The table below looks at the statistics for Social Media Marketing skills in IT contracts advertised for the London region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media Marketing over the 3 months to 5 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
5 Feb 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 410 404 -
Rank change year-on-year
-6 -
Contract jobs citing Social Media Marketing 1 1 0
As % of all contract IT jobs located in London 0.005% 0.005% -
As % of the Processes & Methodologies category 0.006% 0.006% -
Number of daily rates quoted 1 1 0
Average daily rate £158 £78 -
Average daily rate % change year-on-year
+103.22% -
UK excluding London average daily rate £150 - £252
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Social Media Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the London region.

Processes & Methodologies Category
London
Contract IT job ads with a match in the
Processes & Methodologies category
17610 16725 17372
As % of all contract IT jobs located in London 83.27% 80.29% 80.41%
Number of daily rates quoted 12571 11968 11925
Average daily rate £475 £450 £438
Average daily rate % change year-on-year
+5.55% +2.85%
90% offered a daily rate of more than £325 £313 £300
10% offered a daily rate of more than £625 £600 £600
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 222 195 238
Average hourly rate £22.50 £21.50 £23.67
Average hourly rate % change year-on-year
+4.65% -9.16%
90% offered a hourly rate of more than £12.50 £12.50 £14.30
10% offered a hourly rate of more than £53.00 £49.00 £77.50
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Social Media Marketing
Jobs Demand Trend in London

This chart provides a 3-month moving total of IT contractor jobs citing Social Media Marketing across the London region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in London

Social Media Marketing
Daily Rate Trend in London

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media Marketing across the London region.

Social Media Marketing Daily Rate Trend in London

Social Media Marketing
Top 11 Related IT Skills in London

For the 6 months to 5 February 2016, IT contractor jobs across the London region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media Marketing.

1 1 (100.00%) Adobe
1 1 (100.00%) Project Management
1 1 (100.00%) SEO
1 1 (100.00%) Finance
1 1 (100.00%) Publishing
1 1 (100.00%) Marketing
1 1 (100.00%) Blog
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Social Media
1 1 (100.00%) Eloqua
1 1 (100.00%) Twitter

Social Media Marketing
Top Related IT Skills in London by Category

For the 6 months to 5 February 2016, IT contractor jobs across the London region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Business Applications
1 1 (100.00%) Eloqua
General
1 1 (100.00%) Finance
1 1 (100.00%) Marketing
1 1 (100.00%) Publishing
Job Titles
1 1 (100.00%) Marketing Specialist
1 1 (100.00%) Social Media Specialist
Miscellaneous
1 1 (100.00%) Blog
1 1 (100.00%) Social Media
Processes & Methodologies
1 1 (100.00%) Digital Marketing
1 1 (100.00%) Project Management
1 1 (100.00%) SEO
Vendors
1 1 (100.00%) Adobe
1 1 (100.00%) Twitter