The table below looks at the statistics for Social Media Marketing skills in IT contracts advertised for the North West region. Included is a guide to the average contractor rates offered in IT contracts that have cited Social Media Marketing over the 3 months to 9 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
9 Feb 2016
Same period 2015 Same period 2014
Social Media Marketing
Rank 149 - -
Rank change year-on-year
- 0
Contract jobs citing Social Media Marketing 3 0 0
As % of all contract IT jobs located in the North West 0.079% - -
As % of the Processes & Methodologies category 0.098% - -
Number of daily rates quoted 3 0 0
Average daily rate £150 - -
UK excluding London average daily rate £150 - £251
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - -
Social Media Marketing
England

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the North West region.

Processes & Methodologies Category
North West
Contract IT job ads with a match in the
Processes & Methodologies category
3066 2477 2060
As % of all contract IT jobs located in the North West 80.64% 76.55% 74.77%
Number of daily rates quoted 1883 1463 1050
Average daily rate £400 £388 £363
Average daily rate % change year-on-year
+3.22% +6.89%
90% offered a daily rate of more than £275 £275 £250
10% offered a daily rate of more than £550 £550 £525
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 118 99 109
Average hourly rate £38.00 £32.50 £33.00
Average hourly rate % change year-on-year
+16.92% -1.51%
90% offered a hourly rate of more than £16.00 £13.40 £13.00
10% offered a hourly rate of more than £53.00 £49.50 £46.00
UK excluding London average hourly rate £40.00 £27.50 £27.50
% change year-on-year
+45.45% -

Social Media Marketing
Jobs Demand Trend in the North West

This chart provides a 3-month moving total of IT contractor jobs citing Social Media Marketing across the North West region as a proportion of the total demand within the Processes & Methodologies category.

Social Media Marketing Jobs Demand Trend in the North West

Social Media Marketing
Daily Rate Trend in the North West

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Social Media Marketing across the North West region.

Social Media Marketing Daily Rate Trend in the North West

Social Media Marketing
Contract Job Locations in the North West

The table below looks at the demand and provides a guide to the average contractor rates quoted in IT jobs citing Social Media Marketing within the North West region over the 3 months to 9 February 2016. The 'Rank Change' column provides an indication of the change in demand within each location based on the same 3 month period last year.

Location
(Use links below to see detailed
statistics and historical trends)
Rank Change
on Same Period
Last Year
Matching
Contract
IT Job Ads
Average
Daily Rate
Last 3 Months
Average Daily Rate
% Change
on Same Period
Last Year
Live
Job
Vacancies
Merseyside - 3 £150 -
Social Media Marketing
England

Social Media Marketing
Top 30 Related IT Skills in the North West

For the 6 months to 9 February 2016, IT contractor jobs across the North West region citing Social Media Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media Marketing.

1 5 (100.00%) Marketing
1 5 (100.00%) Social Media
2 2 (40.00%) SEO
2 2 (40.00%) Web Analytics
2 2 (40.00%) MS PowerPoint
2 2 (40.00%) Google
2 2 (40.00%) HTML
2 2 (40.00%) PHP
2 2 (40.00%) MS Office
2 2 (40.00%) CSS
2 2 (40.00%) XHTML
2 2 (40.00%) MS Excel
2 2 (40.00%) Microsoft
2 2 (40.00%) Online Marketing
2 2 (40.00%) Graphic Design
2 2 (40.00%) Google Analytics
2 2 (40.00%) Drupal
2 2 (40.00%) Email Marketing
2 2 (40.00%) HTML5
2 2 (40.00%) CSS3
2 2 (40.00%) Analytics
2 2 (40.00%) MailChimp
2 2 (40.00%) WordPress
3 1 (20.00%) Line Management
3 1 (20.00%) Digital Media
3 1 (20.00%) Data Protection
3 1 (20.00%) Social Network
3 1 (20.00%) Intranet
3 1 (20.00%) Project Management
3 1 (20.00%) Legal

Social Media Marketing
Top Related IT Skills in the North West by Category

For the 6 months to 9 February 2016, IT contractor jobs across the North West region citing Social Media Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Social Media Marketing. Up to 20 skills are shown per category.

Application Platforms
1 2 (40.00%) Drupal
1 2 (40.00%) WordPress
Applications
1 2 (40.00%) MS Excel
1 2 (40.00%) MS Office
1 2 (40.00%) MS PowerPoint
Cloud Services
1 2 (40.00%) Google Analytics
1 2 (40.00%) MailChimp
Communications & Networking
1 1 (20.00%) Intranet
General
1 5 (100.00%) Marketing
2 1 (20.00%) Legal
2 1 (20.00%) Publishing
Job Titles
1 3 (60.00%) Designer
1 3 (60.00%) Digital Designer
1 3 (60.00%) Graphic Designer
2 1 (20.00%) Content Editor
2 1 (20.00%) Project Officer
2 1 (20.00%) Web Content Editor
2 1 (20.00%) Web Editor
Libraries, Frameworks & Software Standards
1 2 (40.00%) CSS
1 2 (40.00%) CSS3
1 2 (40.00%) HTML
1 2 (40.00%) HTML5
1 2 (40.00%) XHTML
Miscellaneous
1 5 (100.00%) Social Media
2 2 (40.00%) Graphic Design
3 1 (20.00%) Digital Media
3 1 (20.00%) Social Network
Processes & Methodologies
1 2 (40.00%) Analytics
1 2 (40.00%) Email Marketing
1 2 (40.00%) Online Marketing
1 2 (40.00%) SEO
1 2 (40.00%) Web Analytics
2 1 (20.00%) Data Protection
2 1 (20.00%) Line Management
2 1 (20.00%) Project Management
Programming Languages
1 2 (40.00%) PHP
Vendors
1 2 (40.00%) Google
1 2 (40.00%) Microsoft