The table below looks at the statistics for SEO skills in IT contracts advertised for the Kent region. Included is a guide to the contractor rates offered in IT contracts that have cited SEO over the 3 months to 30 June 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
30 Jun 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 37 - -
Rank change year-on-year
- 0
Contract jobs citing SEO 2 0 0
As % of all contract IT jobs located in Kent 0.64% - -
As % of the Processes & Methodologies category 0.85% - -
Number of daily rates quoted 2 0 0
Median daily rate £300 - -
UK excluding London median daily rate £350 £290 £300
% change year-on-year
+20.68% -3.33%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £19.61 £12.50 £40.50
% change year-on-year
+56.88% -69.13%
SEO
South East

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Kent region.

Processes & Methodologies Category
Kent
Contract IT job ads with a match in the
Processes & Methodologies category
234 217 188
As % of all contract IT jobs located in Kent 74.52% 77.50% 78.33%
Number of daily rates quoted 153 123 111
Median daily rate £453 £350 £350
Median daily rate % change year-on-year
+29.28% -
90% offered a daily rate of more than £251 £275 £225
10% offered a daily rate of more than £750 £514 £550
UK excluding London median daily rate £400 £383 £375
% change year-on-year
+4.57% +2.00%
Number of hourly rates quoted 4 4 4
Median hourly rate £20.83 £11.50 £17.50
Median hourly rate % change year-on-year
+81.13% -34.28%
UK excluding London median hourly rate £28.50 £30.00 £30.00
% change year-on-year
-5.00% -

SEO
Jobs Demand Trend in Kent

The demand trend of contract jobs across the Kent region citing SEO as a proportion of all IT contracts with a match in the Processes & Methodologies category.

SEO Jobs Demand Trend in Kent

SEO
Daily Rate Trend in Kent

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Kent region.

SEO Daily Rate Trend in Kent

SEO
Hourly Rate Trend in Kent

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Kent region.

SEO Hourly Rate Trend in Kent

SEO
Contract Job Locations in Kent

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing SEO within the Kent region over the 3 months to 30 June 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Chatham - 1 £350 -
SEO
South East

SEO
Top 9 Related IT Skills in Kent

For the 6 months to 30 June 2016, IT contractor jobs citing SEO also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Kent region with a requirement for SEO.

1 2 (100.00%) User Experience
2 1 (50.00%) Mobile First
2 1 (50.00%) Analytics
2 1 (50.00%) Legal
2 1 (50.00%) Publishing
2 1 (50.00%) Agile Software Development
2 1 (50.00%) WCAG
2 1 (50.00%) Umbraco
2 1 (50.00%) Web Accessibility

SEO
Top Related IT Skills in Kent by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) Umbraco
General
1 1 (50.00%) Legal
1 1 (50.00%) Publishing
Job Titles
1 2 (100.00%) Content Designer
1 2 (100.00%) Designer
Miscellaneous
1 2 (100.00%) User Experience
Processes & Methodologies
1 1 (50.00%) Agile Software Development
1 1 (50.00%) Analytics
1 1 (50.00%) Mobile First
1 1 (50.00%) Web Accessibility
Quality Assurance & Compliance
1 1 (50.00%) WCAG