The table below looks at the statistics for Pay per click skills in IT contracts advertised for the London region. Included is a guide to the contractor rates offered in IT contracts that have cited Pay per click over the 3 months to 28 July 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
28 Jul 2016
Same period 2015 Same period 2014
Pay per click (PPC)
Rank 405 424 405
Rank change year-on-year
+19 -19
Contract jobs citing Pay per click 23 9 17
As % of all contract IT jobs located in London 0.10% 0.038% 0.072%
As % of the Processes & Methodologies category 0.12% 0.047% 0.088%
Number of daily rates quoted 16 7 12
Median daily rate £325 £250 £325
Median daily rate % change year-on-year
+30.00% -23.07%
90% offered a daily rate of more than £223 £189 £132
10% offered a daily rate of more than £475 £375 £375
UK excluding London median daily rate £195 £175 £300
% change year-on-year
+11.42% -41.66%
Number of hourly rates quoted 2 0 0
Median hourly rate £70.00 - -
UK excluding London median hourly rate £19.61 - -
Pay per click
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
18925 19241 19257
As % of all contract IT jobs located in London 85.36% 81.63% 81.58%
Number of daily rates quoted 13680 13773 13490
Median daily rate £475 £450 £440
Median daily rate % change year-on-year
+5.55% +2.27%
90% offered a daily rate of more than £325 £305 £300
10% offered a daily rate of more than £625 £625 £600
UK excluding London median daily rate £400 £388 £375
% change year-on-year
+3.22% +3.33%
Number of hourly rates quoted 144 233 237
Median hourly rate £23.00 £21.50 £20.16
Median hourly rate % change year-on-year
+6.97% +6.64%
90% offered a hourly rate of more than £12.50 £13.15 £14.00
10% offered a hourly rate of more than £50.00 £66.00 £53.50
UK excluding London median hourly rate £30.00 £30.00 £26.98
% change year-on-year
- +11.21%

Pay per click
Jobs Demand Trend in London

The demand trend of contract jobs across the London region citing Pay per click as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Pay per click Jobs Demand Trend in London

Pay per click
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Pay per click across the London region.

Pay per click Daily Rate Trend in London

Pay per click
Daily Rate Histogram in London

This chart provides a histogram of daily rates quoted in contract IT jobs citing Pay per click across the London region over the 3 months to 28 July 2016.

Pay per click Daily Rate Histogram in London

Pay per click
Hourly Rate Trend in London

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Pay per click across the London region.

Pay per click Hourly Rate Trend in London

Pay per click
Contract Job Locations in London

The table below looks at the demand and provides a guide to the median contractor rates quoted in IT jobs citing Pay per click within the London region over the 3 months to 28 July 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Click see detailed
statistics and trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Median
Daily Rate
Last 3 Months
Median Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
City of London +49 3 £325 +62.50% 6
Croydon - 2 - -
Pay per click
England

Pay per click
Top 30 Related IT Skills in London

For the 6 months to 28 July 2016, IT contractor jobs citing Pay per click also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the London region with a requirement for Pay per click.

1 25 (69.44%) Marketing
2 23 (63.89%) SEO
3 16 (44.44%) Digital Marketing
4 15 (41.67%) Google
5 14 (38.89%) Analytical Skills
6 11 (30.56%) Social Media
7 10 (27.78%) E-Commerce
7 10 (27.78%) Analytics
8 9 (25.00%) Degree
9 8 (22.22%) Google Analytics
9 8 (22.22%) Advertising
10 7 (19.44%) Finance
11 6 (16.67%) Retail
11 6 (16.67%) MS PowerPoint
12 5 (13.89%) User Experience
13 4 (11.11%) Marketing Strategy
13 4 (11.11%) AdWords
13 4 (11.11%) B2B
14 3 (8.33%) Adobe
14 3 (8.33%) Salesforce.com
14 3 (8.33%) CRM
14 3 (8.33%) Data Analysis
14 3 (8.33%) Stakeholder Management
14 3 (8.33%) Scrum
14 3 (8.33%) Business Analysis
14 3 (8.33%) Agile Software Development
14 3 (8.33%) Web Analytics
14 3 (8.33%) French Language
14 3 (8.33%) German Language
14 3 (8.33%) Marketing Automation

