28
Contract jobs requiring a Marketing Analyst 27 26 36
As % of all contract IT jobs located in England 0.053% 0.050% 0.071%
As % of the Job Titles category 0.056% 0.053% 0.076%
Number of daily rates quoted 22 22 28
Median daily rate £338 £368 £375
Median daily rate % change year-on-year
-8.16% -2.00%
90% offered a daily rate of more than £200 £167 £143
10% offered a daily rate of more than £448 £424 £472
UK excluding London median daily rate £350 £313 £343
% change year-on-year
+12.00% -8.75%
Number of hourly rates quoted 0 0 1
Median hourly rate - - £13.00
UK excluding London median hourly rate - - -
Marketing Analyst
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in contract jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of contract jobs in the overall sample.

Job Titles Category
England
Contract IT job ads with a match in the
Job Titles category
48564 48799 47642
As % of all contract IT jobs located in England 95.03% 94.77% 94.44%
Number of daily rates quoted 32040 30125 29587
Median daily rate £425 £400 £398
Median daily rate % change year-on-year
+6.25% +0.62%
90% offered a daily rate of more than £263 £250 £225
10% offered a daily rate of more than £600 £575 £550
UK excluding London median daily rate £390 £375 £350
% change year-on-year
+4.00% +7.14%
Number of hourly rates quoted 1382 1958 1985
Median hourly rate £17.50 £17.50 £17.50
90% offered a hourly rate of more than £11.00 £11.00 £11.00
10% offered a hourly rate of more than £44.10 £42.50 £42.50
UK excluding London median hourly rate £18.00 £16.83 £17.00
% change year-on-year
+6.98% -1.02%

Marketing Analyst
Jobs Demand Trend in England

The demand trend of IT contracts across the England region that featured Marketing Analyst in the job title.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Analyst across the England region.

Marketing Analyst Daily Rate Trend in England

Marketing Analyst
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Analyst across the England region over the 3 months to 2 May 2016.

Marketing Analyst Daily Rate Histogram in England

Marketing Analyst
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Analyst across the England region.

Marketing Analyst Hourly Rate Trend in England

Marketing Analyst
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 2 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -27 19 £338 -10.00% 3
South East -7 6 £325 +19.26% 2
East Midlands +7 1 £295 -5.60% 1
North West -2 1 £375 +50.00%
Marketing Analyst
UK

Marketing Analyst Skill Set
Top 30 Related IT Skills in England

For the 6 months to 2 May 2016, Marketing Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region featuring Marketing Analyst in the job title.

1 60 (100.00%) Marketing
2 25 (41.67%) SQL
3 22 (36.67%) Analytics
4 21 (35.00%) CRM
5 15 (25.00%) Analytical Skills
5 15 (25.00%) SAS
6 11 (18.33%) Adobe
7 10 (16.67%) MS Excel
7 10 (16.67%) Digital Marketing
8 9 (15.00%) Base SAS
8 9 (15.00%) Agile Software Development
8 9 (15.00%) Google
8 9 (15.00%) E-Commerce
9 8 (13.33%) Finance
9 8 (13.33%) Google Analytics
9 8 (13.33%) Degree
10 7 (11.67%) Campaign Management
10 7 (11.67%) Adobe Campaign
10 7 (11.67%) Retail
10 7 (11.67%) Project Management
11 6 (10.00%) Scrum
11 6 (10.00%) VBA
11 6 (10.00%) SQL Server
11 6 (10.00%) DSDM
11 6 (10.00%) Web Analytics
12 5 (8.33%) Data Analysis
12 5 (8.33%) Direct Marketing
12 5 (8.33%) Email Marketing
12 5 (8.33%) SSADM
12 5 (8.33%) Business Intelligence

