The table below looks at the statistics for Digital Marketing skills in IT contracts advertised for the Leicestershire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Digital Marketing over the 3 months to 31 July 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
31 Jul 2015
Same period 2014 Same period 2013
Digital Marketing
Rank 31 - 31
Rank change year-on-year
- 0
Contract jobs citing Digital Marketing 7 0 5
As % of all contract IT jobs located in Leicestershire 2.56% - 1.97%
As % of the Processes & Methodologies category 3.95% - 2.58%
Number of daily rates quoted 2 0 1
Average daily rate
Keep up to 90%
of your Daily Rate
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£373 - £425
UK excluding London average daily rate £365 £350 £388
% change year-on-year
+4.28% -9.67%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £18.25 £35.98 £14.95
% change year-on-year
-49.27% +140.63%
Digital Marketing
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Leicestershire region.

Processes & Methodologies Category
Leicestershire
Contract IT job ads with a match in the
Processes & Methodologies category
177 196 194
As % of all contract IT jobs located in Leicestershire 64.84% 64.05% 76.38%
Number of daily rates quoted 109 91 92
Average daily rate £310 £350 £375
Average daily rate % change year-on-year
-11.42% -6.66%
90% offered a daily rate of more than £120 £225 £200
10% offered a daily rate of more than £475 £425 £470
UK excluding London average daily rate £388 £375 £375
% change year-on-year
+3.33% -
Number of hourly rates quoted 9 24 14
Average hourly rate £14.50 £20.00 £28.00
Average hourly rate % change year-on-year
-27.50% -28.57%
90% offered a hourly rate of more than £9.50 £10.50 £9.82
10% offered a hourly rate of more than £47.50 £37.50 £37.50
UK excluding London average hourly rate £30.50 £26.50 £31.00
% change year-on-year
+15.09% -14.51%

Digital Marketing
Jobs Demand Trend in Leicestershire

This chart provides a 3-month moving total of IT contractor jobs citing Digital Marketing across the Leicestershire region as a proportion of the total demand within the Processes & Methodologies category.

Digital Marketing Jobs Demand Trend in Leicestershire

Digital Marketing
Daily Rate Trend in Leicestershire

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Digital Marketing across the Leicestershire region.

Digital Marketing Daily Rate Trend in Leicestershire

Digital Marketing
Daily Rate Histogram in Leicestershire

This chart provides a histogram of daily rates quoted in contract IT jobs citing Digital Marketing across the Leicestershire region over the 3 months to 31 July 2015.

Digital Marketing Daily Rate Histogram in Leicestershire

Digital Marketing
Contract Job Locations in Leicestershire

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Digital Marketing within the Leicestershire region over the 3 months to 31 July 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Leicester - 2 £145 - 2
Digital Marketing
East Midlands

Digital Marketing
Top 30 Related IT Skills in Leicestershire

For the 6 months to 31 July 2015, IT contractor jobs across the Leicestershire region citing Digital Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing.

1 11 (100.00%) Marketing
2 8 (72.73%) Google
2 8 (72.73%) Pay per click
3 7 (63.64%) SEO
4 6 (54.55%) Google Analytics
4 6 (54.55%) Facebook
4 6 (54.55%) Twitter
4 6 (54.55%) Analytics
5 5 (45.45%) Social Media
6 4 (36.36%) E-Commerce
7 3 (27.27%) Data Protection
8 2 (18.18%) Flash
8 2 (18.18%) hybris
8 2 (18.18%) Web Design
8 2 (18.18%) Retail
8 2 (18.18%) CSS
8 2 (18.18%) Advertising
8 2 (18.18%) HTML
8 2 (18.18%) JavaScript
9 1 (9.09%) SQL Server
9 1 (9.09%) SAP
9 1 (9.09%) Business Intelligence
9 1 (9.09%) Microsoft
9 1 (9.09%) HP
9 1 (9.09%) NetApp
9 1 (9.09%) DTV
9 1 (9.09%) Migration
9 1 (9.09%) Finance
9 1 (9.09%) Manufacturing
9 1 (9.09%) Windows

Digital Marketing
Top Related IT Skills in Leicestershire by Category

For the 6 months to 31 July 2015, IT contractor jobs across the Leicestershire region citing Digital Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Digital Marketing. Up to 20 skills are shown per category.

Business Applications
1 1 (9.09%) SAP Oil and Gas
Cloud Services
1 6 (54.55%) Google Analytics
Database & Business Intelligence
1 1 (9.09%) SQL Server
General
1 11 (100.00%) Marketing
2 2 (18.18%) Advertising
2 2 (18.18%) Retail
3 1 (9.09%) Electronics
3 1 (9.09%) Telecoms
3 1 (9.09%) Finance
3 1 (9.09%) Manufacturing
Job Titles
1 3 (27.27%) Digital Marketing Consultant
1 3 (27.27%) Marketing Consultant
1 3 (27.27%) Consultant
2 2 (18.18%) PPC Specialist
2 2 (18.18%) PPC Executive
2 2 (18.18%) Social Media Manager
2 2 (18.18%) PPC Manager
2 2 (18.18%) PPC Analyst
3 1 (9.09%) Backup Specialist
Libraries, Frameworks & Software Standards
1 2 (18.18%) HTML
1 2 (18.18%) CSS
1 2 (18.18%) Flash
Miscellaneous
1 5 (45.45%) Social Media
2 1 (9.09%) DTV
Operating Systems
1 1 (9.09%) Windows
1 1 (9.09%) Linux
Processes & Methodologies
1 8 (72.73%) Pay per click
2 7 (63.64%) SEO
3 6 (54.55%) Analytics
4 4 (36.36%) E-Commerce
5 3 (27.27%) Data Protection
6 2 (18.18%) Web Design
7 1 (9.09%) Programme Management
7 1 (9.09%) Business Intelligence
7 1 (9.09%) Migration
Programming Languages
1 2 (18.18%) JavaScript
Systems Management
1 1 (9.09%) HP Data Protector
Vendors
1 8 (72.73%) Google
2 6 (54.55%) Facebook
2 6 (54.55%) Twitter
3 2 (18.18%) hybris
4 1 (9.09%) SAP
4 1 (9.09%) Microsoft
4 1 (9.09%) HP
4 1 (9.09%) NetApp