The table below looks at the statistics for Search Engine Marketing skills in IT contracts advertised for the Leicestershire region. Included is a guide to the average contractor rates offered in IT contracts that have cited Search Engine Marketing over the 3 months to 12 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
12 Feb 2016
Same period 2015 Same period 2014
Search Engine Marketing
Rank - - -
Contract jobs citing Search Engine Marketing 0 0 0
As % of all contract IT jobs located in Leicestershire - - -
As % of the Processes & Methodologies category - - -
Number of daily rates quoted 0 0 0
Average daily rate - - -
UK excluding London average daily rate - - £135
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Search Engine Marketing
East Midlands

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Leicestershire region.

Processes & Methodologies Category
Leicestershire
Contract IT job ads with a match in the
Processes & Methodologies category
224 189 227
As % of all contract IT jobs located in Leicestershire 76.71% 68.23% 77.21%
Number of daily rates quoted 128 123 97
Average daily rate £315 £345 £300
Average daily rate % change year-on-year
-8.69% +15.00%
90% offered a daily rate of more than £250 £195 £120
10% offered a daily rate of more than £450 £550 £443
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 16 7 28
Average hourly rate £40.00 £10.50 £27.50
Average hourly rate % change year-on-year
+280.95% -61.81%
90% offered a hourly rate of more than £12.03 £10.44 £11.51
10% offered a hourly rate of more than £42.00 £16.00 £35.00
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -