The statistics below represent IT contracts advertised across the England region that had Marketing Analyst featuring in the job title. Included is a guide to the contractor rates offered over the 3 months to 30 July 2016 with a comparison to same period over 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 Jul 2016
Same period 2015 Same period 2014
Marketing Analyst
Rank 591 619 562
Rank change year-on-year
+28 -57
Contract jobs requiring a Marketing Analyst 30 19 37
As % of all contract IT jobs located in England 0.060% 0.037% 0.075%
As % of the Job Titles category 0.064% 0.039% 0.079%
Number of daily rates quoted 26 13 24
Median daily rate £350 £330 £331
Median daily rate % change year-on-year
+6.06% -0.37%
90% offered a daily rate of more than £170 £180 £129
10% offered a daily rate of more than £410 £398 £387
UK excluding London median daily rate £375 £208 £350
% change year-on-year
+80.72% -40.71%
Number of hourly rates quoted 0 0 2
Median hourly rate - - £61.75
UK excluding London median hourly rate - - £11.00
Marketing Analyst
UK

The following table is for comparison with the above and provides statistics for the entire Job Titles category in contract jobs advertised in the England region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of contract jobs in the overall sample.

Job Titles Category
England
Contract IT job ads with a match in the
Job Titles category
47210 49030 46876
As % of all contract IT jobs located in England 94.82% 94.82% 94.84%
Number of daily rates quoted 31067 31698 28896
Median daily rate £425 £400 £400
Median daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £263 £248 £225
10% offered a daily rate of more than £588 £575 £550
UK excluding London median daily rate £388 £375 £350
% change year-on-year
+3.33% +7.14%
Number of hourly rates quoted 1405 1831 1932
Median hourly rate £17.10 £16.60 £16.50
Median hourly rate % change year-on-year
+3.01% +0.60%
90% offered a hourly rate of more than £11.00 £11.00 £10.50
10% offered a hourly rate of more than £45.00 £42.00 £37.50
UK excluding London median hourly rate £16.50 £16.16 £16.25
% change year-on-year
+2.10% -0.55%

Marketing Analyst
Jobs Demand Trend in England

The demand trend of IT contracts across the England region that featured Marketing Analyst in the job title.

Marketing Analyst Jobs Demand Trend in England

Marketing Analyst
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Analyst across the England region.

Marketing Analyst Daily Rate Trend in England

Marketing Analyst
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Analyst across the England region over the 3 months to 30 July 2016.

Marketing Analyst Daily Rate Histogram in England

Marketing Analyst
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Analyst across the England region.

Marketing Analyst Hourly Rate Trend in England

Marketing Analyst
Contract Job Locations in England

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Marketing Analyst within the England region over the 3 months to 30 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +1 17 £294 -10.98% 6
South West +11 7 £345 +97.14%
South East - 3 £420 - 3
North West +1 2 £363 +107.14%
West Midlands - 1 - -
Marketing Analyst
UK

Marketing Analyst Skill Set
Top 30 Related IT Skills in England

For the 6 months to 30 July 2016, Marketing Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the England region featuring Marketing Analyst in the job title.

1 57 (100.00%) Marketing
2 19 (33.33%) SQL
2 19 (33.33%) CRM
3 15 (26.32%) Analytics
4 14 (24.56%) Analytical Skills
5 13 (22.81%) Direct Marketing
6 12 (21.05%) SAS
7 11 (19.30%) Project Management
7 11 (19.30%) Agile Software Development
8 9 (15.79%) Degree
8 9 (15.79%) E-Commerce
8 9 (15.79%) Adobe
9 8 (14.04%) Salesforce.com
9 8 (14.04%) Business Analysis
9 8 (14.04%) R
10 7 (12.28%) Campaign Analysis
10 7 (12.28%) Adobe Campaign
10 7 (12.28%) Google Analytics
10 7 (12.28%) Google
10 7 (12.28%) Finance
10 7 (12.28%) Scrum
10 7 (12.28%) Business Intelligence
10 7 (12.28%) DSDM
10 7 (12.28%) MS Excel
11 6 (10.53%) SSADM
11 6 (10.53%) VBA
11 6 (10.53%) Retail
11 6 (10.53%) Digital Marketing
11 6 (10.53%) Marketing Analytics
11 6 (10.53%) Campaign Management

