The table below looks at the statistics for Marketing Analytics skills in IT contracts advertised for the Hampshire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing Analytics over the 3 months to 10 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
10 Feb 2016
Same period 2015 Same period 2014
Marketing Analytics
Rank - - -
Contract jobs citing Marketing Analytics 0 0 0
As % of all contract IT jobs located in Hampshire - - -
As % of the Processes & Methodologies category - - -
Number of daily rates quoted 0 0 0
Average daily rate - - -
UK excluding London average daily rate £340 £350 £330
% change year-on-year
-2.85% +6.06%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £14.00 £18.00 -
% change year-on-year
-22.22% -
Marketing Analytics
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Hampshire region.

Processes & Methodologies Category
Hampshire
Contract IT job ads with a match in the
Processes & Methodologies category
1510 1635 1299
As % of all contract IT jobs located in Hampshire 79.39% 78.34% 73.72%
Number of daily rates quoted 993 894 702
Average daily rate £375 £375 £374
Average daily rate % change year-on-year
- +0.40%
90% offered a daily rate of more than £275 £275 £250
10% offered a daily rate of more than £535 £500 £475
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 67 76 67
Average hourly rate £47.50 £35.00 £38.75
Average hourly rate % change year-on-year
+35.71% -9.67%
90% offered a hourly rate of more than £12.00 £12.00 £12.50
10% offered a hourly rate of more than £60.00 £42.00 £125.00
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Marketing Analytics
Jobs Demand Trend in Hampshire

This chart provides a 3-month moving total of IT contractor jobs citing Marketing Analytics across the Hampshire region as a proportion of the total demand within the Processes & Methodologies category.

Marketing Analytics Jobs Demand Trend in Hampshire

Marketing Analytics
Daily Rate Trend in Hampshire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Analytics across the Hampshire region.

Marketing Analytics Daily Rate Trend in Hampshire