Marketing Analyst Skill Set
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 15 (25.00%) SAS
2 2 (3.33%) CMS
3 1 (1.67%) Adobe Experience Manager
3 1 (1.67%) WebSphere
Applications
1 10 (16.67%) MS Excel
2 4 (6.67%) MS Office
3 2 (3.33%) MS PowerPoint
4 1 (1.67%) Photoshop
4 1 (1.67%) Spreadsheet
4 1 (1.67%) SPSS
Business Applications
1 7 (11.67%) Adobe Campaign
2 3 (5.00%) FastStats
3 2 (3.33%) Eloqua
3 2 (3.33%) SAP Oil and Gas
3 2 (3.33%) Unica
4 1 (1.67%) Data Workbench
4 1 (1.67%) Dynamics CRM
4 1 (1.67%) SAP hybris
4 1 (1.67%) WebTrends
Cloud Services
1 8 (13.33%) Google Analytics
2 4 (6.67%) Adobe Analytics
3 3 (5.00%) Silverpop
4 2 (3.33%) AdWords
5 1 (1.67%) Google Cloud Platform
5 1 (1.67%) Pure360
5 1 (1.67%) Responsys
Database & Business Intelligence
1 9 (15.00%) Base SAS
2 6 (10.00%) SQL Server
3 4 (6.67%) Data Mining
3 4 (6.67%) Relational Database
3 4 (6.67%) SAS Enterprise Guide
4 3 (5.00%) Data Warehouse
5 2 (3.33%) Apache Hive
5 2 (3.33%) Big Data
5 2 (3.33%) Hadoop
5 2 (3.33%) SAS Enterprise Miner
5 2 (3.33%) SQL Server Integration Services
5 2 (3.33%) SQL Server Reporting Services
6 1 (1.67%) BigQuery
6 1 (1.67%) MS Access
6 1 (1.67%) SQL Server 2012
6 1 (1.67%) SQL Server Analysis Services
Development Applications
1 3 (5.00%) SQL Server Management Studio (SSMS)
2 1 (1.67%) JIRA
2 1 (1.67%) Visual Studio
General
1 60 (100.00%) Marketing
2 8 (13.33%) Finance
3 7 (11.67%) Retail
4 3 (5.00%) Telecoms
5 2 (3.33%) Banking
5 2 (3.33%) Electronics
5 2 (3.33%) Legal
5 2 (3.33%) Manufacturing
5 2 (3.33%) Publishing
6 1 (1.67%) Advertising
6 1 (1.67%) Pharmaceutical
Libraries, Frameworks & Software Standards
1 1 (1.67%) .NET
1 1 (1.67%) HTML
Miscellaneous
1 15 (25.00%) Analytical Skills
2 4 (6.67%) Mathematics
3 3 (5.00%) Algorithms
3 3 (5.00%) Social Media
4 2 (3.33%) Computer Science
4 2 (3.33%) Data Protection Act
4 2 (3.33%) Economics
4 2 (3.33%) FMCG
4 2 (3.33%) Mobile App
4 2 (3.33%) New Media
4 2 (3.33%) Statistics
5 1 (1.67%) iPad
5 1 (1.67%) Life Science
5 1 (1.67%) Management Information System
5 1 (1.67%) Visualisation
Processes & Methodologies
1 22 (36.67%) Analytics
2 21 (35.00%) CRM
3 10 (16.67%) Digital Marketing
4 9 (15.00%) Agile Software Development
4 9 (15.00%) E-Commerce
5 7 (11.67%) Campaign Management
5 7 (11.67%) Project Management
6 6 (10.00%) DSDM
6 6 (10.00%) Scrum
6 6 (10.00%) Web Analytics
7 5 (8.33%) Business Intelligence
7 5 (8.33%) Campaign Analysis
7 5 (8.33%) Data Analysis
7 5 (8.33%) Direct Marketing
7 5 (8.33%) Email Marketing
7 5 (8.33%) Marketing Analytics
7 5 (8.33%) Propensity Modelling
7 5 (8.33%) SEO
7 5 (8.33%) SSADM
8 4 (6.67%) Data Management
Programming Languages
1 25 (41.67%) SQL
2 6 (10.00%) VBA
3 5 (8.33%) R
4 4 (6.67%) Python
5 3 (5.00%) Java
6 2 (3.33%) SAS Macro
7 1 (1.67%) JavaScript
7 1 (1.67%) T-SQL
Qualifications
1 8 (13.33%) Degree
2 1 (1.67%) MBA
Quality Assurance & Compliance
1 4 (6.67%) QA
Vendors
1 11 (18.33%) Adobe
2 9 (15.00%) Google
3 5 (8.33%) IBM
3 5 (8.33%) Salesforce.com
3 5 (8.33%) Tableau
4 3 (5.00%) Apteco
4 3 (5.00%) SAP
5 2 (3.33%) ILOG
5 2 (3.33%) Microsoft
5 2 (3.33%) Optimizely
6 1 (1.67%) hybris
6 1 (1.67%) New Relic
6 1 (1.67%) Omniture
6 1 (1.67%) Oracle
6 1 (1.67%) Salesforce Marketing Cloud
6 1 (1.67%) Splunk
6 1 (1.67%) Sysomos
6 1 (1.67%) Teradata
6 1 (1.67%) Twitter
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