Marketing Analyst Skill Set
Top Related IT Skills in England by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (21.05%) SAS
2 1 (1.75%) Adobe Experience Manager
2 1 (1.75%) CMS
2 1 (1.75%) Kentico
2 1 (1.75%) WebSphere
Applications
1 7 (12.28%) MS Excel
2 2 (3.51%) MS Office
2 2 (3.51%) SPSS
3 1 (1.75%) MS PowerPoint
3 1 (1.75%) MS Visio
Business Applications
1 7 (12.28%) Adobe Campaign
2 3 (5.26%) Eloqua
3 2 (3.51%) FastStats
3 2 (3.51%) SAP hybris
4 1 (1.75%) Dynamics CRM
Cloud Services
1 7 (12.28%) Google Analytics
2 1 (1.75%) Adobe Analytics
Communications & Networking
1 1 (1.75%) SMS
Database & Business Intelligence
1 5 (8.77%) Data Warehouse
2 4 (7.02%) Base SAS
3 3 (5.26%) BusinessObjects
3 3 (5.26%) BusinessObjects Web Intelligence
3 3 (5.26%) Relational Database
3 3 (5.26%) Xcelsius
4 2 (3.51%) Data Mining
4 2 (3.51%) SAS Enterprise Guide
4 2 (3.51%) SQL Server
5 1 (1.75%) Enterprise Data Warehouse
5 1 (1.75%) MS Access
5 1 (1.75%) Oracle Reports
Development Applications
1 2 (3.51%) SQL Server Management Studio (SSMS)
2 1 (1.75%) JIRA
General
1 57 (100.00%) Marketing
2 7 (12.28%) Finance
3 6 (10.53%) Retail
4 2 (3.51%) Banking
4 2 (3.51%) Legal
4 2 (3.51%) Publishing
5 1 (1.75%) Advertising
5 1 (1.75%) French Language
5 1 (1.75%) Games
5 1 (1.75%) German Language
5 1 (1.75%) Russian Language
5 1 (1.75%) Telecoms
5 1 (1.75%) Turkish Language
Libraries, Frameworks & Software Standards
1 1 (1.75%) CSS
1 1 (1.75%) HTML
Miscellaneous
1 14 (24.56%) Analytical Skills
2 5 (8.77%) New Media
3 4 (7.02%) Mathematics
4 3 (5.26%) Fintech
4 3 (5.26%) User Experience
5 2 (3.51%) Computer Science
5 2 (3.51%) Data Protection Act
5 2 (3.51%) Economics
5 2 (3.51%) Management Information System
5 2 (3.51%) Social Media
5 2 (3.51%) Statistics
6 1 (1.75%) FMCG
6 1 (1.75%) iPad
6 1 (1.75%) Xbox
Processes & Methodologies
1 19 (33.33%) CRM
2 15 (26.32%) Analytics
3 13 (22.81%) Direct Marketing
4 11 (19.30%) Agile Software Development
4 11 (19.30%) Project Management
5 9 (15.79%) E-Commerce
6 8 (14.04%) Business Analysis
7 7 (12.28%) Business Intelligence
7 7 (12.28%) Campaign Analysis
7 7 (12.28%) DSDM
7 7 (12.28%) Scrum
8 6 (10.53%) Campaign Management
8 6 (10.53%) Digital Marketing
8 6 (10.53%) Marketing Analytics
8 6 (10.53%) SSADM
9 5 (8.77%) Customer Analysis
9 5 (8.77%) Data Analysis
9 5 (8.77%) Data Analytics
9 5 (8.77%) Email Marketing
9 5 (8.77%) Stakeholder Management
Programming Languages
1 19 (33.33%) SQL
2 8 (14.04%) R
3 6 (10.53%) VBA
4 3 (5.26%) PL/SQL
4 3 (5.26%) Python
5 1 (1.75%) Java
Qualifications
1 9 (15.79%) Degree
Vendors
1 9 (15.79%) Adobe
2 8 (14.04%) Salesforce.com
3 7 (12.28%) Google
4 5 (8.77%) SAP
5 3 (5.26%) Oracle
5 3 (5.26%) Salesforce Marketing Cloud
6 2 (3.51%) Apteco
6 2 (3.51%) hybris
6 2 (3.51%) IBM
6 2 (3.51%) ILOG
6 2 (3.51%) Microsoft
7 1 (1.75%) Crazy Egg
7 1 (1.75%) Marketo
7 1 (1.75%) Optimizely
7 1 (1.75%) Pardot
7 1 (1.75%) Tableau