The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Leeds region. Included is a guide to the contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 22 January 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
22 Jan 2017
Same period 2016 Same period 2015
Google Analytics (GA)
Rank 83 92 -
Rank change year-on-year
+9 -
Contract jobs citing Google Analytics 2 1 0
As % of all contract IT jobs located in Leeds 0.18% 0.069% -
As % of the Cloud Services category 2.38% 1.01% -
Number of daily rates quoted 1 1 0
Median daily rate £410 £300 -
Median daily rate % change year-on-year
+36.66% -
UK excluding London median daily rate £338 £300 £300
% change year-on-year
+12.50% -
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in contract jobs advertised in the Leeds region.

Cloud Services Category
Leeds
Contract IT job ads with a match in the
Cloud Services category
84 99 48
As % of all contract IT jobs located in Leeds 7.76% 6.86% 4.40%
Number of daily rates quoted 59 72 35
Median daily rate £410 £425 £355
Median daily rate % change year-on-year
-3.52% +19.71%
90% offered a daily rate of more than £350 £320 £304
10% offered a daily rate of more than £520 £559 £480
UK excluding London median daily rate £425 £410 £400
% change year-on-year
+3.65% +2.50%
Number of hourly rates quoted 0 1 0
Median hourly rate - £180.00 -
UK excluding London median hourly rate £17.50 £25.63 £22.50
% change year-on-year
-31.70% +13.88%

Google Analytics
Jobs Demand Trend in Leeds

The demand trend of contract jobs across the Leeds region citing Google Analytics as a proportion of all IT contracts with a match in the Cloud Services category.

Google Analytics Jobs Demand Trend in Leeds

Google Analytics
Daily Rate Trend in Leeds

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Leeds region.

Google Analytics Daily Rate Trend in Leeds

Google Analytics
Top 20 Related IT Skills in Leeds

For the 6 months to 22 January 2017, IT contractor jobs citing Google Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Leeds region with a requirement for Google Analytics.

1 10 (100.00%) Google
1 10 (100.00%) Analytics
2 8 (80.00%) SQL Server Integration Services
2 8 (80.00%) SQL
2 8 (80.00%) T-SQL
3 7 (70.00%) Data Modelling
3 7 (70.00%) Data Integration
3 7 (70.00%) Tableau
4 4 (40.00%) SQL Server
4 4 (40.00%) Agile Software Development
5 1 (10.00%) OLAP
5 1 (10.00%) Python
5 1 (10.00%) Data Warehouse
5 1 (10.00%) E-Commerce
5 1 (10.00%) Business Intelligence
5 1 (10.00%) VBA
5 1 (10.00%) SQL Server Reporting Services
5 1 (10.00%) Performance Analysis
5 1 (10.00%) Analytical Skills
5 1 (10.00%) OLAP Cube

Google Analytics
Top Related IT Skills in Leeds by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Database & Business Intelligence
1 8 (80.00%) SQL Server Integration Services
2 4 (40.00%) SQL Server
3 1 (10.00%) Data Warehouse
3 1 (10.00%) OLAP
3 1 (10.00%) OLAP Cube
3 1 (10.00%) SQL Server Reporting Services
Job Titles
1 8 (80.00%) Developer
1 8 (80.00%) SQL Developer
2 2 (20.00%) Analyst
2 2 (20.00%) Performance Analyst
2 2 (20.00%) SQL Server Developer
3 1 (10.00%) Digital Analyst
3 1 (10.00%) Digital Performance Analyst
3 1 (10.00%) Excel Analyst
3 1 (10.00%) Google Analytics Analyst
3 1 (10.00%) SSIS Developer
Miscellaneous
1 7 (70.00%) Data Integration
2 1 (10.00%) Analytical Skills
Processes & Methodologies
1 10 (100.00%) Analytics
2 7 (70.00%) Data Modelling
3 4 (40.00%) Agile Software Development
4 1 (10.00%) Business Intelligence
4 1 (10.00%) E-Commerce
4 1 (10.00%) Performance Analysis
Programming Languages
1 8 (80.00%) SQL
1 8 (80.00%) T-SQL
2 1 (10.00%) Python
2 1 (10.00%) VBA
Vendors
1 10 (100.00%) Google
2 7 (70.00%) Tableau