The table below looks at the statistics for Optimost skills in IT contracts advertised for the England region. Included is a guide to the average contractor rates offered in IT contracts that have cited Optimost over the 3 months to 31 March 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
31 Mar 2015
Same period 2014 Same period 2013
Autonomy Optimost
Rank 569 - -
Rank change year-on-year
- 0
Contract jobs citing Optimost 4 0 0
As % of all contract IT jobs located in England 0.008% - -
As % of the Business Applications category 0.099% - -
Number of daily rates quoted 3 0 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£325 - -
UK excluding London average daily rate £325 - -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Optimost
UK

The following table is for comparison with the above and provides statistics for the entire Business Applications category in contract jobs advertised in the England region.

Business Applications Category
England
Contract IT job ads with a match in the
Business Applications category
4044 4096 3675
As % of all contract IT jobs located in England 8.12% 8.43% 8.71%
Number of daily rates quoted 2421 2336 1961
Average daily rate £450 £425 £450
Average daily rate % change year-on-year
+5.88% -5.55%
90% offered a daily rate of more than £300 £288 £300
10% offered a daily rate of more than £600 £588 £575
UK excluding London average daily rate £425 £410 £425
% change year-on-year
+3.65% -3.52%
Number of hourly rates quoted 22 46 65
Average hourly rate £30.00 £21.25 £37.80
Average hourly rate % change year-on-year
+41.17% -43.78%
90% offered a hourly rate of more than £15.75 £14.20 £17.50
10% offered a hourly rate of more than £54.62 £55.00 £68.00
UK excluding London average hourly rate £17.50 £33.00 £37.80
% change year-on-year
-46.96% -12.69%

Optimost
Jobs Demand Trend in England

This chart provides a 3-month moving total of IT contractor jobs citing Optimost across the England region as a proportion of the total demand within the Business Applications category.

Optimost Jobs Demand Trend in England

Optimost
Daily Rate Trend in England

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Optimost across the England region.

Optimost Daily Rate Trend in England

Optimost
Contract Job Locations in England

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Optimost within the England region over the 3 months to 31 March 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
South East - 4 £325 -
Optimost
UK

Optimost
Top 25 Related IT Skills in England

For the 6 months to 31 March 2015, IT contractor jobs across the England region citing Optimost also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Optimost.

1 9 (100.00%) Google
1 9 (100.00%) Google Analytics
1 9 (100.00%) Analytics
2 8 (88.89%) Marketing
3 6 (66.67%) Multivariate Testing
4 5 (55.56%) Marketing Management
4 5 (55.56%) Web Analytics
4 5 (55.56%) Omniture
4 5 (55.56%) Adobe
4 5 (55.56%) WebTrends
5 4 (44.44%) HP
5 4 (44.44%) Tealeaf
6 3 (33.33%) Analytical Skills
6 3 (33.33%) Customer Engagement
6 3 (33.33%) Digital Marketing
6 3 (33.33%) E-Commerce
6 3 (33.33%) Finance
6 3 (33.33%) Coremetrics
7 2 (22.22%) Direct Marketing
7 2 (22.22%) Asset Management
7 2 (22.22%) B2B
7 2 (22.22%) B2C
7 2 (22.22%) Marketing Analytics
8 1 (11.11%) Agile Software Development
8 1 (11.11%) Banking

Optimost
Top Related IT Skills in England by Category

For the 6 months to 31 March 2015, IT contractor jobs across the England region citing Optimost also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Optimost. Up to 20 skills are shown per category.

Business Applications
1 9 (100.00%) Google Analytics
2 5 (55.56%) WebTrends
General
1 8 (88.89%) Marketing
2 3 (33.33%) Finance
3 1 (11.11%) Banking
Job Titles
1 3 (33.33%) Web Manager
2 2 (22.22%) Web Analytics Manager
3 1 (11.11%) Analyst
3 1 (11.11%) Web Analyst
Miscellaneous
1 3 (33.33%) Analytical Skills
Processes & Methodologies
1 9 (100.00%) Analytics
2 6 (66.67%) Multivariate Testing
3 5 (55.56%) Marketing Management
3 5 (55.56%) Web Analytics
4 3 (33.33%) Digital Marketing
4 3 (33.33%) E-Commerce
4 3 (33.33%) Customer Engagement
5 2 (22.22%) Marketing Analytics
5 2 (22.22%) B2B
5 2 (22.22%) B2C
5 2 (22.22%) Asset Management
5 2 (22.22%) Direct Marketing
6 1 (11.11%) Agile Software Development
Vendors
1 9 (100.00%) Google
2 5 (55.56%) Adobe
2 5 (55.56%) Omniture
3 4 (44.44%) Tealeaf
3 4 (44.44%) HP
4 3 (33.33%) Coremetrics