The table below looks at the statistics for Pay per click skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 6 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
6 Dec 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 395 417 419
Rank change year-on-year
+22 +2
Contract jobs citing Pay per click 36 12 10
As % of all contract IT jobs located in London 0.16% 0.054% 0.042%
As % of the Processes & Methodologies category 0.19% 0.064% 0.053%
Number of daily rates quoted 14 8 5
Median daily rate £300 £338 £198
Median daily rate % change year-on-year
-11.11% +70.88%
90% offered a daily rate of more than £180 £185 £180
10% offered a daily rate of more than £413 £595 £310
UK excluding London median daily rate £150 £400 £283
% change year-on-year
-62.50% +41.59%
Number of hourly rates quoted 10 1 0
Median hourly rate £14.50 £27.66 -
Median hourly rate % change year-on-year
-47.57% -
UK excluding London median hourly rate £14.50 - £17.50
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
18699 18662 19002
As % of all contract IT jobs located in London 84.89% 83.55% 80.67%
Number of daily rates quoted 13450 13314 14022
Median daily rate £475 £463 £450
Median daily rate % change year-on-year
+2.70% +2.77%
90% offered a daily rate of more than £338 £325 £300
10% offered a daily rate of more than £625 £625 £625
UK excluding London median daily rate £413 £400 £385
% change year-on-year
+3.12% +3.89%
Number of hourly rates quoted 200 227 249
Median hourly rate £27.50 £22.56 £22.50
Median hourly rate % change year-on-year
+21.89% +0.26%
90% offered a hourly rate of more than £13.35 £12.50 £11.50
10% offered a hourly rate of more than £50.00 £50.00 £53.50
UK excluding London median hourly rate £31.00 £34.95 £25.00
% change year-on-year
-11.30% +39.80%

Pay per click
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing Pay per click as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in London

Pay per click
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the London region.

Pay per click Daily Rate Trend in London

Pay per click
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Pay per click across the London region over the 3 months to 6 December 2016.

Pay per click Daily Rate Histogram in London

Pay per click
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Pay per click across the London region.

Pay per click Hourly Rate Trend in London

Pay per click
Hourly Rate Histogram in London

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Pay per click across the London region over the 3 months to 6 December 2016.

Pay per click Hourly Rate Histogram in London

Pay per click
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Pay per click within the London region over the 3 months to 6 December 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +8 6 £450 +157.14% 3
Pay per click
England

Pay per click
Top 30 Related IT Skills in London

For the 6 months to 6 December 2016, IT contractor jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Pay per click.

1 35 (57.38%) SEO
2 33 (54.10%) Marketing
3 27 (44.26%) Analytics
4 24 (39.34%) Google
5 20 (32.79%) Google Analytics
5 20 (32.79%) Digital Marketing
6 19 (31.15%) Social Media
7 18 (29.51%) Analytical Skills
8 17 (27.87%) HP
9 13 (21.31%) E-Commerce
10 11 (18.03%) Retail
10 11 (18.03%) Adobe
11 10 (16.39%) Web Analytics
12 9 (14.75%) HTML
12 9 (14.75%) Digital Analytics
13 8 (13.11%) CSS
13 8 (13.11%) Data Analysis
13 8 (13.11%) Adobe Analytics
13 8 (13.11%) Continuous Improvement
14 7 (11.48%) DoubleClick
15 6 (9.84%) Actionable Recommendations
15 6 (9.84%) Finance
15 6 (9.84%) Advertising
15 6 (9.84%) CMS
15 6 (9.84%) FMCG
16 5 (8.20%) Data Visualisation
16 5 (8.20%) Tableau
16 5 (8.20%) Visualisation
16 5 (8.20%) Performance Analysis
16 5 (8.20%) Marketing Strategy

