The table below looks at the statistics for SEO skills in IT contracts advertised for the Midlands region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 5 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
5 May 2015
Same period 2014 Same period 2013
Search Engine Optimisation (SEO)
Rank - - 24
Contract jobs citing SEO 0 0 1
As % of all contract IT jobs located in the Midlands - - 0.55%
As % of the Processes & Methodologies category - - 0.82%
Number of daily rates quoted 0 0 1
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
- - £280
UK excluding London average daily rate £259 £325 £260
% change year-on-year
-20.46% +25.00%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £14.00 £46.00 £13.50
% change year-on-year
-69.56% +240.74%
SEO
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Midlands region.

Processes & Methodologies Category
Midlands
Contract IT job ads with a match in the
Processes & Methodologies category
114 147 122
As % of all contract IT jobs located in the Midlands 78.08% 72.41% 67.40%
Number of daily rates quoted 48 46 61
Average daily rate £470 £400 £450
Average daily rate % change year-on-year
+17.50% -11.11%
90% offered a daily rate of more than £313 £340 £277
10% offered a daily rate of more than £563 £500 £650
UK excluding London average daily rate £388 £375 £360
% change year-on-year
+3.33% +4.16%
Number of hourly rates quoted 1 4 1
Average hourly rate £20.00 £17.00 £32.00
Average hourly rate % change year-on-year
+17.64% -46.87%
UK excluding London average hourly rate £30.00 £30.33 £32.00
% change year-on-year
-1.07% -5.23%

SEO
Jobs Demand Trend in the Midlands

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Midlands region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in the Midlands

SEO
Daily Rate Trend in the Midlands

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Midlands region.

SEO Daily Rate Trend in the Midlands

SEO
Hourly Rate Trend in the Midlands

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing SEO across the Midlands region.

SEO Hourly Rate Trend in the Midlands

SEO
Top 18 Related IT Skills in the Midlands

For the 6 months to 5 May 2015, IT contractor jobs across the Midlands region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 1 (100.00%) HTML
1 1 (100.00%) JavaScript
1 1 (100.00%) PHP
1 1 (100.00%) MySQL
1 1 (100.00%) Photoshop
1 1 (100.00%) CSS
1 1 (100.00%) XML
1 1 (100.00%) E-Commerce
1 1 (100.00%) Dreamweaver
1 1 (100.00%) Adobe
1 1 (100.00%) Adobe Illustrator
1 1 (100.00%) Content Management
1 1 (100.00%) Marketing
1 1 (100.00%) Drupal
1 1 (100.00%) jQuery
1 1 (100.00%) WordPress
1 1 (100.00%) HTML5
1 1 (100.00%) Adobe Creative Suite

SEO
Top Related IT Skills in the Midlands by Category

For the 6 months to 5 May 2015, IT contractor jobs across the Midlands region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Application Platforms
1 1 (100.00%) Drupal
1 1 (100.00%) WordPress
Applications
1 1 (100.00%) Photoshop
1 1 (100.00%) Adobe Illustrator
1 1 (100.00%) Adobe Creative Suite
Database & Business Intelligence
1 1 (100.00%) MySQL
Development Applications
1 1 (100.00%) Dreamweaver
General
1 1 (100.00%) Marketing
Job Titles
1 1 (100.00%) Developer
1 1 (100.00%) Web Developer
1 1 (100.00%) Web Designer
1 1 (100.00%) Designer
Libraries, Frameworks & Software Standards
1 1 (100.00%) HTML
1 1 (100.00%) CSS
1 1 (100.00%) XML
1 1 (100.00%) jQuery
1 1 (100.00%) HTML5
Processes & Methodologies
1 1 (100.00%) E-Commerce
1 1 (100.00%) Content Management
Programming Languages
1 1 (100.00%) JavaScript
1 1 (100.00%) PHP
Vendors
1 1 (100.00%) Adobe