The table below looks at the statistics for knowledge and experience of Omniture products and/or services in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Omniture over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

The figures below represent the IT contractor job market in general and are NOT representative of contractor rates within Omniture, Inc.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Omniture
Rank 558 568 545
Rank change year-on-year
+10 -23
Contract jobs citing Omniture 38 25 32
As % of all contract IT jobs located in England 0.081% 0.053% 0.071%
As % of the Vendors category 0.19% 0.12% 0.16%
Number of daily rates quoted 32 11 20
Average daily rate £375 £350 £381
Average daily rate % change year-on-year
+7.14% -8.19%
90% offered a daily rate of more than £255 £275 £250
10% offered a daily rate of more than £439 £550 £455
UK excluding London average daily rate £325 £350 £375
% change year-on-year
-7.14% -6.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Omniture
UK

The following table is for comparison with the above and provides statistics for the entire Vendors category in contract jobs advertised in the England region.

Vendors Category
England
Contract IT job ads with a match in the
Vendors category
20132 21592 20644
As % of all contract IT jobs located in England 42.66% 45.85% 45.52%
Number of daily rates quoted 12166 12738 11641
Average daily rate £400 £400 £390
Average daily rate % change year-on-year
- +2.56%
90% offered a daily rate of more than £240 £225 £220
10% offered a daily rate of more than £575 £550 £550
UK excluding London average daily rate £375 £375 £350
% change year-on-year
- +7.14%
Number of hourly rates quoted 810 932 923
Average hourly rate £22.00 £17.50 £17.32
Average hourly rate % change year-on-year
+25.71% +1.03%
90% offered a hourly rate of more than £11.00 £11.50 £11.00
10% offered a hourly rate of more than £55.00 £40.00 £40.00
UK excluding London average hourly rate £21.50 £17.50 £16.50
% change year-on-year
+22.85% +6.06%

Omniture
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Omniture across the England region as a proportion of the total demand within the Vendors category.

Omniture Jobs Demand Trend in England

Omniture
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Omniture across the England region.

Omniture Daily Rate Trend in England

Omniture
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Omniture across the England region over the 3 months to 12 February 2016.

Omniture Daily Rate Histogram in England

Omniture
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Omniture across the England region.

Omniture Hourly Rate Trend in England

Omniture
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Omniture within the England region over the 3 months to 12 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
London +17 25 £385 +2.66% 8
Yorkshire - 6 £325 - 1
South East +14 4 £400 -11.11% 4
West Midlands - 2 £313 -
South West +3 1 £325 -7.14%
Omniture
UK

Omniture
Top 30 Related IT Skills in England

For the 6 months to 12 February 2016, IT contractor jobs across the England region citing Omniture also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture.

1 48 (92.31%) Analytics
2 33 (63.46%) Adobe
3 30 (57.69%) Google
3 30 (57.69%) Google Analytics
4 28 (53.85%) Adobe Analytics
5 25 (48.08%) SQL
6 24 (46.15%) Web Analytics
7 16 (30.77%) E-Commerce
8 11 (21.15%) Marketing
8 11 (21.15%) Tag Management
9 9 (17.31%) Data Analysis
9 9 (17.31%) WebTrends
10 8 (15.38%) Agile Software Development
10 8 (15.38%) Analytical Skills
11 7 (13.46%) Visualisation
11 7 (13.46%) Digital Marketing
11 7 (13.46%) HTML
11 7 (13.46%) JavaScript
12 6 (11.54%) CSS
12 6 (11.54%) Finance
12 6 (11.54%) Spotfire
12 6 (11.54%) Degree
12 6 (11.54%) Social Media
13 5 (9.62%) User Experience
13 5 (9.62%) Data Analytics
13 5 (9.62%) Telecoms
13 5 (9.62%) CRM
14 4 (7.69%) SEO
14 4 (7.69%) Internet
14 4 (7.69%) Pay per click

Omniture
Top Related IT Skills in England by Category

For the 6 months to 12 February 2016, IT contractor jobs across the England region citing Omniture also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Omniture. Up to 20 skills are shown per category.

