The table below looks at the prevalence of the term Social Media in IT contracts advertised for the Glasgow region. Included is a guide to the contractor rates offered in IT contracts that have cited Social Media over the 3 months to 19 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
19 Feb 2017
Same period 2016 Same period 2015
Social Media
Scotland / Glasgow
Rank 55 57 68
Rank change year-on-year
+2 +11
Contract jobs citing Social Media 1 2 1
As % of all contract IT jobs located in Glasgow 0.19% 0.32% 0.13%
As % of the Miscellaneous category 0.53% 1.17% 0.52%
Number of daily rates quoted 1 1 0
Median daily rate £121 £238 -
Median daily rate % change year-on-year
-49.03% -
UK excluding London median daily rate £350 £375 £345
% change year-on-year
-6.66% +8.69%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £17.35 £15.00 £12.00
% change year-on-year
+15.66% +25.00%

The following table is for comparison with the above and provides statistics for the entire Miscellaneous category in contract jobs advertised in the Glasgow region.

Miscellaneous Category
Glasgow
Contract IT job ads with a match in the
Miscellaneous category
188 171 192
As % of all contract IT jobs located in Glasgow 34.94% 27.67% 24.33%
Number of daily rates quoted 89 98 105
Median daily rate £350 £283 £339
Median daily rate % change year-on-year
+23.89% -16.66%
90% offered a daily rate of more than £125 £155 £113
10% offered a daily rate of more than £469 £438 £475
UK excluding London median daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 1 1 8
Median hourly rate £11.33 £49.41 £15.77
Median hourly rate % change year-on-year
-77.06% +213.31%
UK excluding London median hourly rate £17.50 £22.50 £17.50
% change year-on-year
-22.22% +28.57%

Social Media
Jobs Demand Trend in Glasgow

The demand trend of contract jobs across the Glasgow region citing Social Media as a proportion of all IT contracts with a match in the Miscellaneous category.

Social Media Jobs Demand Trend in Glasgow

Social Media
Daily Rate Trend in Glasgow

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media across the Glasgow region.

Social Media Daily Rate Trend in Glasgow

Social Media
Top 30 Related IT Skills in Glasgow

For the 6 months to 19 February 2017, IT contractor jobs citing Social Media also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Glasgow region with a requirement for Social Media.

1 2 (50.00%) Python
1 2 (50.00%) Java
1 2 (50.00%) J2EE
1 2 (50.00%) JSP
1 2 (50.00%) Servlets
1 2 (50.00%) Finance
1 2 (50.00%) Ajax
1 2 (50.00%) JSON
1 2 (50.00%) OOP
1 2 (50.00%) OO
1 2 (50.00%) Hadoop
1 2 (50.00%) REST
1 2 (50.00%) Big Data
1 2 (50.00%) Analytics
2 1 (25.00%) Information Retrieval
2 1 (25.00%) Knowledge Discovery
2 1 (25.00%) Analytical Skills
2 1 (25.00%) IBM BigInsights
2 1 (25.00%) Social Media Management
2 1 (25.00%) Data Analytics
2 1 (25.00%) RapidMiner
2 1 (25.00%) Machine Learning
2 1 (25.00%) Weka
2 1 (25.00%) R
2 1 (25.00%) Postgraduate
2 1 (25.00%) Copywriting
2 1 (25.00%) Google Analytics
2 1 (25.00%) Drupal
2 1 (25.00%) Digital Marketing
2 1 (25.00%) Data Integration

Social Media
Top Related IT Skills in Glasgow by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (25.00%) CMS
1 1 (25.00%) Drupal
1 1 (25.00%) SAS
Applications
1 1 (25.00%) Weka
Cloud Services
1 1 (25.00%) Google Analytics
Database & Business Intelligence
1 2 (50.00%) Big Data
1 2 (50.00%) Hadoop
2 1 (25.00%) GIS
2 1 (25.00%) IBM BigInsights
General
1 2 (50.00%) Finance
2 1 (25.00%) Banking
2 1 (25.00%) Legal
2 1 (25.00%) Marketing
2 1 (25.00%) Multimedia
Job Titles
1 1 (25.00%) Big Data Developer
1 1 (25.00%) Developer
1 1 (25.00%) Hadoop Specialist
Libraries, Frameworks & Software Standards
1 2 (50.00%) Ajax
1 2 (50.00%) J2EE
1 2 (50.00%) JSON
1 2 (50.00%) JSP
1 2 (50.00%) REST
1 2 (50.00%) Servlets
2 1 (25.00%) Web Services
Miscellaneous
1 1 (25.00%) Analytical Skills
1 1 (25.00%) Copywriting
1 1 (25.00%) Data Integration
1 1 (25.00%) Management Information System
Processes & Methodologies
1 2 (50.00%) Analytics
1 2 (50.00%) OO
1 2 (50.00%) OOP
2 1 (25.00%) Data Analytics
2 1 (25.00%) Data Management
2 1 (25.00%) Digital Marketing
2 1 (25.00%) ETL
2 1 (25.00%) Information Management
2 1 (25.00%) Information Retrieval
2 1 (25.00%) Knowledge Discovery
2 1 (25.00%) Machine Learning
2 1 (25.00%) SEO
2 1 (25.00%) Social Media Management
Programming Languages
1 2 (50.00%) Java
1 2 (50.00%) Python
2 1 (25.00%) R
Qualifications
1 1 (25.00%) Degree
1 1 (25.00%) Postgraduate
Vendors
1 1 (25.00%) Google
1 1 (25.00%) IBM
1 1 (25.00%) RapidMiner