The table below looks at the statistics for SEO skills in IT contracts advertised for the Gloucestershire region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 26 May 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
26 May 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 49 - 40
Rank change year-on-year
- 0
Contract jobs citing SEO 1 0 3
As % of all contract IT jobs located in Gloucestershire 0.22% - 0.82%
As % of the Processes & Methodologies category 0.28% - 1.23%
Number of daily rates quoted 1 0 2
Median daily rate £175 - £300
UK excluding London median daily rate £350 £267 £330
% change year-on-year
+31.08% -19.09%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £16.25 £12.50 £43.25
% change year-on-year
+30.00% -71.09%
SEO
South West

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Gloucestershire region.

Processes & Methodologies Category
Gloucestershire
Contract IT job ads with a match in the
Processes & Methodologies category
351 333 243
As % of all contract IT jobs located in Gloucestershire 75.48% 75.68% 66.39%
Number of daily rates quoted 194 209 144
Median daily rate £400 £420 £400
Median daily rate % change year-on-year
-4.76% +5.00%
90% offered a daily rate of more than £290 £315 £315
10% offered a daily rate of more than £600 £500 £500
UK excluding London median daily rate £400 £385 £375
% change year-on-year
+3.89% +2.66%
Number of hourly rates quoted 11 20 34
Median hourly rate £27.50 £42.50 £35.00
Median hourly rate % change year-on-year
-35.29% +21.42%
90% offered a hourly rate of more than £25.00 £27.50 £15.00
10% offered a hourly rate of more than £46.20 £44.50 £41.00
UK excluding London median hourly rate £33.00 £30.00 £30.00
% change year-on-year
+10.00% -

SEO
Jobs Demand Trend in Gloucestershire

The demand trend of contract jobs across the Gloucestershire region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Gloucestershire

SEO
Daily Rate Trend in Gloucestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Gloucestershire region.

SEO Daily Rate Trend in Gloucestershire

SEO
Contract Job Locations in Gloucestershire

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the Gloucestershire region over the 3 months to 26 May 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Gloucester - 1 £175 -
SEO
South West

SEO
Top 11 Related IT Skills in Gloucestershire

For the 6 months to 26 May 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Gloucestershire region with a requirement for SEO.

1 1 (100.00%) E-Commerce
1 1 (100.00%) Advertising
1 1 (100.00%) Google
1 1 (100.00%) Pay per click
1 1 (100.00%) Marketing
1 1 (100.00%) Google Analytics
1 1 (100.00%) Online Marketing
1 1 (100.00%) Social Media
1 1 (100.00%) Analytics
1 1 (100.00%) Analytical Skills
1 1 (100.00%) Google Tag Manager

SEO
Top Related IT Skills in Gloucestershire by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Cloud Services
1 1 (100.00%) Google Analytics
1 1 (100.00%) Google Tag Manager
General
1 1 (100.00%) Advertising
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Sales Manager
Miscellaneous
1 1 (100.00%) Analytical Skills
1 1 (100.00%) Social Media
Processes & Methodologies
1 1 (100.00%) Analytics
1 1 (100.00%) E-Commerce
1 1 (100.00%) Online Marketing
1 1 (100.00%) Pay per click
Vendors
1 1 (100.00%) Google