Digital Marketing
Berkshire > Reading
The following table provides summary statistics for contract job vacancies advertised in Reading with a requirement for Digital Marketing skills. Included is a benchmarking guide to the contractor rates offered in vacancies that have cited Digital Marketing over the 6 months to 24 April 2024 with a comparison to the same period in the previous 2 years.
| 6 months to 24 Apr 2024 |
Same period 2023 | Same period 2022 | |
|---|---|---|---|
| Rank | 95 | 80 | 92 |
| Rank change year-on-year | -15 | +12 | -30 |
| Contract jobs citing Digital Marketing | 4 | 5 | 9 |
| As % of all contract jobs advertised in Reading | 0.34% | 0.48% | 0.67% |
| As % of the Processes & Methodologies category | 0.37% | 0.53% | 0.74% |
| Number of daily rates quoted | 2 | 2 | 9 |
| 10th Percentile | £467 | £478 | £160 |
| 25th Percentile | £483 | £511 | £238 |
| Median daily rate (50th Percentile) | £519 | £581 | £400 |
| Median % change year-on-year | -10.75% | +45.31% | -11.11% |
| 75th Percentile | £558 | £661 | £438 |
| 90th Percentile | £576 | £699 | £528 |
| Berkshire median daily rate | £494 | £475 | £400 |
| % change year-on-year | +3.95% | +18.75% | -11.11% |
| Number of hourly rates quoted | 1 | 0 | 0 |
| 10th Percentile | - | - | - |
| 25th Percentile | £56.25 | - | - |
| Median hourly rate | £62.50 | - | - |
| 75th Percentile | £68.75 | - | - |
| 90th Percentile | - | - | - |
| Berkshire median hourly rate | £65.00 | - | - |
All Process and Methodology Skills
Reading
Digital Marketing is in the Processes and Methodologies category. The following table is for comparison with the above and provides summary statistics for all contract job vacancies advertised in Reading with a requirement for process or methodology skills.
| Contract vacancies with a requirement for process or methodology skills | 1,078 | 949 | 1,223 |
| As % of all contract IT jobs advertised in Reading | 90.36% | 90.90% | 90.86% |
| Number of daily rates quoted | 584 | 627 | 819 |
| 10th Percentile | £213 | £363 | £253 |
| 25th Percentile | £409 | £456 | £400 |
| Median daily rate (50th Percentile) | £525 | £550 | £500 |
| Median % change year-on-year | -4.55% | +10.00% | +5.26% |
| 75th Percentile | £619 | £656 | £600 |
| 90th Percentile | £688 | £721 | £657 |
| Berkshire median daily rate | £501 | £525 | £500 |
| % change year-on-year | -4.57% | +5.00% | +8.11% |
| Number of hourly rates quoted | 45 | 23 | 8 |
| 10th Percentile | £26.10 | £45.50 | £12.73 |
| 25th Percentile | £52.90 | £53.00 | £19.44 |
| Median hourly rate | £62.50 | £65.00 | £28.00 |
| Median % change year-on-year | -3.85% | +132.14% | -35.63% |
| 75th Percentile | £84.40 | £74.40 | £33.13 |
| 90th Percentile | £87.50 | £79.19 | £40.25 |
| Berkshire median hourly rate | £61.30 | £58.75 | £21.05 |
| % change year-on-year | +4.34% | +179.10% | -2.09% |
Digital Marketing
Job Vacancy Trend in Reading
Job postings citing Digital Marketing as a proportion of all IT jobs advertised in Reading.
Digital Marketing
Contractor Daily Rate Trend in Reading
3-month moving average daily rate quoted in jobs citing Digital Marketing in Reading.
Digital Marketing
Contractor Hourly Rate Trend in Reading
3-month moving average hourly rates quoted in jobs citing Digital Marketing in Reading.
Digital Marketing
Co-occurring Skills and Capabilities in Reading by Category
The follow tables expand on the table above by listing co-occurrences grouped by category. The same employment type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories: