The table below looks at the statistics for knowledge and experience of Omniture products and/or services in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Omniture over the 3 months to 30 January 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Omniture, Inc.

Location
3 months to
30 Jan 2015
Same period 2014 Same period 2013
Omniture
Rank 528 508 454
Rank change year-on-year
-20 -54
Contract jobs citing Omniture 29 31 61
As % of all contract IT jobs located in England 0.062% 0.070% 0.15%
As % of the Vendors category 0.14% 0.15% 0.32%
Number of daily rates quoted 15 17 30
Average daily rate
Keep up to 90%
of your Daily Rate
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£325 £350 £325
Average daily rate % change year-on-year
-7.14% +7.69%
90% offered a daily rate of more than £280 £242 £270
10% offered a daily rate of more than £530 £463 £492
UK excluding London average daily rate £363 £356 £313
% change year-on-year
+1.75% +14.00%
Number of hourly rates quoted 0 0 1
Average hourly rate - - £30.00
UK excluding London average hourly rate - - £30.00
Omniture
UK

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the England region.

Vendors Category
England
Contract IT job ads with a match in the
Vendors category
21330 20067 18887
As % of all contract IT jobs located in England 45.93% 45.63% 46.63%
Number of daily rates quoted 12693 11425 10135
Average daily rate £400 £395 £375
Average daily rate % change year-on-year
+1.26% +5.33%
90% offered a daily rate of more than £225 £225 £225
10% offered a daily rate of more than £550 £550 £550
UK excluding London average daily rate £375 £350 £350
% change year-on-year
+7.14% -
Number of hourly rates quoted 934 897 1222
Average hourly rate £17.50 £17.00 £19.00
Average hourly rate % change year-on-year
+2.94% -10.52%
90% offered a hourly rate of more than £11.35 £11.00 £10.58
10% offered a hourly rate of more than £39.50 £39.65 £40.00
UK excluding London average hourly rate £17.00 £16.50 £19.00
% change year-on-year
+3.03% -13.15%

Omniture
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Omniture across the England region as a proportion of the total demand within the Vendors category.

Omniture Jobs Demand Trend in England

Omniture
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Omniture across the England region.

Omniture Daily Rate Trend in England

Omniture
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Omniture across the England region over the 3 months to 30 January 2015.

Omniture Daily Rate Histogram in England

Omniture
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Omniture across the England region.

Omniture Hourly Rate Trend in England

Omniture
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Omniture within the England region over the 3 months to 30 January 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London -5 17 £290 -17.14% 12
South East -1 9 £375 -10.71% 1
South West -14 3 £350 -6.66%
East Midlands - - - - 1
Omniture
UK

Omniture
Top 30 Related IT Skills in England

For the 6 months to 30 January 2015, IT contractor jobs across the England region citing Omniture also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture.

1 57 (87.69%) Analytics
2 42 (64.62%) Google
2 42 (64.62%) Google Analytics
3 41 (63.08%) Marketing
4 34 (52.31%) Web Analytics
5 18 (27.69%) Adobe
5 18 (27.69%) WebTrends
5 18 (27.69%) E-Commerce
6 14 (21.54%) SiteCatalyst
7 13 (20.00%) Social Media
8 10 (15.38%) JavaScript
8 10 (15.38%) Retail
9 9 (13.85%) Finance
9 9 (13.85%) CMS
9 9 (13.85%) SQL
9 9 (13.85%) Project Management
9 9 (13.85%) Online Marketing
9 9 (13.85%) Digital Marketing
10 7 (10.77%) Content Management
11 6 (9.23%) DoubleClick
11 6 (9.23%) Marketing Management
11 6 (9.23%) hybris
11 6 (9.23%) Optimost
12 5 (7.69%) Banking
12 5 (7.69%) Data Warehouse
13 4 (6.15%) SQL Server
13 4 (6.15%) SAS
13 4 (6.15%) Data Analysis
13 4 (6.15%) SEO
13 4 (6.15%) Coremetrics

Omniture
Top Related IT Skills in England by Category

For the 6 months to 30 January 2015, IT contractor jobs across the England region citing Omniture also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture. Up to 20 skills are shown per category.