Pay per click
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 6 (9.84%) CMS
2 1 (1.64%) concrete5
2 1 (1.64%) SAS
2 1 (1.64%) WebSphere
2 1 (1.64%) WordPress
Applications
1 3 (4.92%) MS PowerPoint
2 2 (3.28%) MS Excel
3 1 (1.64%) MS Office
3 1 (1.64%) SPSS
Business Applications
1 2 (3.28%) Dynamics CRM
2 1 (1.64%) Adobe Campaign
2 1 (1.64%) SAP Oil and Gas
2 1 (1.64%) Unica
2 1 (1.64%) WebTrends
Cloud Services
1 20 (32.79%) Google Analytics
2 8 (13.11%) Adobe Analytics
3 3 (4.92%) AdWords
4 1 (1.64%) Google Tag Manager
4 1 (1.64%) Trello
Database & Business Intelligence
1 1 (1.64%) MySQL
General
1 33 (54.10%) Marketing
2 11 (18.03%) Retail
3 6 (9.84%) Advertising
3 6 (9.84%) Finance
4 2 (3.28%) Telecoms
5 1 (1.64%) Electronics
5 1 (1.64%) Manufacturing
5 1 (1.64%) Publishing
Job Titles
1 17 (27.87%) Field Engineer
1 17 (27.87%) Field Service Engineer
2 13 (21.31%) Field Hardware Engineer
2 13 (21.31%) Hardware Engineer
2 13 (21.31%) HP Printer Engineer
2 13 (21.31%) Printer Engineer
3 7 (11.48%) Analytics Manager
3 7 (11.48%) Consultant
3 7 (11.48%) SEO Consultant
4 6 (9.84%) Analyst
4 6 (9.84%) CMS Consultant
5 5 (8.20%) Digital Analytics Manager
6 4 (6.56%) Digital Analyst
6 4 (6.56%) Digital Marketing Manager
6 4 (6.56%) Marketing Manager
6 4 (6.56%) PPC Specialist
7 3 (4.92%) SEO Specialist
8 2 (3.28%) Campaign Manager
8 2 (3.28%) Marketing Analyst
8 2 (3.28%) Technical Specialist
Libraries, Frameworks & Software Standards
1 9 (14.75%) HTML
2 8 (13.11%) CSS
Miscellaneous
1 19 (31.15%) Social Media
2 18 (29.51%) Analytical Skills
3 6 (9.84%) FMCG
4 5 (8.20%) Visualisation
5 4 (6.56%) Digital Media
6 3 (4.92%) User Experience
7 2 (3.28%) Fintech
7 2 (3.28%) Mathematics
7 2 (3.28%) Statistics
Operating Systems
1 1 (1.64%) CentOS
1 1 (1.64%) Linux
Processes & Methodologies
1 35 (57.38%) SEO
2 27 (44.26%) Analytics
3 20 (32.79%) Digital Marketing
4 13 (21.31%) E-Commerce
5 10 (16.39%) Web Analytics
6 9 (14.75%) Digital Analytics
7 8 (13.11%) Continuous Improvement
7 8 (13.11%) Data Analysis
8 5 (8.20%) Customer Insight
8 5 (8.20%) Data Visualisation
8 5 (8.20%) Marketing Analytics
8 5 (8.20%) Marketing Strategy
8 5 (8.20%) Performance Analysis
9 3 (4.92%) Agile Software Development
9 3 (4.92%) CRM
9 3 (4.92%) Data Analytics
10 2 (3.28%) B2B
10 2 (3.28%) Channel Management
10 2 (3.28%) Project Management
10 2 (3.28%) Stakeholder Management
Programming Languages
1 3 (4.92%) SQL
2 2 (3.28%) JavaScript
3 1 (1.64%) PHP
3 1 (1.64%) Python
3 1 (1.64%) R
Qualifications
1 5 (8.20%) Degree
Quality Assurance & Compliance
1 6 (9.84%) Actionable Recommendations
2 5 (8.20%) Data Quality
3 2 (3.28%) SLA
4 1 (1.64%) QA
Vendors
1 24 (39.34%) Google
2 17 (27.87%) HP
3 11 (18.03%) Adobe
4 7 (11.48%) DoubleClick
5 5 (8.20%) Tableau
6 3 (4.92%) Omniture
7 2 (3.28%) Facebook
7 2 (3.28%) Marketo
7 2 (3.28%) Microsoft
8 1 (1.64%) Alterian
8 1 (1.64%) AppDynamics
8 1 (1.64%) Aprimo
8 1 (1.64%) Demandware
8 1 (1.64%) HubSpot
8 1 (1.64%) Kenshoo
8 1 (1.64%) Marin
8 1 (1.64%) SAP
8 1 (1.64%) Snowplow
8 1 (1.64%) Twitter
London
Salt
Rate: £150 - £300 per annum
Posted: 21 hours ago