The table below looks at the statistics for Analytics skills in IT contracts advertised for the Hammersmith region. Included is a guide to the contractor rates offered in IT contracts that have cited Analytics over the 3 months to 25 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
25 Feb 2017
Same period 2016 Same period 2015
Analytics
London / Hammersmith
Rank 7 7 -
Rank change year-on-year
0 -
Contract jobs citing Analytics 6 4 0
As % of all contract IT jobs located in Hammersmith 15.00% 9.52% -
As % of the Processes & Methodologies category 15.00% 10.26% -
Number of daily rates quoted 6 4 0
Median daily rate £488 £563 -
Median daily rate % change year-on-year
-13.33% -
UK excluding London median daily rate £425 £420 £400
% change year-on-year
+1.19% +5.00%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £29.00 £14.00 £18.00
% change year-on-year
+107.14% -22.22%

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Hammersmith region.

Processes & Methodologies Category
Hammersmith
Contract IT job ads with a match in the
Processes & Methodologies category
40 39 28
As % of all contract IT jobs located in Hammersmith 100.00% 92.86% 96.55%
Number of daily rates quoted 31 31 19
Median daily rate £450 £475 £450
Median daily rate % change year-on-year
-5.26% +5.55%
90% offered a daily rate of more than £360 £375 £325
10% offered a daily rate of more than £550 £575 £610
UK excluding London median daily rate £408 £400 £400
% change year-on-year
+1.87% -
Number of hourly rates quoted 5 2 1
Median hourly rate £52.50 £43.00 £170.00
Median hourly rate % change year-on-year
+22.09% -74.70%
UK excluding London median hourly rate £36.00 £40.00 £27.79
% change year-on-year
-10.00% +43.93%

Analytics
Jobs Demand Trend in Hammersmith

The demand trend of contract jobs across the Hammersmith region citing Analytics as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Analytics Jobs Demand Trend in Hammersmith

Analytics
Daily Rate Trend in Hammersmith

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Analytics across the Hammersmith region.

Analytics Daily Rate Trend in Hammersmith

Analytics
Daily Rate Histogram in Hammersmith

This chart provides a histogram of daily rates quoted in contract IT jobs citing Analytics across the Hammersmith region over the 3 months to 25 February 2017.

Analytics Daily Rate Histogram in Hammersmith

Analytics
Top 30 Related IT Skills in Hammersmith

For the 6 months to 25 February 2017, IT contractor jobs citing Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Hammersmith region with a requirement for Analytics.

1 12 (63.16%) E-Commerce
1 12 (63.16%) B2C
1 12 (63.16%) CMS
1 12 (63.16%) Content Management
2 6 (31.58%) Advertising
2 6 (31.58%) Telecoms
3 4 (21.05%) Marketing
4 3 (15.79%) Direct Marketing
4 3 (15.79%) Database Marketing
4 3 (15.79%) Analytical Skills
4 3 (15.79%) BusinessObjects
4 3 (15.79%) SAS
4 3 (15.79%) Business Intelligence
4 3 (15.79%) SQL
4 3 (15.79%) Relational Database
4 3 (15.79%) Netezza
5 2 (10.53%) Retail
5 2 (10.53%) Stakeholder Management
6 1 (5.26%) SEO
6 1 (5.26%) MS Office
6 1 (5.26%) CSS
6 1 (5.26%) HTML
6 1 (5.26%) Microsoft
6 1 (5.26%) Adobe
6 1 (5.26%) Digital Analytics
6 1 (5.26%) Virtual Team
6 1 (5.26%) Google Analytics
6 1 (5.26%) Adobe Analytics
6 1 (5.26%) Demandware
6 1 (5.26%) Web Development

Analytics
Top Related IT Skills in Hammersmith by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 12 (63.16%) CMS
2 3 (15.79%) SAS
Applications
1 1 (5.26%) MS Office
1 1 (5.26%) MS PowerPoint
Cloud Services
1 1 (5.26%) Adobe Analytics
1 1 (5.26%) Google Analytics
Database & Business Intelligence
1 3 (15.79%) BusinessObjects
1 3 (15.79%) Relational Database
General
1 6 (31.58%) Advertising
1 6 (31.58%) Telecoms
2 4 (21.05%) Marketing
3 2 (10.53%) Retail
Job Titles
1 8 (42.11%) E-Commerce Manager
2 4 (21.05%) Coordinator
3 3 (15.79%) Data Manager
3 3 (15.79%) Marketing Manager
4 2 (10.53%) Content Coordinator
5 1 (5.26%) Analyst
5 1 (5.26%) Analytics Manager
5 1 (5.26%) Digital Analyst
5 1 (5.26%) Digital Insight Analyst
5 1 (5.26%) Insight Analyst
5 1 (5.26%) Senior Manager
5 1 (5.26%) SEO Manager
5 1 (5.26%) Web Analyst
Libraries, Frameworks & Software Standards
1 1 (5.26%) CSS
1 1 (5.26%) HTML
Miscellaneous
1 3 (15.79%) Analytical Skills
2 1 (5.26%) User Experience
2 1 (5.26%) Virtual Team
Processes & Methodologies
1 12 (63.16%) B2C
1 12 (63.16%) Content Management
1 12 (63.16%) E-Commerce
2 3 (15.79%) Business Intelligence
2 3 (15.79%) Database Marketing
2 3 (15.79%) Direct Marketing
3 2 (10.53%) Stakeholder Management
4 1 (5.26%) A/B Testing
4 1 (5.26%) Digital Analytics
4 1 (5.26%) SEO
4 1 (5.26%) Web Analytics
4 1 (5.26%) Web Development
Programming Languages
1 3 (15.79%) SQL
Vendors
1 3 (15.79%) Netezza
2 1 (5.26%) Adobe
2 1 (5.26%) Demandware
2 1 (5.26%) Google
2 1 (5.26%) Microsoft
2 1 (5.26%) Omniture