Merseyside Advertising Contracts

The table below looks at the prevalence of the term 'Advertising' in contract IT jobs within the Merseyside region together with a comparison to our General terms category. Included is a guide to the contractor rates offered in IT jobs that have cited Advertising over the 3 months to 13 October 2008 with a comparison to the same period last year.

Advertising
Location Bedford Bedfordshire Berkshire Bournemouth Bracknell Brentford Brighton Bristol Buckinghamshire Cambridge Cambridgeshire Cheshire Chester City of London Devon Dorset East Midlands East of England East Sussex Edinburgh England Glasgow Harrogate Hertfordshire Ipswich Leicester Leicestershire London Manchester Merseyside Milton Keynes Newbury Newcastle Newcastle Upon Tyne North East North West North Yorkshire Oxford Oxfordshire Scotland Shropshire Slough South East South West Staines Suffolk Sunderland Surrey Telford Tyne and Wear UK Warrington Warwick Warwickshire West Midlands Wiltshire Windsor Yorkshire	3 months to 13 Oct 2008	Same period last year
Rank	-	-
Rank change on same period last year	-
Matching contract IT job ads	0	0
As % of all UK contract IT job ads sampled	0.000 %	0.000 %
As % of the category below	0.000 %	0.000 %
Daily rates quoted	0	0
Average minimum daily rate	-	-
Average daily rate	-	-
% change on same period last year	-
Average maximum daily rate	-	-
UK excluding London average daily rate	£330	£298
% change on same period last year	+10.91 %
Hourly rates quoted	0	0
Average minimum hourly rate	-	-
Average hourly rate	-	-
% change on same period last year	-
Average maximum hourly rate	-	-
UK excluding London average hourly rate	£25.20	£34.00
% change on same period last year	-25.88 %
General Merseyside
Matching contract IT job ads	154	218
As % of all UK contract IT job ads sampled	0.218 %	0.221 %
Daily rates quoted	51	60
Average minimum daily rate	£393	£298
Average daily rate	£425	£314
% change on same period last year	+35.42 %
Average maximum daily rate	£458	£331
UK excluding London average daily rate	£383	£381
% change on same period last year	+0.58 %
Hourly rates quoted	11	23
Average minimum hourly rate	£19.75	£24.84
Average hourly rate	£22.00	£27.89
% change on same period last year	-21.13 %
Average maximum hourly rate	£24.25	£30.95
UK excluding London average hourly rate	£28.07	£26.79
% change on same period last year	+4.77 %
Advertising North West

We calculate average IT contractor rates directly from the figures quoted and do not attempt to derive hourly rates from daily rates or vice versa.

Advertising
Demand Trend

The chart provides a 3-month moving total beginning in 2004 of IT contractor jobs citing Advertising across the Merseyside region as a proportion of the total demand within the General category.

Advertising
Hourly Rate Trend

The chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Merseyside region.