Application Platforms
1 3 (5.77%) SAS
2 2 (3.85%) Apache Solr
2 2 (3.85%) Drupal
3 1 (1.92%) Apache
3 1 (1.92%) CMS
3 1 (1.92%) WebSphere
Applications
1 2 (3.85%) MS PowerPoint
2 1 (1.92%) MS Excel
2 1 (1.92%) MS Office
2 1 (1.92%) MS Visio
Business Applications
1 9 (17.31%) WebTrends
2 2 (3.85%) SAP Oil and Gas
Cloud Services
1 30 (57.69%) Google Analytics
2 28 (53.85%) Adobe Analytics
3 3 (5.77%) AdWords
4 2 (3.85%) Amazon AWS
4 2 (3.85%) Google Tag Manager
5 1 (1.92%) GitHub
5 1 (1.92%) Microsoft Azure
5 1 (1.92%) Pure360
5 1 (1.92%) Responsys
5 1 (1.92%) SaaS
Communications & Networking
1 4 (7.69%) Internet
Database & Business Intelligence
1 6 (11.54%) Spotfire
2 3 (5.77%) SQL Server Integration Services
3 2 (3.85%) Base SAS
3 2 (3.85%) Big Data
3 2 (3.85%) DB2
3 2 (3.85%) Hadoop
3 2 (3.85%) MySQL
3 2 (3.85%) QlikView
4 1 (1.92%) Data Warehouse
4 1 (1.92%) Relational Database
4 1 (1.92%) SQL Server
Development Applications
1 2 (3.85%) Axure RP
1 2 (3.85%) Git (software)
2 1 (1.92%) Ant
2 1 (1.92%) JIRA
General
1 11 (21.15%) Marketing
2 6 (11.54%) Finance
3 5 (9.62%) Telecoms
4 4 (7.69%) Retail
5 3 (5.77%) Danish Language
5 3 (5.77%) Manufacturing
6 2 (3.85%) Banking
6 2 (3.85%) Electronics
6 2 (3.85%) Legal
7 1 (1.92%) Korean Language
7 1 (1.92%) Publishing
Job Titles
1 25 (48.08%) Analyst
2 15 (28.85%) Web Analyst
3 9 (17.31%) Developer
4 7 (13.46%) Consultant
5 6 (11.54%) Senior Analyst
5 6 (11.54%) Senior Web Analyst
5 6 (11.54%) SQL Analyst
6 5 (9.62%) Excel Analyst
7 4 (7.69%) Data Analyst
7 4 (7.69%) Digital Analyst
7 4 (7.69%) Product Analyst
7 4 (7.69%) Spotfire Developer
7 4 (7.69%) Web Manager
8 3 (5.77%) Spotfire Consultant
8 3 (5.77%) Web Analytics Analyst
8 3 (5.77%) Web Analytics Consultant
8 3 (5.77%) Web Analytics Manager
8 3 (5.77%) Web Consultant
9 2 (3.85%) Drupal Developer
9 2 (3.85%) PHP Drupal Developer
Libraries, Frameworks & Software Standards
1 7 (13.46%) HTML
2 6 (11.54%) CSS
3 4 (7.69%) Ajax
3 4 (7.69%) D3.js
3 4 (7.69%) HTML5
3 4 (7.69%) jQuery
4 3 (5.77%) JSON
4 3 (5.77%) Web Services
4 3 (5.77%) XML
5 2 (3.85%) Drush
5 2 (3.85%) LAMP
5 2 (3.85%) RESTful
5 2 (3.85%) Sass
6 1 (1.92%) Backbone.js
6 1 (1.92%) CSS3
6 1 (1.92%) J2EE
6 1 (1.92%) JSP
6 1 (1.92%) LESS
6 1 (1.92%) XHTML
Miscellaneous
1 8 (15.38%) Analytical Skills
2 7 (13.46%) Visualisation
3 6 (11.54%) Social Media
4 5 (9.62%) User Experience
5 3 (5.77%) Copywriting
5 3 (5.77%) Digital Media
5 3 (5.77%) Mobile App
6 1 (1.92%) Computer Science
6 1 (1.92%) Data Extraction
6 1 (1.92%) Internet of Things
6 1 (1.92%) W3C
6 1 (1.92%) Web 2.0
Operating Systems
1 2 (3.85%) Android
1 2 (3.85%) Apple iOS
1 2 (3.85%) Linux
1 2 (3.85%) Unix
2 1 (1.92%) Solaris
2 1 (1.92%) Windows
Processes & Methodologies
1 48 (92.31%) Analytics
2 24 (46.15%) Web Analytics
3 16 (30.77%) E-Commerce
4 11 (21.15%) Tag Management
5 9 (17.31%) Data Analysis
6 8 (15.38%) Agile Software Development
7 7 (13.46%) Digital Marketing
8 5 (9.62%) CRM
8 5 (9.62%) Data Analytics
9 4 (7.69%) Pay per click
9 4 (7.69%) SEO
10 3 (5.77%) Business Intelligence
10 3 (5.77%) Campaign Management
10 3 (5.77%) Data Visualisation
10 3 (5.77%) OO
10 3 (5.77%) Product Marketing
10 3 (5.77%) Workflow
11 2 (3.85%) Continuous Improvement
11 2 (3.85%) Open Source
11 2 (3.85%) SDLC
Programming Languages
1 25 (48.08%) SQL
2 7 (13.46%) JavaScript
3 2 (3.85%) Java
3 2 (3.85%) PHP
3 2 (3.85%) Python
3 2 (3.85%) VB
4 1 (1.92%) R
4 1 (1.92%) T-SQL
4 1 (1.92%) VBA
Qualifications
1 6 (11.54%) Degree
Quality Assurance & Compliance
1 1 (1.92%) QA
System Software
1 2 (3.85%) Varnish
Vendors
1 33 (63.46%) Adobe
2 30 (57.69%) Google
3 3 (5.77%) Microsoft
3 3 (5.77%) Yahoo!
4 2 (3.85%) IBM
4 2 (3.85%) MicroStrategy
4 2 (3.85%) Oracle
4 2 (3.85%) SAP
4 2 (3.85%) Tableau
4 2 (3.85%) Zend
5 1 (1.92%) Coremetrics
5 1 (1.92%) Dynatrace
5 1 (1.92%) FatWire
5 1 (1.92%) New Relic
5 1 (1.92%) Sysomos
5 1 (1.92%) Tealeaf
5 1 (1.92%) Twitter
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