Pay per click
Top Related IT Skills in London by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (2.78%) CMS
Applications
1 6 (16.67%) MS PowerPoint
2 2 (5.56%) MS Excel
2 2 (5.56%) MS Office
Business Applications
1 3 (8.33%) Eloqua
2 1 (2.78%) Adobe Campaign
2 1 (2.78%) Dynamics CRM
2 1 (2.78%) SAP Oil and Gas
2 1 (2.78%) Unica
2 1 (2.78%) WebTrends
Cloud Services
1 8 (22.22%) Google Analytics
2 4 (11.11%) AdWords
3 3 (8.33%) SaaS
General
1 25 (69.44%) Marketing
2 8 (22.22%) Advertising
3 7 (19.44%) Finance
4 6 (16.67%) Retail
5 3 (8.33%) Brand Awareness
5 3 (8.33%) French Language
5 3 (8.33%) German Language
6 2 (5.56%) Publishing
7 1 (2.78%) Electronics
7 1 (2.78%) Manufacturing
7 1 (2.78%) Telecoms
Job Titles
1 7 (19.44%) Marketing Manager
2 6 (16.67%) Analyst
2 6 (16.67%) PPC Executive
3 3 (8.33%) Digital Analyst
3 3 (8.33%) Digital Marketing Manager
3 3 (8.33%) PPC Specialist
3 3 (8.33%) Product Owner
3 3 (8.33%) Senior Manager
3 3 (8.33%) Senior Marketing Manager
4 2 (5.56%) Digital Executive
4 2 (5.56%) Digital Marketing Analyst
4 2 (5.56%) Digital Marketing Executive
4 2 (5.56%) Field Service Technician
4 2 (5.56%) Marketing Analyst
4 2 (5.56%) Marketing Executive
4 2 (5.56%) PPC Analyst
4 2 (5.56%) SEO Specialist
4 2 (5.56%) Technical Specialist
5 1 (2.78%) Digital Transformation
5 1 (2.78%) Marketing Strategy Consultant
Miscellaneous
1 14 (38.89%) Analytical Skills
2 11 (30.56%) Social Media
3 5 (13.89%) User Experience
4 2 (5.56%) Fintech
5 1 (2.78%) Digital Media
5 1 (2.78%) FMCG
5 1 (2.78%) Mobile App
Processes & Methodologies
1 23 (63.89%) SEO
2 16 (44.44%) Digital Marketing
3 10 (27.78%) Analytics
3 10 (27.78%) E-Commerce
4 4 (11.11%) B2B
4 4 (11.11%) Marketing Strategy
5 3 (8.33%) Agile Software Development
5 3 (8.33%) Business Analysis
5 3 (8.33%) CRM
5 3 (8.33%) Data Analysis
5 3 (8.33%) Marketing Automation
5 3 (8.33%) Scrum
5 3 (8.33%) Stakeholder Management
5 3 (8.33%) Web Analytics
6 2 (5.56%) Affiliate Marketing
6 2 (5.56%) Channel Management
6 2 (5.56%) Continuous Improvement
6 2 (5.56%) Data Analytics
6 2 (5.56%) Digital Analytics
6 2 (5.56%) Mobile Marketing
Programming Languages
1 2 (5.56%) SQL
Qualifications
1 9 (25.00%) Degree
Quality Assurance & Compliance
1 2 (5.56%) SLA
Vendors
1 15 (41.67%) Google
2 3 (8.33%) Adobe
2 3 (8.33%) Salesforce.com
3 2 (5.56%) Omniture
3 2 (5.56%) SAP
4 1 (2.78%) Alterian
4 1 (2.78%) Facebook
4 1 (2.78%) Hitwise
4 1 (2.78%) Marketo
4 1 (2.78%) Twitter
London
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Posted: 21 days ago