The first table below looks at the prevalence of the term Advertising in IT contracts advertised for the Hammersmith region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all terms in our General category for the Hammersmith region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Advertising
Rank 6 - -
Rank change year-on-year
- 0
Contract jobs citing Advertising 2 0 0
As % of all contract IT jobs located in Hammersmith 10.00% - -
As % of the General category 22.22% - -
Number of daily rates quoted 1 0 0
Average daily rate £325 - -
UK excluding London average daily rate £386 £331 £375
% change year-on-year
+16.60% -11.66%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £21.00 £15.00 £27.50
% change year-on-year
+40.00% -45.45%
General Category
Hammersmith
Contract IT job ads with a match in the
General category
9 11 28
As % of all contract IT jobs located in Hammersmith 45.00% 37.93% 47.46%
Number of daily rates quoted 6 7 15
Average daily rate £350 £500 £368
Average daily rate % change year-on-year
-30.00% +36.05%
90% offered a daily rate of more than £320 £325 £235
10% offered a daily rate of more than £400 £500 £450
UK excluding London average daily rate £380 £375 £375
% change year-on-year
+1.33% -
Number of hourly rates quoted 0 2 0
Average hourly rate - £15.75 -
UK excluding London average hourly rate £25.00 £27.00 £25.00
% change year-on-year
-7.40% +8.00%
Advertising
London

Advertising
Jobs Demand Trend in Hammersmith

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the Hammersmith region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Hammersmith

Advertising
Daily Rate Trend in Hammersmith

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Hammersmith region.

Advertising Daily Rate Trend in Hammersmith

Advertising
Top 22 Related IT Skills in Hammersmith

For the 6 months to 18 April 2014, IT contractor jobs across the Hammersmith region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 2 (66.67%) MS Office
2 1 (33.33%) XML
2 1 (33.33%) XSL
2 1 (33.33%) MS Excel
2 1 (33.33%) Microsoft
2 1 (33.33%) Adobe
2 1 (33.33%) Acrobat
2 1 (33.33%) Project Management
2 1 (33.33%) Workflow
2 1 (33.33%) Stakeholder Management
2 1 (33.33%) Games
2 1 (33.33%) Adobe Illustrator
2 1 (33.33%) Taxonomies
2 1 (33.33%) QA
2 1 (33.33%) Online Games
2 1 (33.33%) Time Management
2 1 (33.33%) Video on Demand
2 1 (33.33%) Akamai
2 1 (33.33%) Digital Media
2 1 (33.33%) Metadata Management
2 1 (33.33%) Photoshop
2 1 (33.33%) MS Project

Advertising
Top Related IT Skills in Hammersmith by Category

For the 6 months to 18 April 2014, IT contractor jobs across the Hammersmith region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Applications
1 2 (66.67%) MS Office
2 1 (33.33%) MS Excel
2 1 (33.33%) Acrobat
2 1 (33.33%) Adobe Illustrator
2 1 (33.33%) Photoshop
2 1 (33.33%) MS Project
General
1 1 (33.33%) Games
Job Titles
1 1 (33.33%) Architect
1 1 (33.33%) Analyst
1 1 (33.33%) Graphic Designer
1 1 (33.33%) PMO Analyst
1 1 (33.33%) Designer
Libraries, Frameworks & Software Standards
1 1 (33.33%) XML
1 1 (33.33%) XSL
Miscellaneous
1 1 (33.33%) Taxonomies
1 1 (33.33%) Online Games
1 1 (33.33%) Video on Demand
1 1 (33.33%) Digital Media
Processes & Methodologies
1 1 (33.33%) Project Management
1 1 (33.33%) Workflow
1 1 (33.33%) Stakeholder Management
1 1 (33.33%) Time Management
1 1 (33.33%) Metadata Management
Quality Assurance & Compliance
1 1 (33.33%) QA
Vendors
1 1 (33.33%) Microsoft
1 1 (33.33%) Adobe
1 1 (33.33%) Akamai