The statistics below represent IT contracts advertised across the London region that had Marketing Data Analyst featuring in the job title. Included is a guide to the contractor rates offered over the 3 months to 31 May 2016 with a comparison to same period over 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
31 May 2016
Same period 2015 Same period 2014
Marketing Data Analyst
Rank 419 427 418
Rank change year-on-year
+8 -9
Contract jobs requiring a Marketing Data Analyst 2 2 5
As % of all contract IT jobs located in London 0.009% 0.009% 0.022%
As % of the Job Titles category 0.010% 0.009% 0.023%
Number of daily rates quoted 1 2 5
Median daily rate £170 £303 £450
Median daily rate % change year-on-year
-43.80% -32.77%
UK excluding London median daily rate - - £175
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - -
Marketing Data Analyst
England

The following table is for comparison with the above and provides statistics for the entire Job Titles category in contract jobs advertised in the London region. Most job vacancies include a discernible job title. As such the figures in the first row provide an indication of the total number of contract jobs in the overall sample.

Job Titles Category
London
Contract IT job ads with a match in the
Job Titles category
20569 21078 21803
As % of all contract IT jobs located in London 94.98% 94.55% 94.90%
Number of daily rates quoted 14996 14579 15350
Median daily rate £463 £448 £425
Median daily rate % change year-on-year
+3.35% +5.29%
90% offered a daily rate of more than £290 £275 £265
10% offered a daily rate of more than £625 £613 £600
UK excluding London median daily rate £400 £375 £350
% change year-on-year
+6.66% +7.14%
Number of hourly rates quoted 212 396 399
Median hourly rate £18.75 £19.72 £17.50
Median hourly rate % change year-on-year
-4.89% +12.65%
90% offered a hourly rate of more than £11.50 £12.50 £12.00
10% offered a hourly rate of more than £43.57 £55.00 £35.00
UK excluding London median hourly rate £17.50 £16.16 £16.50
% change year-on-year
+8.29% -2.06%

Marketing Data Analyst
Jobs Demand Trend in London

The demand trend of IT contracts across the London region that featured Marketing Data Analyst in the job title.

Marketing Data Analyst Jobs Demand Trend in London

Marketing Data Analyst
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Data Analyst across the London region.

Marketing Data Analyst Daily Rate Trend in London

Marketing Data Analyst
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Data Analyst across the London region.

Marketing Data Analyst Hourly Rate Trend in London

Marketing Data Analyst Skill Set
Top 30 Related IT Skills in London

For the 6 months to 31 May 2016, Marketing Data Analyst contract jobs required the following IT skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region featuring Marketing Data Analyst in the job title.

1 3 (100.00%) SQL
1 3 (100.00%) SAS
1 3 (100.00%) Marketing
1 3 (100.00%) Degree
1 3 (100.00%) Analytics
1 3 (100.00%) Marketing Analytics
1 3 (100.00%) Analytical Skills
2 2 (66.67%) Apteco
2 2 (66.67%) Campaign Management
2 2 (66.67%) Campaign Analysis
2 2 (66.67%) Relational Database
2 2 (66.67%) SQL Server Management Studio (SSMS)
2 2 (66.67%) FastStats
2 2 (66.67%) R
2 2 (66.67%) Eloqua
2 2 (66.67%) Statistical Modelling
2 2 (66.67%) Legal
2 2 (66.67%) Publishing
2 2 (66.67%) Econometrics
2 2 (66.67%) Data Protection
2 2 (66.67%) Data Protection Act
2 2 (66.67%) Direct Marketing
2 2 (66.67%) Mathematics
2 2 (66.67%) B2B
2 2 (66.67%) SQL Server
2 2 (66.67%) MS Office
2 2 (66.67%) MS Excel
3 1 (33.33%) Data Mining
3 1 (33.33%) Contact Management
3 1 (33.33%) Finance

Marketing Data Analyst Skill Set
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 3 (100.00%) SAS
Applications
1 2 (66.67%) MS Excel
1 2 (66.67%) MS Office
Business Applications
1 2 (66.67%) Eloqua
1 2 (66.67%) FastStats
Database & Business Intelligence
1 2 (66.67%) Relational Database
1 2 (66.67%) SQL Server
2 1 (33.33%) Data Mining
Development Applications
1 2 (66.67%) SQL Server Management Studio (SSMS)
General
1 3 (100.00%) Marketing
2 2 (66.67%) Legal
2 2 (66.67%) Publishing
3 1 (33.33%) Finance
Miscellaneous
1 3 (100.00%) Analytical Skills
2 2 (66.67%) Data Protection Act
2 2 (66.67%) Mathematics
Processes & Methodologies
1 3 (100.00%) Analytics
1 3 (100.00%) Marketing Analytics
2 2 (66.67%) B2B
2 2 (66.67%) Campaign Analysis
2 2 (66.67%) Campaign Management
2 2 (66.67%) Data Protection
2 2 (66.67%) Direct Marketing
2 2 (66.67%) Econometrics
2 2 (66.67%) Statistical Modelling
3 1 (33.33%) Contact Management
3 1 (33.33%) Statistical Analysis
Programming Languages
1 3 (100.00%) SQL
2 2 (66.67%) R
Qualifications
1 3 (100.00%) Degree
Vendors
1 2 (66.67%) Apteco