The table below looks at the prevalence of the term Marketing in IT contracts advertised for the Paddington region. Included is a guide to the average contractor rates offered in IT contracts that have cited Marketing over the 3 months to 1 May 2015 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
1 May 2015
Same period 2014 Same period 2013
Marketing
Rank 9 - 3
Rank change year-on-year
- 0
Contract jobs citing Marketing 2 0 5
As % of all contract IT jobs located in Paddington 7.41% - 23.81%
As % of the General category 12.50% - 29.41%
Number of daily rates quoted 0 0 3
Average daily rate
Keep up to 90%
of your Daily Rate
Get a Free Illustration
- - £263
UK excluding London average daily rate £350 £350 £330
% change year-on-year
- +6.06%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £16.25 £21.50 £17.41
% change year-on-year
-24.41% +23.47%
Marketing
London

The following table is for comparison with the above and provides statistics for the entire General category in contract jobs advertised in the Paddington region.

General Category
Paddington
Contract IT job ads with a match in the
General category
16 4 17
As % of all contract IT jobs located in Paddington 59.26% 80.00% 80.95%
Number of daily rates quoted 9 1 12
Average daily rate £500 £575 £480
Average daily rate % change year-on-year
-13.04% +19.79%
90% offered a daily rate of more than £350 £575 £263
10% offered a daily rate of more than £550 £575 £635
UK excluding London average daily rate £400 £375 £375
% change year-on-year
+6.66% -
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate £24.25 £25.00 £26.00
% change year-on-year
-3.00% -3.84%

Marketing
Jobs Demand Trend in Paddington

This chart provides a 3-month moving total of IT contractor jobs citing Marketing across the Paddington region as a proportion of the total demand within the General category.

Marketing Jobs Demand Trend in Paddington

Marketing
Daily Rate Trend in Paddington

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Marketing across the Paddington region.

Marketing Daily Rate Trend in Paddington

Marketing
Top 30 Related IT Skills in Paddington

For the 6 months to 1 May 2015, IT contractor jobs across the Paddington region citing Marketing also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing.

1 2 (50.00%) Stakeholder Management
1 2 (50.00%) Degree
1 2 (50.00%) Management Information System
2 1 (25.00%) Finance
2 1 (25.00%) Migration
2 1 (25.00%) CIMA
2 1 (25.00%) GAP Analysis
2 1 (25.00%) Google Analytics
2 1 (25.00%) Data Architecture
2 1 (25.00%) Product Management
2 1 (25.00%) Visualisation
2 1 (25.00%) Data Visualisation
2 1 (25.00%) Process Improvement
2 1 (25.00%) Data Quality
2 1 (25.00%) Analytics
2 1 (25.00%) SOASTA, Inc
2 1 (25.00%) Analytical Skills
2 1 (25.00%) Banking
2 1 (25.00%) Data Analysis
2 1 (25.00%) Economics
2 1 (25.00%) MS PowerPoint
2 1 (25.00%) Google
2 1 (25.00%) C
2 1 (25.00%) HTML
2 1 (25.00%) Oracle
2 1 (25.00%) ATL
2 1 (25.00%) CSS
2 1 (25.00%) B2B
2 1 (25.00%) B2C
2 1 (25.00%) Adobe

Marketing
Top Related IT Skills in Paddington by Category

For the 6 months to 1 May 2015, IT contractor jobs across the Paddington region citing Marketing also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited Marketing. Up to 20 skills are shown per category.

Applications
1 1 (25.00%) MS PowerPoint
Business Applications
1 1 (25.00%) WebTrends
Cloud Services
1 1 (25.00%) Google Analytics
General
1 1 (25.00%) Finance
1 1 (25.00%) Banking
Job Titles
1 2 (50.00%) Analyst
2 1 (25.00%) Consultant
2 1 (25.00%) Senior Manager
2 1 (25.00%) Senior Financial Analyst
2 1 (25.00%) Senior Analyst
2 1 (25.00%) Product Manager
2 1 (25.00%) Communications Manager
2 1 (25.00%) Marketing Manager
2 1 (25.00%) Senior Product Manager
2 1 (25.00%) Financial Analyst
Libraries, Frameworks & Software Standards
1 1 (25.00%) HTML
1 1 (25.00%) ATL
1 1 (25.00%) CSS
Miscellaneous
1 2 (50.00%) Management Information System
2 1 (25.00%) Visualisation
2 1 (25.00%) Analytical Skills
2 1 (25.00%) Economics
Processes & Methodologies
1 2 (50.00%) Stakeholder Management
2 1 (25.00%) Migration
2 1 (25.00%) GAP Analysis
2 1 (25.00%) Data Architecture
2 1 (25.00%) Product Management
2 1 (25.00%) Data Visualisation
2 1 (25.00%) Process Improvement
2 1 (25.00%) Analytics
2 1 (25.00%) Data Analysis
2 1 (25.00%) B2B
2 1 (25.00%) B2C
2 1 (25.00%) Project Management
Programming Languages
1 1 (25.00%) C
Qualifications
1 2 (50.00%) Degree
2 1 (25.00%) CIMA
2 1 (25.00%) ACCA
Quality Assurance & Compliance
1 1 (25.00%) Data Quality
Vendors
1 1 (25.00%) SOASTA, Inc
1 1 (25.00%) Google
1 1 (25.00%) Oracle
1 1 (25.00%) Adobe
1 1 (25.00%) Hyperion