The table below looks at the statistics for Pay per click skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 23 August 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
23 Aug 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 413 424 405
Rank change year-on-year
+11 -19
Contract jobs citing Pay per click 27 6 19
As % of all contract IT jobs located in London 0.12% 0.026% 0.080%
As % of the Processes & Methodologies category 0.14% 0.031% 0.098%
Number of daily rates quoted 16 3 14
Median daily rate £281 £200 £248
Median daily rate % change year-on-year
+40.62% -19.19%
90% offered a daily rate of more than £220 £192 £128
10% offered a daily rate of more than £480 £320 £375
UK excluding London median daily rate £248 £213 £275
% change year-on-year
+16.47% -22.72%
Number of hourly rates quoted 3 0 0
Median hourly rate £70.00 - -
UK excluding London median hourly rate £19.61 £40.00 £30.00
% change year-on-year
-50.97% +33.33%
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
19843 19214 19408
As % of all contract IT jobs located in London 85.70% 82.10% 81.41%
Number of daily rates quoted 14260 13661 13516
Median daily rate £475 £450 £450
Median daily rate % change year-on-year
+5.55% -
90% offered a daily rate of more than £325 £313 £300
10% offered a daily rate of more than £625 £625 £600
UK excluding London median daily rate £400 £390 £375
% change year-on-year
+2.56% +4.00%
Number of hourly rates quoted 164 222 232
Median hourly rate £23.50 £22.06 £21.50
Median hourly rate % change year-on-year
+6.53% +2.59%
90% offered a hourly rate of more than £12.50 £13.19 £13.50
10% offered a hourly rate of more than £55.00 £60.00 £45.00
UK excluding London median hourly rate £31.50 £32.50 £25.75
% change year-on-year
-3.07% +26.21%

Pay per click
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing Pay per click as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in London

Pay per click
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the London region.

Pay per click Daily Rate Trend in London

Pay per click
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Pay per click across the London region over the 3 months to 23 August 2016.

Pay per click Daily Rate Histogram in London

Pay per click
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Pay per click across the London region.

Pay per click Hourly Rate Trend in London

Pay per click
Hourly Rate Histogram in London

This chart provides a histogram of hourly rates quoted in contract IT jobs citing Pay per click across the London region over the 3 months to 23 August 2016.

Pay per click Hourly Rate Histogram in London

Pay per click
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Pay per click within the London region over the 3 months to 23 August 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +44 4 £240 +20.00% 4
Croydon - 2 - -
Pay per click
England

Pay per click
Top 30 Related IT Skills in London

For the 6 months to 23 August 2016, IT contractor jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Pay per click.

1 30 (71.43%) Marketing
2 29 (69.05%) SEO
3 19 (45.24%) Digital Marketing
4 18 (42.86%) Analytical Skills
4 18 (42.86%) Google
5 16 (38.10%) Analytics
6 13 (30.95%) Google Analytics
7 11 (26.19%) Social Media
7 11 (26.19%) E-Commerce
8 9 (21.43%) Advertising
9 8 (19.05%) Degree
9 8 (19.05%) Finance
10 7 (16.67%) Retail
10 7 (16.67%) Marketing Strategy
11 6 (14.29%) MS PowerPoint
12 5 (11.90%) B2B
12 5 (11.90%) Adobe
12 5 (11.90%) User Experience
13 4 (9.52%) Display Advertising
13 4 (9.52%) Digital Media
13 4 (9.52%) Continuous Improvement
13 4 (9.52%) CRM
13 4 (9.52%) Stakeholder Management
13 4 (9.52%) Agile Software Development
14 3 (7.14%) French Language
14 3 (7.14%) German Language
14 3 (7.14%) Web Analytics
14 3 (7.14%) Data Analysis
14 3 (7.14%) Salesforce.com
14 3 (7.14%) MS Office

