The table below looks at the statistics for Online Marketing skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Online Marketing over the 3 months to 20 October 2014 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
20 Oct 2014
Same period 2013 Same period 2012
Online Marketing
Rank 548 516 512
Rank change year-on-year
-32 -4
Contract jobs citing Online Marketing 40 44 52
As % of all contract IT jobs located in England 0.075% 0.091% 0.10%
As % of the Processes & Methodologies category 0.10% 0.12% 0.14%
Number of daily rates quoted 16 29 30
Average daily rate
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of your Daily Rate
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£188 £275 £323
Average daily rate % change year-on-year
-31.81% -14.72%
90% offered a daily rate of more than £160 £158 £124
10% offered a daily rate of more than £350 £411 £511
UK excluding London average daily rate £170 £160 £263
% change year-on-year
+6.25% -39.04%
Number of hourly rates quoted 1 0 0
Average hourly rate £12.00 - -
UK excluding London average hourly rate £12.00 - -
Online Marketing
UK

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the England region.

Processes & Methodologies Category
England
Contract IT job ads with a match in the
Processes & Methodologies category
39268 35881 37304
As % of all contract IT jobs located in England 73.89% 74.60% 72.61%
Number of daily rates quoted 25483 22750 22122
Average daily rate £423 £401 £400
Average daily rate % change year-on-year
+5.49% +0.12%
90% offered a daily rate of more than £275 £275 £275
10% offered a daily rate of more than £590 £575 £575
UK excluding London average daily rate £375 £363 £368
% change year-on-year
+3.44% -1.36%
Number of hourly rates quoted 1122 1030 1408
Average hourly rate £24.00 £27.50 £30.00
Average hourly rate % change year-on-year
-12.72% -8.33%
90% offered a hourly rate of more than £12.00 £12.75 £12.54
10% offered a hourly rate of more than £50.00 £45.00 £47.05
UK excluding London average hourly rate £25.00 £29.00 £27.50
% change year-on-year
-13.79% +5.45%

Online Marketing
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Online Marketing across the England region as a proportion of the total demand within the Processes & Methodologies category.

Online Marketing Jobs Demand Trend in England

Online Marketing
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Online Marketing across the England region.

Online Marketing Daily Rate Trend in England

Online Marketing
Daily Rate Histogram in England

This chart provides a histogram of daily rates quoted in contract IT jobs citing Online Marketing across the England region over the 3 months to 20 October 2014.

Online Marketing Daily Rate Histogram in England

Online Marketing
Hourly Rate Trend in England

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Online Marketing across the England region.

Online Marketing Hourly Rate Trend in England

Online Marketing
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Online Marketing within the England region over the 3 months to 20 October 2014. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Yorkshire - 14 £165 - 7
London -10 6 £280 -12.50% 17
South East -20 5 £350 +118.75% 13
North West - 5 £90 - 3
East of England -24 4 £350 -6.66%
South West - 3 - - 2
West Midlands - 2 - - 1
East Midlands - - - - 2
Online Marketing
UK

Online Marketing
Top 30 Related IT Skills in England

For the 6 months to 20 October 2014, IT contractor jobs across the England region citing Online Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing.

1 77 (100.00%) Marketing
2 32 (41.56%) HTML
3 31 (40.26%) Social Media
4 29 (37.66%) Analytics
5 26 (33.77%) Analytical Skills
6 24 (31.17%) JavaScript
6 24 (31.17%) SEO
7 23 (29.87%) CSS
8 22 (28.57%) Adobe
9 21 (27.27%) Project Management
9 21 (27.27%) Digital Marketing
10 20 (25.97%) Photoshop
11 19 (24.68%) Flash
11 19 (24.68%) jQuery
12 17 (22.08%) XHTML
12 17 (22.08%) Dreamweaver
13 15 (19.48%) E-Commerce
13 15 (19.48%) Degree
14 13 (16.88%) QA
14 13 (16.88%) Microsoft
14 13 (16.88%) Marketing Strategy
15 12 (15.58%) WebTrends
15 12 (15.58%) CMS
15 12 (15.58%) Games
15 12 (15.58%) CRM
15 12 (15.58%) Lotus
15 12 (15.58%) IBM Notes
15 12 (15.58%) Blog
15 12 (15.58%) User Acceptance Testing
16 11 (14.29%) Online Games

Online Marketing
Top Related IT Skills in England by Category

For the 6 months to 20 October 2014, IT contractor jobs across the England region citing Online Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Online Marketing. Up to 20 skills are shown per category.

