The table below looks at the statistics for Web Analytics skills in IT contracts advertised for the Reading region. Included is a guide to the contractor rates offered in IT contracts that have cited Web Analytics over the 3 months to 20 February 2017 with a comparison to the same period over the previous 2 years.

Note that daily contractor rates and hourly contractor rates are treated separately. When calculating average contractor rates, daily rates are not derived from quoted hourly rates or vice versa.

3 months to
20 Feb 2017
Same period 2016 Same period 2015
Web Analytics
Berkshire / Reading
Rank 64 75 68
Rank change year-on-year
+11 -7
Contract jobs citing Web Analytics 4 2 4
As % of all contract IT jobs located in Reading 0.55% 0.20% 0.44%
As % of the Processes & Methodologies category 0.67% 0.26% 0.61%
Number of daily rates quoted 4 0 2
Median daily rate £575 - £713
90% offered a daily rate of more than £410 - £643
10% offered a daily rate of more than £600 - £783
UK excluding London median daily rate £350 £403 £338
% change year-on-year
-13.04% +19.25%
Number of hourly rates quoted 0 0 0
Median hourly rate - - -
UK excluding London median hourly rate - - £14.00

The following table is for comparison with the above and provides statistics for the entire Processes & Methodologies category in contract jobs advertised in the Reading region.

Processes & Methodologies Category
Reading
Contract IT job ads with a match in the
Processes & Methodologies category
594 773 656
As % of all contract IT jobs located in Reading 81.26% 77.77% 72.97%
Number of daily rates quoted 310 446 362
Median daily rate £425 £400 £400
Median daily rate % change year-on-year
+6.25% -
90% offered a daily rate of more than £275 £263 £263
10% offered a daily rate of more than £550 £541 £513
UK excluding London median daily rate £408 £400 £400
% change year-on-year
+2.00% -
Number of hourly rates quoted 13 19 8
Median hourly rate £55.00 £45.00 £32.50
Median hourly rate % change year-on-year
+22.22% +38.46%
90% offered a hourly rate of more than £13.00 £15.00 £17.50
10% offered a hourly rate of more than £65.00 £63.00 £55.65
UK excluding London median hourly rate £35.88 £40.00 £27.50
% change year-on-year
-10.31% +45.45%

Web Analytics
Jobs Demand Trend in Reading

The demand trend of contract jobs across the Reading region citing Web Analytics as a proportion of all IT contracts with a match in the Processes & Methodologies category.

Web Analytics Jobs Demand Trend in Reading

Web Analytics
Daily Rate Trend in Reading

This chart provides the 3-month moving average for daily rates quoted in IT contract jobs citing Web Analytics across the Reading region.

Web Analytics Daily Rate Trend in Reading

Web Analytics
Daily Rate Histogram in Reading

This chart provides a histogram of daily rates quoted in contract IT jobs citing Web Analytics across the Reading region over the 3 months to 20 February 2017.

Web Analytics Daily Rate Histogram in Reading

Web Analytics
Hourly Rate Trend in Reading

This chart provides the 3-month moving average for hourly rates quoted in IT contractor jobs citing Web Analytics across the Reading region.

Web Analytics Hourly Rate Trend in Reading

Web Analytics
Top 18 Related IT Skills in Reading

For the 6 months to 20 February 2017, IT contractor jobs citing Web Analytics also mentioned the following skills in order of popularity. The figures indicate the number co-occurrences and its proportion to all contract ads across the Reading region with a requirement for Web Analytics.

1 5 (100.00%) Business Intelligence
1 5 (100.00%) Credit Risk
1 5 (100.00%) Marketing
1 5 (100.00%) Big Data
1 5 (100.00%) Analytics
1 5 (100.00%) Apache Spark
2 4 (80.00%) Scala
2 4 (80.00%) Hadoop
2 4 (80.00%) Java
2 4 (80.00%) Telecoms
3 3 (60.00%) Python
3 3 (60.00%) NoSQL
3 3 (60.00%) HBase
4 1 (20.00%) Algorithms
4 1 (20.00%) Machine Learning
4 1 (20.00%) Mathematics
4 1 (20.00%) Banking
4 1 (20.00%) Software Engineering

Web Analytics
Top Related IT Skills in Reading by Category

The follow tables expand on the table above by listing co-occurrences grouped by category. The same job type, locality and period is covered with up to 20 co-occurrences shown in each of the following categories:

Application Platforms
1 5 (100.00%) Apache Spark
Database & Business Intelligence
1 5 (100.00%) Big Data
2 4 (80.00%) Hadoop
3 3 (60.00%) HBase
3 3 (60.00%) NoSQL
General
1 5 (100.00%) Marketing
2 4 (80.00%) Telecoms
3 1 (20.00%) Banking
Job Titles
1 4 (80.00%) Big Data Engineer
1 4 (80.00%) Data Engineer
2 3 (60.00%) Hadoop Engineer
2 3 (60.00%) Java Engineer
3 1 (20.00%) Architect
3 1 (20.00%) Big Data Architect
3 1 (20.00%) Data Architect
3 1 (20.00%) Hadoop Architect
3 1 (20.00%) Junior
3 1 (20.00%) Junior Data Engineer
3 1 (20.00%) Machine Learning Engineer
Miscellaneous
1 5 (100.00%) Credit Risk
2 1 (20.00%) Algorithms
Processes & Methodologies
1 5 (100.00%) Analytics
1 5 (100.00%) Business Intelligence
2 1 (20.00%) Machine Learning
2 1 (20.00%) Mathematics
2 1 (20.00%) Software Engineering
Programming Languages
1 4 (80.00%) Java
1 4 (80.00%) Scala
2 3 (60.00%) Python