The first table below looks at the demand for Search Engine Marketing skills in IT contracts advertised for the Leicestershire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Search Engine Marketing over the 3 months to 18 April 2014 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the Leicestershire region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
18 Apr 2014
Same period 2013 Same period 2012
Search Engine Marketing
Rank - - -
Contract jobs citing Search Engine Marketing 0 0 0
As % of all contract IT jobs located in Leicestershire - - -
As % of the Processes & Methodologies category - - -
Number of daily rates quoted 0 0 0
Average daily rate - - -
UK excluding London average daily rate £135 - -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £19.00
Processes & Methodologies Category
Leicestershire
Contract IT job ads with a match in the
Processes & Methodologies category
258 154 136
As % of all contract IT jobs located in Leicestershire 72.47% 69.68% 52.92%
Number of daily rates quoted 122 61 43
Average daily rate £300 £338 £300
Average daily rate % change year-on-year
-11.11% +12.50%
90% offered a daily rate of more than £185 £271 £200
10% offered a daily rate of more than £413 £738 £375
UK excluding London average daily rate £375 £360 £370
% change year-on-year
+4.16% -2.70%
Number of hourly rates quoted 35 24 10
Average hourly rate £25.00 £27.50 £18.00
Average hourly rate % change year-on-year
-9.09% +52.77%
90% offered a hourly rate of more than £10.50 £13.67 £8.50
10% offered a hourly rate of more than £36.00 £35.00 £35.00
UK excluding London average hourly rate £30.00 £32.00 £27.50
% change year-on-year
-6.25% +16.36%
Search Engine Marketing
East Midlands