Application Platforms
1 12 (15.58%) IBM Notes
1 12 (15.58%) CMS
2 4 (5.19%) Joomla!
2 4 (5.19%) SharePoint
2 4 (5.19%) WordPress
3 2 (2.60%) SAS
4 1 (1.30%) Drupal
Applications
1 20 (25.97%) Photoshop
2 4 (5.19%) MS Excel
3 3 (3.90%) MS Office
3 3 (3.90%) Adobe Creative Suite
4 2 (2.60%) MS PowerPoint
5 1 (1.30%) SPSS
5 1 (1.30%) Fireworks
Business Applications
1 12 (15.58%) WebTrends
2 5 (6.49%) Google Analytics
3 1 (1.30%) Magento
3 1 (1.30%) SiteCatalyst
Communications & Networking
1 5 (6.49%) Internet
2 4 (5.19%) Intranet
3 1 (1.30%) FTP
Database & Business Intelligence
1 11 (14.29%) QlikView
2 1 (1.30%) Oracle BI EE
2 1 (1.30%) Data Mining
Development Applications
1 17 (22.08%) Dreamweaver
2 1 (1.30%) Visual Studio
General
1 77 (100.00%) Marketing
2 12 (15.58%) Games
3 11 (14.29%) Danish Language
4 10 (12.99%) Retail
5 8 (10.39%) Advertising
6 7 (9.09%) Finance
7 3 (3.90%) Publishing
8 2 (2.60%) Legal
9 1 (1.30%) Manufacturing
9 1 (1.30%) Multimedia
9 1 (1.30%) German Language
9 1 (1.30%) Telecoms
Job Titles
1 22 (28.57%) Designer
2 17 (22.08%) Web Designer
3 8 (10.39%) Social Media Manager
4 7 (9.09%) Developer
5 6 (7.79%) Marketing Manager
6 5 (6.49%) Web Developer
7 4 (5.19%) Analyst
8 3 (3.90%) Project Manager
8 3 (3.90%) Web Editor
8 3 (3.90%) E-Commerce Manager
8 3 (3.90%) Web Manager
8 3 (3.90%) Web Content Editor
8 3 (3.90%) Content Editor
8 3 (3.90%) Digital Marketing Manager
9 2 (2.60%) Digital Designer
9 2 (2.60%) Programme Manager
9 2 (2.60%) Coordinator
9 2 (2.60%) Photoshop Designer
10 1 (1.30%) Architect
10 1 (1.30%) Business Analyst
Libraries, Frameworks & Software Standards
1 32 (41.56%) HTML
2 23 (29.87%) CSS
3 19 (24.68%) Flash
3 19 (24.68%) jQuery
4 17 (22.08%) XHTML
5 3 (3.90%) HTML5
6 2 (2.60%) CSS3
7 1 (1.30%) Semantic HTML
7 1 (1.30%) ASP.NET Web Forms
7 1 (1.30%) Ajax
7 1 (1.30%) Velocity
7 1 (1.30%) .NET
7 1 (1.30%) ASP.NET
Miscellaneous
1 31 (40.26%) Social Media
2 26 (33.77%) Analytical Skills
3 12 (15.58%) Blog
4 11 (14.29%) Online Games
4 11 (14.29%) New Media
5 9 (11.69%) User Experience
6 3 (3.90%) Mobile App
7 2 (2.60%) Digital Media
7 2 (2.60%) Animation
8 1 (1.30%) Mathematics
8 1 (1.30%) Psychology
8 1 (1.30%) Computer Science
8 1 (1.30%) Copywriting
8 1 (1.30%) Client/Server
8 1 (1.30%) W3C
8 1 (1.30%) Economics
8 1 (1.30%) Statistics
8 1 (1.30%) FMCG
Processes & Methodologies
1 29 (37.66%) Analytics
2 24 (31.17%) SEO
3 21 (27.27%) Project Management
3 21 (27.27%) Digital Marketing
4 15 (19.48%) E-Commerce
5 13 (16.88%) Marketing Strategy
6 12 (15.58%) CRM
6 12 (15.58%) User Acceptance Testing
7 11 (14.29%) Web Analytics
8 9 (11.69%) Content Management
9 8 (10.39%) Pay per click
9 8 (10.39%) Web Design
10 7 (9.09%) Direct Marketing
11 6 (7.79%) Migration
12 4 (5.19%) Email Marketing
12 4 (5.19%) Performance Monitoring
13 3 (3.90%) Line Management
13 3 (3.90%) Campaign Management
13 3 (3.90%) Stakeholder Engagement
13 3 (3.90%) Customer Segmentation
Programming Languages
1 24 (31.17%) JavaScript
2 1 (1.30%) SQL
2 1 (1.30%) VB
2 1 (1.30%) ActionScript
2 1 (1.30%) PowerHouse
2 1 (1.30%) R
2 1 (1.30%) C#
Qualifications
1 15 (19.48%) Degree
2 1 (1.30%) ISEB
Quality Assurance & Compliance
1 13 (16.88%) QA
Systems Management
1 11 (14.29%) BMC PATROL
Vendors
1 22 (28.57%) Adobe
2 13 (16.88%) Microsoft
3 12 (15.58%) Lotus
4 9 (11.69%) Google
5 3 (3.90%) Facebook
6 2 (2.60%) Omniture
7 1 (1.30%) DoubleClick
7 1 (1.30%) EPiServer
7 1 (1.30%) Venda
7 1 (1.30%) ATG
7 1 (1.30%) Business Objects
7 1 (1.30%) Twitter
London
ARC IT Recruitment Ltd
Rate: Excellent rate
Posted: 2 days ago
Crawley
Blue Town Online
Rate: Competitive
Posted: 6 days ago
London
Interquest - ITQ Financial - Tunbridge Wells
Rate: £800 - £1000 per day
Posted: 16 days ago