The table below looks at the prevalence of the term Advertising in IT contracts advertised for the Merseyside region. Included is a guide to the contractor rates offered in IT contracts that have cited Advertising over the 3 months to 9 December 2016 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
9 Dec 2016
Same period 2015 Same period 2014
Advertising
Rank - 33 -
Contract jobs citing Advertising 0 4 0
As % of all contract IT jobs located in Merseyside - 1.15% -
As % of the General category - 2.82% -
Number of daily rates quoted 0 3 0
Median daily rate - £375 -
UK excluding London median daily rate £375 £375 £400
% change year-on-year
- -6.25%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate £15.00 £16.00 £20.25
% change year-on-year
-6.25% -20.98%
Advertising
North West

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Merseyside region.

General Category
Merseyside
Contract IT job ads with a match in the
General category
73 142 74
As % of all contract IT jobs located in Merseyside 24.83% 40.80% 26.24%
Number of daily rates quoted 54 64 45
Median daily rate £400 £413 £294
Median daily rate % change year-on-year
-3.03% +40.42%
90% offered a daily rate of more than £225 £217 £158
10% offered a daily rate of more than £550 £525 £500
UK excluding London median daily rate £400 £400 £400
Number of hourly rates quoted 3 2 1
Median hourly rate £22.85 £14.75 £8.58
Median hourly rate % change year-on-year
+54.88% +72.01%
UK excluding London median hourly rate £23.92 £27.50 £24.00
% change year-on-year
-13.01% +14.58%

Advertising
Jobs Demand Trend in Merseyside

The demand trend of contract jobs across the Merseyside region citing Advertising as a proportion of all IT contracts with a match in the General category.

Advertising Jobs Demand Trend in Merseyside

Advertising
Daily Rate Trend in Merseyside

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Advertising across the Merseyside region.

Advertising Daily Rate Trend in Merseyside

Advertising
Hourly Rate Trend in Merseyside

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Advertising across the Merseyside region.

Advertising Hourly Rate Trend in Merseyside

Advertising
Top 12 Related IT Skills in Merseyside

For the 6 months to 9 December 2016, IT contractor jobs citing Advertising also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Merseyside region with a requirement for Advertising.

1 2 (100.00%) Java
1 2 (100.00%) ETL
1 2 (100.00%) Agile Software Development
2 1 (50.00%) Enterprise Architecture
2 1 (50.00%) Talend Open Studio
2 1 (50.00%) Oracle Service Bus
2 1 (50.00%) Talend
2 1 (50.00%) Enterprise Software
2 1 (50.00%) Virtual Team
2 1 (50.00%) Oracle
2 1 (50.00%) Web Services
2 1 (50.00%) XML

Advertising
Top Related IT Skills in Merseyside by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 1 (50.00%) Oracle Service Bus
Development Applications
1 1 (50.00%) Talend Open Studio
Job Titles
1 2 (100.00%) Developer
2 1 (50.00%) ETL Developer
2 1 (50.00%) Integration Developer
2 1 (50.00%) Java Developer
Libraries, Frameworks & Software Standards
1 1 (50.00%) Web Services
1 1 (50.00%) XML
Miscellaneous
1 1 (50.00%) Enterprise Software
1 1 (50.00%) Virtual Team
Processes & Methodologies
1 2 (100.00%) Agile Software Development
1 2 (100.00%) ETL
2 1 (50.00%) Enterprise Architecture
Programming Languages
1 2 (100.00%) Java
Vendors
1 1 (50.00%) Oracle
1 1 (50.00%) Talend