The first table below looks at the demand for Marketing Strategy skills in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing Strategy over the 3 months to 19 June 2013 with a comparison to the same period in the previous 2 years. The second table is for comparison and provides aggregates for all of the Processes & Methodologies category for the London region.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
19 Jun 2013
Same period 2012 Same period 2011
Marketing Strategy
Rank 375 396 433
Rank change year-on-year
+21 +37
Contract jobs citing Marketing Strategy 9 14 10
As % of all contract IT jobs located in London 0.039% 0.053% 0.032%
As % of the Processes & Methodologies category 0.053% 0.073% 0.045%
Number of daily rates quoted 5 10 5
Average daily rate £500 £350 £300
Average daily rate % change year-on-year
+42.85% +16.66%
90% offered a daily rate of more than £340 £160 £260
10% offered a daily rate of more than £606 £528 £400
UK excluding London average daily rate £400 £340 £313
% change year-on-year
+17.64% +8.80%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £20.00 -
All Processes & Methodologies
London
Contract IT job ads with a match in the
Processes & Methodologies category
17065 19078 22245
As % of all contract IT jobs located in London 74.84% 71.75% 70.70%
Number of daily rates quoted 11706 12560 14646
Average daily rate £450 £450 £475
Average daily rate % change year-on-year
- -5.26%
90% offered a daily rate of more than £300 £300 £301
10% offered a daily rate of more than £600 £600 £625
UK excluding London average daily rate £370 £365 £375
% change year-on-year
+1.36% -2.66%
Number of hourly rates quoted 254 324 348
Average hourly rate £26.66 £26.00 £25.00
Average hourly rate % change year-on-year
+2.53% +4.00%
90% offered a hourly rate of more than £13.97 £15.00 £14.50
10% offered a hourly rate of more than £55.00 £45.00 £53.38
UK excluding London average hourly rate £31.00 £25.00 £29.00
% change year-on-year
+24.00% -13.79%
Marketing Strategy
England

Marketing Strategy
Jobs Demand Trend

This chart provides a 3-month moving total of IT contractor jobs citing Marketing Strategy across the London region as a proportion of the total demand within the Processes & Methodologies category.

London Marketing Strategy Jobs Demand Trend

Marketing Strategy
Daily Rate Trend

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing Strategy across the London region.

London Marketing Strategy Daily Rate Trend

Marketing Strategy
Daily Rate Histogram

This chart provides a histogram of daily rates quoted in contract IT jobs citing Marketing Strategy across the London region over the 3 months to 19 June 2013.

London Marketing Strategy Daily Rate Histogram

Marketing Strategy
Hourly Rate Trend

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Marketing Strategy across the London region.

London Marketing Strategy Hourly Rate Trend

Marketing Strategy
Contract Locations

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Marketing Strategy within the London region over the 3 months to 19 June 2013. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click each for more statistics)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Find
Job
Vacancies
City of London +2 3 £660 +76.00% 5
Marketing Strategy
England

Marketing Strategy
Top 30 Related IT Skills

For the 6 months to 19 June 2013, IT contractor jobs across the London region citing Marketing Strategy also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Strategy.

1 23 (100.00%) Marketing
2 9 (39.13%) Finance
3 6 (26.09%) Intranet
4 5 (21.74%) SAS
4 5 (21.74%) Programme Management
5 4 (17.39%) Banking
5 4 (17.39%) Project Management
5 4 (17.39%) Degree
5 4 (17.39%) Statistics
5 4 (17.39%) Analytics
6 3 (13.04%) Customer Insight
6 3 (13.04%) Statistical Modelling
6 3 (13.04%) Portfolio Management
6 3 (13.04%) Product Management
6 3 (13.04%) Mathematics
6 3 (13.04%) Digital Marketing
6 3 (13.04%) Internet
6 3 (13.04%) McAfee
6 3 (13.04%) Juniper
6 3 (13.04%) SQL
6 3 (13.04%) Economics
6 3 (13.04%) Knowledge Management
6 3 (13.04%) Strategic Management
6 3 (13.04%) Firewall
7 2 (8.696%) B2C
7 2 (8.696%) CHAID
7 2 (8.696%) E-Commerce
7 2 (8.696%) Product Marketing
7 2 (8.696%) Direct Marketing
7 2 (8.696%) Social Media

Marketing Strategy
Top Related IT Skills by Category

For the 6 months to 19 June 2013, IT contractor jobs across the London region citing Marketing Strategy also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing Strategy. Up to 20 skills are shown per category.

Application Development
1 1 (4.348%) ATL
Application Platforms
1 5 (21.74%) SAS
2 1 (4.348%) CMS
Business Applications
1 1 (4.348%) Google Analytics
Communications & Networking
1 6 (26.09%) Intranet
2 3 (13.04%) Internet
2 3 (13.04%) Firewall
General
1 23 (100.00%) Marketing
2 9 (39.13%) Finance
3 4 (17.39%) Banking
4 1 (4.348%) French Language
4 1 (4.348%) Retail Banking
4 1 (4.348%) Investment Banking
4 1 (4.348%) Retail
4 1 (4.348%) Telecoms
4 1 (4.348%) Advertising
Job Titles
1 4 (17.39%) Marketing Manager
2 3 (13.04%) Communications Manager
2 3 (13.04%) Product Manager
2 3 (13.04%) Analyst
3 2 (8.696%) SAS Analyst
3 2 (8.696%) Programme Manager
4 1 (4.348%) SAS Insight Analyst
4 1 (4.348%) Insight Analyst
4 1 (4.348%) SAS Marketing Analyst
4 1 (4.348%) Marketing Analyst
4 1 (4.348%) Project Manager
4 1 (4.348%) Commercial Manager
4 1 (4.348%) Senior Manager
Miscellaneous
1 4 (17.39%) Statistics
2 3 (13.04%) Mathematics
2 3 (13.04%) Economics
3 2 (8.696%) Social Media
4 1 (4.348%) Digital Media
4 1 (4.348%) Copywriting
4 1 (4.348%) RIA
4 1 (4.348%) Graphic Design
4 1 (4.348%) Photography
4 1 (4.348%) PMI
4 1 (4.348%) Handset
Processes & Methodologies
1 5 (21.74%) Programme Management
2 4 (17.39%) Project Management
2 4 (17.39%) Analytics
3 3 (13.04%) Customer Insight
3 3 (13.04%) Statistical Modelling
3 3 (13.04%) Portfolio Management
3 3 (13.04%) Product Management
3 3 (13.04%) Digital Marketing
3 3 (13.04%) Knowledge Management
3 3 (13.04%) Strategic Management
4 2 (8.696%) B2C
4 2 (8.696%) CHAID
4 2 (8.696%) E-Commerce
4 2 (8.696%) Product Marketing
4 2 (8.696%) Direct Marketing
4 2 (8.696%) Business Transformation
5 1 (4.348%) Marketing Analytics
5 1 (4.348%) Stakeholder Engagement
5 1 (4.348%) Marketing Management
5 1 (4.348%) Financial Modelling
Programming Languages
1 3 (13.04%) SQL
Qualifications
1 4 (17.39%) Degree
2 1 (4.348%) PMI Certification
Quality Assurance & Compliance
1 1 (4.348%) SLA
Vendors
1 3 (13.04%) McAfee
1 3 (13.04%) Juniper
2 1 (4.348%) Facebook
2 1 (4.348%) Twitter
2 1 (4.348%) Yahoo!
2 1 (4.348%) Google
View Marketing Strategy jobs Nationwide