Application Platforms
1 9 (13.85%) CMS
2 4 (6.15%) SAS
3 2 (3.08%) Sitecore CMS
4 1 (1.54%) WebSphere
4 1 (1.54%) IIS
Applications
1 2 (3.08%) FastStats
2 1 (1.54%) Photoshop
2 1 (1.54%) MS Excel
Business Applications
1 42 (64.62%) Google Analytics
2 18 (27.69%) WebTrends
3 14 (21.54%) SiteCatalyst
4 6 (9.23%) Optimost
5 2 (3.08%) Radian6
6 1 (1.54%) Fredhopper
6 1 (1.54%) Magento
Communications & Networking
1 2 (3.08%) HTTP
Database & Business Intelligence
1 5 (7.69%) Data Warehouse
2 4 (6.15%) SQL Server
3 3 (4.62%) Data Mining
4 2 (3.08%) Base SAS
5 1 (1.54%) Big Data
5 1 (1.54%) SAS Enterprise Guide
5 1 (1.54%) Hadoop
5 1 (1.54%) DB2
Development Applications
1 1 (1.54%) JIRA
1 1 (1.54%) Git (software)
1 1 (1.54%) ProC
General
1 41 (63.08%) Marketing
2 10 (15.38%) Retail
3 9 (13.85%) Finance
4 5 (7.69%) Banking
5 2 (3.08%) Publishing
6 1 (1.54%) French Language
6 1 (1.54%) Portuguese Language
6 1 (1.54%) Spanish Language
6 1 (1.54%) Legal
6 1 (1.54%) Telecoms
6 1 (1.54%) Pharmaceutical
Job Titles
1 38 (58.46%) Analyst
2 28 (43.08%) Web Analyst
3 7 (10.77%) Data Analyst
4 6 (9.23%) Web Manager
5 5 (7.69%) E-Commerce Manager
6 4 (6.15%) Senior Analyst
6 4 (6.15%) Project Manager
7 3 (4.62%) Marketing Analyst
7 3 (4.62%) Senior Web Analyst
7 3 (4.62%) Marketing Data Analyst
7 3 (4.62%) Web Analytics Manager
7 3 (4.62%) Business Analyst
7 3 (4.62%) Web Project Manager
8 2 (3.08%) Technical Business Analyst
8 2 (3.08%) Technical Analyst
8 2 (3.08%) Process Analyst
8 2 (3.08%) Designer
8 2 (3.08%) PMO Manager
8 2 (3.08%) Digital Content Designer
9 1 (1.54%) Senior Producer
Libraries, Frameworks & Software Standards
1 3 (4.62%) HTML
2 1 (1.54%) JSON
2 1 (1.54%) Apache Flex
2 1 (1.54%) XML
2 1 (1.54%) Flash
2 1 (1.54%) .NET
Miscellaneous
1 13 (20.00%) Social Media
2 3 (4.62%) User Experience
2 3 (4.62%) Analytical Skills
3 2 (3.08%) Tandem
3 2 (3.08%) Visualisation
3 2 (3.08%) Blog
3 2 (3.08%) Data Structures
4 1 (1.54%) Statistics
4 1 (1.54%) Taxonomies
4 1 (1.54%) Open Source
4 1 (1.54%) FMCG
4 1 (1.54%) Streaming Video
4 1 (1.54%) Management Information System
4 1 (1.54%) Economics
Processes & Methodologies
1 57 (87.69%) Analytics
2 34 (52.31%) Web Analytics
3 18 (27.69%) E-Commerce
4 9 (13.85%) Project Management
4 9 (13.85%) Online Marketing
4 9 (13.85%) Digital Marketing
5 7 (10.77%) Content Management
6 6 (9.23%) Marketing Management
7 4 (6.15%) Data Analysis
7 4 (6.15%) SEO
7 4 (6.15%) Multivariate Testing
8 3 (4.62%) Marketing Analytics
8 3 (4.62%) Business Intelligence
9 2 (3.08%) B2B
9 2 (3.08%) B2C
9 2 (3.08%) DRM
9 2 (3.08%) CRM
9 2 (3.08%) Agile Software Development
9 2 (3.08%) Validation
9 2 (3.08%) Data Validation
Programming Languages
1 10 (15.38%) JavaScript
2 9 (13.85%) SQL
3 1 (1.54%) BrightScript
3 1 (1.54%) PROC SQL
3 1 (1.54%) ActionScript 3.0
3 1 (1.54%) PHP
3 1 (1.54%) ActionScript
Qualifications
1 3 (4.62%) Degree
1 3 (4.62%) Security Cleared
2 1 (1.54%) SC Cleared
Quality Assurance & Compliance
1 1 (1.54%) QA
Vendors
1 42 (64.62%) Google
2 18 (27.69%) Adobe
3 6 (9.23%) DoubleClick
3 6 (9.23%) hybris
4 4 (6.15%) Coremetrics
5 3 (4.62%) Marketo
5 3 (4.62%) Maxymiser
5 3 (4.62%) ClickTale
5 3 (4.62%) Salesforce.com
6 2 (3.08%) Sitecore
6 2 (3.08%) Eloqua
6 2 (3.08%) Sysomos
7 1 (1.54%) ServiceNow
7 1 (1.54%) Roku
7 1 (1.54%) Endeca
7 1 (1.54%) Unica
7 1 (1.54%) Demandware
7 1 (1.54%) Hitwise
7 1 (1.54%) Tableau
7 1 (1.54%) ATG
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