Pay per click
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 2 (4.76%) CMS
Applications
1 6 (14.29%) MS PowerPoint
2 3 (7.14%) MS Excel
2 3 (7.14%) MS Office
Business Applications
1 3 (7.14%) Eloqua
2 2 (4.76%) Dynamics CRM
3 1 (2.38%) Adobe Campaign
3 1 (2.38%) SAP Oil and Gas
3 1 (2.38%) Unica
3 1 (2.38%) WebTrends
Cloud Services
1 13 (30.95%) Google Analytics
2 3 (7.14%) SaaS
3 2 (4.76%) Adobe Analytics
3 2 (4.76%) AdWords
General
1 30 (71.43%) Marketing
2 9 (21.43%) Advertising
3 8 (19.05%) Finance
4 7 (16.67%) Retail
5 3 (7.14%) Brand Awareness
5 3 (7.14%) French Language
5 3 (7.14%) German Language
6 1 (2.38%) Electronics
6 1 (2.38%) Manufacturing
6 1 (2.38%) Publishing
6 1 (2.38%) Telecoms
Job Titles
1 9 (21.43%) Marketing Manager
2 6 (14.29%) Analyst
3 5 (11.90%) Digital Marketing Manager
3 5 (11.90%) PPC Executive
4 4 (9.52%) PPC Specialist
4 4 (9.52%) Senior Manager
5 3 (7.14%) Digital Analyst
5 3 (7.14%) Senior Marketing Manager
6 2 (4.76%) Digital Executive
6 2 (4.76%) Digital Marketing Analyst
6 2 (4.76%) Digital Marketing Executive
6 2 (4.76%) Field Service Technician
6 2 (4.76%) Marketing Analyst
6 2 (4.76%) Marketing Executive
6 2 (4.76%) Marketing Officer
6 2 (4.76%) PPC Analyst
6 2 (4.76%) Product Owner
6 2 (4.76%) SEO Consultant
6 2 (4.76%) SEO Specialist
6 2 (4.76%) Technical Specialist
Libraries, Frameworks & Software Standards
1 2 (4.76%) HTML
2 1 (2.38%) CSS
Miscellaneous
1 18 (42.86%) Analytical Skills
2 11 (26.19%) Social Media
3 5 (11.90%) User Experience
4 4 (9.52%) Digital Media
5 2 (4.76%) Fintech
5 2 (4.76%) FMCG
6 1 (2.38%) Mathematics
6 1 (2.38%) Statistics
Processes & Methodologies
1 29 (69.05%) SEO
2 19 (45.24%) Digital Marketing
3 16 (38.10%) Analytics
4 11 (26.19%) E-Commerce
5 7 (16.67%) Marketing Strategy
6 5 (11.90%) B2B
7 4 (9.52%) Agile Software Development
7 4 (9.52%) Continuous Improvement
7 4 (9.52%) CRM
7 4 (9.52%) Display Advertising
7 4 (9.52%) Stakeholder Management
8 3 (7.14%) Data Analysis
8 3 (7.14%) Data Analytics
8 3 (7.14%) Digital Analytics
8 3 (7.14%) Marketing Automation
8 3 (7.14%) Web Analytics
9 2 (4.76%) Affiliate Marketing
9 2 (4.76%) Business Analysis
9 2 (4.76%) Direct Marketing
9 2 (4.76%) Scrum
Programming Languages
1 2 (4.76%) SQL
2 1 (2.38%) JavaScript
2 1 (2.38%) Python
2 1 (2.38%) R
Qualifications
1 8 (19.05%) Degree
Quality Assurance & Compliance
1 2 (4.76%) SLA
2 1 (2.38%) Actionable Recommendations
2 1 (2.38%) QA
Vendors
1 18 (42.86%) Google
2 5 (11.90%) Adobe
3 3 (7.14%) Facebook
3 3 (7.14%) Salesforce.com
4 2 (4.76%) Marketo
4 2 (4.76%) Omniture
4 2 (4.76%) SAP
5 1 (2.38%) Alterian
5 1 (2.38%) DoubleClick
5 1 (2.38%) Hitwise
5 1 (2.38%) HP
5 1 (2.38%) Microsoft
5 1 (2.38%) Snowplow
5 1 (2.38%) Twitter
London
Opus Recruitment Solutions Ltd
Rate: £0 - £100 per hour
Posted: 5 days ago
London
Which?
Rate: Competitive
Posted: 18 days ago