The table below looks at the statistics for SEO skills in IT contracts advertised for the Peterborough region. Included is a guide to the average contractor rates offered in IT contracts that have cited SEO over the 3 months to 13 February 2016 with a comparison to the same period in the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

Location
3 months to
13 Feb 2016
Same period 2015 Same period 2014
Search Engine Optimisation (SEO)
Rank 19 - -
Rank change year-on-year
- 0
Contract jobs citing SEO 1 0 0
As % of all contract IT jobs located in Peterborough 1.14% - -
As % of the Processes & Methodologies category 1.61% - -
Number of daily rates quoted 1 0 0
Average daily rate £93 - -
UK excluding London average daily rate £350 £288 £325
% change year-on-year
+21.73% -11.53%
Number of hourly rates quoted 0 0 0
Average hourly rate - - -
UK excluding London average hourly rate - £22.00 £48.75
% change year-on-year
- -54.87%
SEO
Cambridgeshire

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Peterborough region.

Processes & Methodologies Category
Peterborough
Contract IT job ads with a match in the
Processes & Methodologies category
62 120 103
As % of all contract IT jobs located in Peterborough 70.45% 76.92% 76.87%
Number of daily rates quoted 34 83 50
Average daily rate £325 £375 £300
Average daily rate % change year-on-year
-13.33% +25.00%
90% offered a daily rate of more than £174 £182 £225
10% offered a daily rate of more than £550 £550 £430
UK excluding London average daily rate £400 £400 £375
% change year-on-year
- +6.66%
Number of hourly rates quoted 9 19 11
Average hourly rate £21.00 £12.20 £12.00
Average hourly rate % change year-on-year
+72.13% +1.66%
90% offered a hourly rate of more than £9.50 £12.00 £11.20
10% offered a hourly rate of more than £37.50 £24.50 £16.00
UK excluding London average hourly rate £40.00 £27.79 £27.50
% change year-on-year
+43.93% +1.05%

SEO
Jobs Demand Trend in Peterborough

This chart provides a 3-month moving total of IT contractor jobs citing SEO across the Peterborough region as a proportion of the total demand within the Processes & Methodologies category.

SEO Jobs Demand Trend in Peterborough

SEO
Daily Rate Trend in Peterborough

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing SEO across the Peterborough region.

SEO Daily Rate Trend in Peterborough

SEO
Top 1 Related IT Skills in Peterborough

For the 6 months to 13 February 2016, IT contractor jobs across the Peterborough region citing SEO also mentioned the following IT skills in order of popularity. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO.

1 1 (100.00%) Google

SEO
Top Related IT Skills in Peterborough by Category

For the 6 months to 13 February 2016, IT contractor jobs across the Peterborough region citing SEO also mentioned the following IT skills grouped by category. The figures indicate the number of jobs and their proportion against the total number of contract IT job ads sampled that cited SEO. Up to 20 skills are shown per category.

Job Titles
1 1 (100.00%) Consultant
1 1 (100.00%) SEO Consultant
Vendors
1 1 (100.00%) Google