The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Merseyside region. Included is a guide to the average contractor rates offered in IT contracts that have cited Advertising over the 3 months to 2 September 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
2 Sep 2015
Same period 2014 Same period 2013
Advertising
Rank 41 33 35
Rank change year-on-year
-8 +2
Contract jobs citing Advertising 3 1 1
As % of all contract IT jobs located in Merseyside 0.79% 0.41% 0.40%
As % of the General category 3.00% 1.23% 1.41%
Number of daily rates quoted 3 1 0
Average daily rate
Keep up to 90%
of your Daily Rate
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£525 £450 -
Average daily rate % change year-on-year
+16.66% -
UK excluding London average daily rate £375 £400 £388
% change year-on-year
-6.25% +3.22%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £17.00 £22.50 £18.85
% change year-on-year
-24.44% +19.39%
Advertising
North West

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Merseyside region.

General Category
Merseyside
Contract IT job ads with a match in the
General category
100 81 71
As % of all contract IT jobs located in Merseyside 26.25% 33.06% 28.17%
Number of daily rates quoted 44 41 45
Average daily rate £385 £450 £363
Average daily rate % change year-on-year
-14.44% +24.13%
90% offered a daily rate of more than £253 £260 £294
10% offered a daily rate of more than £525 £600 £488
UK excluding London average daily rate £400 £390 £385
% change year-on-year
+2.56% +1.29%
Number of hourly rates quoted 4 1 4
Average hourly rate £12.00 £26.50 £10.00
Average hourly rate % change year-on-year
-54.71% +165.00%
UK excluding London average hourly rate £27.50 £23.00 £22.00
% change year-on-year
+19.56% +4.54%

Advertising
Jobs Demand Trend in Merseyside

This chart provides a 3-month moving total of IT contractor jobs citing Advertising across the Merseyside region as a proportion of the total demand within the General category.

Advertising Jobs Demand Trend in Merseyside

Advertising
Daily Rate Trend in Merseyside

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Merseyside region.

Advertising Daily Rate Trend in Merseyside

Advertising
Daily Rate Histogram in Merseyside

This chart provides a histogram of daily rates quoted in contract IT jobs citing Advertising across the Merseyside region over the 3 months to 2 September 2015.

Advertising Daily Rate Histogram in Merseyside

Advertising
Hourly Rate Trend in Merseyside

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Merseyside region.

Advertising Hourly Rate Trend in Merseyside

Advertising
Contract Job Locations in Merseyside

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Advertising within the Merseyside region over the 3 months to 2 September 2015. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Liverpool -6 2 £425 -5.55% 12
Advertising
North West

Advertising
Top 26 Related IT Skills in Merseyside

For the 6 months to 2 September 2015, IT contractor jobs across the Merseyside region citing Advertising also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising.

1 3 (75.00%) Microsoft
2 2 (50.00%) Project Management
2 2 (50.00%) Dynamics AX
2 2 (50.00%) Change Management
2 2 (50.00%) Manufacturing
2 2 (50.00%) Logistics
3 1 (25.00%) Migration
3 1 (25.00%) Stakeholder Management
3 1 (25.00%) SQL Server Reporting Services
3 1 (25.00%) SQL Server Integration Services
3 1 (25.00%) Degree
3 1 (25.00%) MDX
3 1 (25.00%) SQL Server Analysis Services
3 1 (25.00%) Data Migration
3 1 (25.00%) SQL Server 2008
3 1 (25.00%) Brand Management
3 1 (25.00%) Digital Media
3 1 (25.00%) Line Management
3 1 (25.00%) OLAP Cube
3 1 (25.00%) Internet
3 1 (25.00%) SQL
3 1 (25.00%) SQL Server
3 1 (25.00%) OLAP
3 1 (25.00%) Data Warehouse
3 1 (25.00%) Data Mining
3 1 (25.00%) Business Intelligence

Advertising
Top Related IT Skills in Merseyside by Category

For the 6 months to 2 September 2015, IT contractor jobs across the Merseyside region citing Advertising also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Advertising. Up to 20 skills are shown per category.

Business Applications
1 2 (50.00%) Dynamics AX
Communications & Networking
1 1 (25.00%) Internet
Database & Business Intelligence
1 1 (25.00%) SQL Server
1 1 (25.00%) OLAP
1 1 (25.00%) Data Warehouse
1 1 (25.00%) Data Mining
1 1 (25.00%) SQL Server Reporting Services
1 1 (25.00%) SQL Server Integration Services
1 1 (25.00%) SQL Server Analysis Services
1 1 (25.00%) SQL Server 2008
1 1 (25.00%) OLAP Cube
General
1 2 (50.00%) Manufacturing
Job Titles
1 2 (50.00%) Project Manager
2 1 (25.00%) Developer
2 1 (25.00%) Business Intelligence Developer
2 1 (25.00%) Microsoft Developer
Libraries, Frameworks & Software Standards
1 1 (25.00%) MDX
Miscellaneous
1 1 (25.00%) Digital Media
Processes & Methodologies
1 2 (50.00%) Project Management
1 2 (50.00%) Change Management
1 2 (50.00%) Logistics
2 1 (25.00%) Data Migration
2 1 (25.00%) Brand Management
2 1 (25.00%) Line Management
2 1 (25.00%) Migration
2 1 (25.00%) Stakeholder Management
2 1 (25.00%) Business Intelligence
Programming Languages
1 1 (25.00%) SQL
Qualifications
1 1 (25.00%) Degree
Vendors
1 3 (75.00%) Microsoft
Liverpool
Nigel Frank International Limited - Newcastle
Rate: £350 - £450 per day
Posted: 8 days ago
Liverpool
Nigel Frank International Limited - Newcastle
Rate: £30000 - £52000 per annum
Posted: 16 days ago