The table below looks at the statistics for Google Analytics skills in IT contracts advertised for the Oxford region. Included is a guide to the average contractor rates offered in IT contracts that have cited Google Analytics over the 3 months to 13 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
13 Feb 2016
Same period 2015 Same period 2014
Google Analytics
Rank 39 - -
Rank change year-on-year
- 0
Contract jobs citing Google Analytics 5 0 0
As % of all contract IT jobs located in Oxford 1.81% - -
As % of the Cloud Services category 8.62% - -
Number of daily rates quoted 5 0 0
Average daily rate £420 - -
UK excluding London average daily rate £339 £300 £300
% change year-on-year
+12.91% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - - £15.26
Google Analytics
Oxfordshire

The following table is for comparison with the above and provides statistics for the entire Cloud Services category in contract jobs advertised in the Oxford region.

Cloud Services Category
Oxford
Contract IT job ads with a match in the
Cloud Services category
58 36 12
As % of all contract IT jobs located in Oxford 21.01% 9.97% 6.52%
Number of daily rates quoted 46 23 12
Average daily rate £425 £425 £313
Average daily rate % change year-on-year
- +36.00%
90% offered a daily rate of more than £388 £313 £242
10% offered a daily rate of more than £520 £477 £700
UK excluding London average daily rate £420 £400 £400
% change year-on-year
+5.00% -
Number of hourly rates quoted 3 0 0
Average hourly rate £14.50 - -
UK excluding London average hourly rate £19.00 £22.50 £17.23
% change year-on-year
-15.56% +30.62%

Google Analytics
Jobs Demand Trend in Oxford

This chart provides a 3-month moving total of IT contractor jobs citing Google Analytics across the Oxford region as a proportion of the total demand within the Cloud Services category.

Google Analytics Jobs Demand Trend in Oxford

Google Analytics
Daily Rate Trend in Oxford

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Google Analytics across the Oxford region.

Google Analytics Daily Rate Trend in Oxford

Google Analytics
Top 30 Related IT Skills in Oxford

For the 6 months to 13 February 2016, IT contractor jobs across the Oxford region citing Google Analytics also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics.

1 8 (100.00%) HTML
1 8 (100.00%) JavaScript
1 8 (100.00%) CSS
1 8 (100.00%) SEO
1 8 (100.00%) Google
1 8 (100.00%) HTML5
1 8 (100.00%) Analytics
2 6 (75.00%) Agile Software Development
3 5 (62.50%) PHP
3 5 (62.50%) Java
3 5 (62.50%) IIS
3 5 (62.50%) Windows
3 5 (62.50%) Linux
3 5 (62.50%) Tomcat
3 5 (62.50%) Adobe
3 5 (62.50%) Red Hat
3 5 (62.50%) Intranet
3 5 (62.50%) Front End Development
3 5 (62.50%) Adobe Analytics
3 5 (62.50%) Subversion
3 5 (62.50%) Red Hat Enterprise Linux
3 5 (62.50%) Git (software)
3 5 (62.50%) Apache Solr
3 5 (62.50%) Amazon EC2
3 5 (62.50%) Amazon AWS
3 5 (62.50%) Tag Management
3 5 (62.50%) Google Tag Manager
3 5 (62.50%) Windows Server
4 4 (50.00%) Spring
4 4 (50.00%) Web Application Development

Google Analytics
Top Related IT Skills in Oxford by Category

For the 6 months to 13 February 2016, IT contractor jobs across the Oxford region citing Google Analytics also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Google Analytics. Up to 20 skills are shown per category.

Application Platforms
1 5 (62.50%) Apache Solr
1 5 (62.50%) IIS
1 5 (62.50%) Tomcat
2 3 (37.50%) Node.js
Applications
1 3 (37.50%) Photoshop
Cloud Services
1 5 (62.50%) Adobe Analytics
1 5 (62.50%) Amazon AWS
1 5 (62.50%) Amazon EC2
1 5 (62.50%) Google Tag Manager
Communications & Networking
1 5 (62.50%) Intranet
Database & Business Intelligence
1 4 (50.00%) NoSQL
1 4 (50.00%) Relational Database
Development Applications
1 5 (62.50%) Git (software)
1 5 (62.50%) Subversion
2 3 (37.50%) Dreamweaver
3 2 (25.00%) Team Foundation Server
3 2 (25.00%) Visual Studio
General
1 3 (37.50%) Marketing
1 3 (37.50%) Multimedia
1 3 (37.50%) Publishing
Job Titles
1 8 (100.00%) Developer
2 4 (50.00%) Web Developer
3 3 (37.50%) Angular Developer
3 3 (37.50%) Full Stack Developer
3 3 (37.50%) HTML CSS Developer
3 3 (37.50%) HTML Developer
3 3 (37.50%) JavaScript Developer
3 3 (37.50%) Node.js Developer
3 3 (37.50%) PHP Developer
4 2 (25.00%) Designer
4 2 (25.00%) Front End Developer (Client-Side Developer)
4 2 (25.00%) Front End Web Designer
4 2 (25.00%) Web Designer
5 1 (12.50%) Front End Web Developer (Client-Side Developer)
5 1 (12.50%) Intranet Developer
Libraries, Frameworks & Software Standards
1 8 (100.00%) CSS
1 8 (100.00%) HTML
1 8 (100.00%) HTML5
2 4 (50.00%) Middleware
2 4 (50.00%) RESTful
2 4 (50.00%) Spring
3 3 (37.50%) Ajax
3 3 (37.50%) AngularJS
3 3 (37.50%) Classic ASP
3 3 (37.50%) CSS3
3 3 (37.50%) jQuery
3 3 (37.50%) Twitter Bootstrap
3 3 (37.50%) XML
3 3 (37.50%) XSLT
4 2 (25.00%) .NET
4 2 (25.00%) ASP.NET
4 2 (25.00%) ASP.NET MVC
Miscellaneous
1 2 (25.00%) e-Learning
1 2 (25.00%) Web 2.0
2 1 (12.50%) User Experience
Operating Systems
1 5 (62.50%) Linux
1 5 (62.50%) Red Hat Enterprise Linux
1 5 (62.50%) Windows
1 5 (62.50%) Windows Server
Processes & Methodologies
1 8 (100.00%) Analytics
1 8 (100.00%) SEO
2 6 (75.00%) Agile Software Development
3 5 (62.50%) Front End Development
3 5 (62.50%) Tag Management
4 4 (50.00%) Continuous Integration
4 4 (50.00%) TDD
4 4 (50.00%) Web Application Development
5 3 (37.50%) Responsive Web Design
5 3 (37.50%) Web Design
5 3 (37.50%) Web Development
6 2 (25.00%) MVC
6 2 (25.00%) Scrum
6 2 (25.00%) Translating Business Requirements
Programming Languages
1 8 (100.00%) JavaScript
2 5 (62.50%) Java
2 5 (62.50%) PHP
Vendors
1 8 (100.00%) Google
2 5 (62.50%) Adobe
2 5 (62.50%) Red Hat