The first table below looks at the demand for Display Advertising skills in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Display Advertising over the 3 months to 17 May 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the London region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
17 May 2013
Same period 2012 Same period 2011
Display Advertising
Rank 384 398 -
Rank change year-on-year
+14 -
Contract jobs citing Display Advertising 1 8 0
As % of all contract IT jobs located in London 0.005% 0.030% -
As % of the Processes & Methodologies category 0.006% 0.042% -
Number of daily rates quoted 1 5 0
Average daily rate £700 £420 -
Average daily rate % change year-on-year
+66.66% -
UK excluding London average daily rate - £275 £250
% change year-on-year
- +10.00%
Number of hourly rates quoted 0 1 0
Average hourly rate - £36.50 -
UK excluding London average hourly rate - - -
All Processes & Methodologies
London
Contract IT job ads with a match in the
Processes & Methodologies category
16095 19235 22284
As % of all contract IT jobs located in London 74.54% 71.82% 71.33%
Number of daily rates quoted 11073 12624 14702
Average daily rate £450 £450 £480
Average daily rate % change year-on-year
- -6.25%
90% offered a daily rate of more than £300 £300 £303
10% offered a daily rate of more than £600 £600 £625
UK excluding London average daily rate £363 £365 £375
% change year-on-year
-0.68% -2.66%
Number of hourly rates quoted 249 334 354
Average hourly rate £30.00 £29.00 £28.00
Average hourly rate % change year-on-year
+3.44% +3.57%
90% offered a hourly rate of more than £14.00 £15.00 £14.00
10% offered a hourly rate of more than £135.00 £45.00 £50.00
UK excluding London average hourly rate £31.60 £25.00 £30.00
% change year-on-year
+26.40% -16.66%
Display Advertising
England

Display Advertising
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Display Advertising across the London region as a proportion of the total demand within the Processes & Methodologies category.

London Display Advertising Jobs Demand Trend

Display Advertising
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Display Advertising across the London region.

London Display Advertising Daily Rate Trend

Display Advertising
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Display Advertising across the London region.

London Display Advertising Hourly Rate Trend

Display Advertising
Top 24 Related IT Skills

For the 6 months to 17 May 2013, IT contractor jobs across the London region citing Display Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Display Advertising.

1 9 (100.00%) Advertising
2 6 (66.67%) Marketing
3 5 (55.56%) Social Media
4 4 (44.44%) Pay per click
5 3 (33.33%) Facebook
5 3 (33.33%) Yahoo!
5 3 (33.33%) Google
6 2 (22.22%) Digital Marketing
7 1 (11.11%) Online Games
7 1 (11.11%) Analytics
7 1 (11.11%) Digital Media
7 1 (11.11%) New Media
7 1 (11.11%) French Language
7 1 (11.11%) German Language
7 1 (11.11%) Italian Language
7 1 (11.11%) Spanish Language
7 1 (11.11%) Search Engine Marketing
7 1 (11.11%) Degree
7 1 (11.11%) CMS
7 1 (11.11%) Games
7 1 (11.11%) Content Management
7 1 (11.11%) SharePoint
7 1 (11.11%) Service Delivery
7 1 (11.11%) SEO

Display Advertising
Top Related IT Skills by Category

For the 6 months to 17 May 2013, IT contractor jobs across the London region citing Display Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Display Advertising. Up to 20 skills are shown per category.

Application Platforms
1 1 (11.11%) SharePoint
1 1 (11.11%) CMS
General
1 9 (100.00%) Advertising
2 6 (66.67%) Marketing
3 1 (11.11%) French Language
3 1 (11.11%) German Language
3 1 (11.11%) Italian Language
3 1 (11.11%) Spanish Language
3 1 (11.11%) Games
Job Titles
1 3 (33.33%) PPC Specialist
1 3 (33.33%) PPC Manager
1 3 (33.33%) PPC Analyst
1 3 (33.33%) PPC Executive
2 1 (11.11%) Digital Marketing Specialist
2 1 (11.11%) Content Manager
2 1 (11.11%) Account Manager
2 1 (11.11%) Technical Manager
Miscellaneous
1 5 (55.56%) Social Media
2 1 (11.11%) Digital Media
2 1 (11.11%) New Media
2 1 (11.11%) Online Games
Processes & Methodologies
1 4 (44.44%) Pay per click
2 2 (22.22%) Digital Marketing
3 1 (11.11%) Analytics
3 1 (11.11%) Search Engine Marketing
3 1 (11.11%) Service Delivery
3 1 (11.11%) SEO
3 1 (11.11%) Content Management
Qualifications
1 1 (11.11%) Degree
Vendors
1 3 (33.33%) Yahoo!
1 3 (33.33%) Google
1 3 (33.33%) Facebook